Vice President Of Marketing
Calgary, Alberta, Canada
In my second year with Junior Achievement, I had the privilege of leading a team of 28 talented peers in the creation of EnviroNote, a sustainable solution for environmentally friendly notebooks. Our innovative product was crafted entirely from recycled plastic bags and scrap paper, embodying our commitment to sustainability.As the Vice President of Marketing, my key responsibilities included:•Skillfully managing our social media channels to drive brand awareness and consumer engagement.•Leading and coaching my team in delivering compelling sales pitches, ensuring our product's success in the market.•Developing a comprehensive marketing plan that laid the groundwork for our strategic initiatives and messaging.•Creating an eye-catching logo that would become the face of EnviroNote.•Our hard work and dedication paid off, as our logo was honored with the 'Logo of the Year' award. Additionally, I was honored to be nominated as a runner-up for the Scott Bobye scholarship, recognizing my dedication to innovation and sustainable business practices.EnviroNote was not just a product; it was a statement of our commitment to a greener, more sustainable future. I am proud to have been part of a team that embodied the values of environmental stewardship and creative excellence.