I have always been interested in the media, and what I can create. Being from Miami, Florida, I have a constant source of revolving inspiration around me. I have been generating content for many years, whether this be for my classes, my personal life, or for other brands. My past experiences have brought me a lot of knowledge that has allowed me to grow and create. Through my marketing roles at several retail companies, I have a feel for what consumers want to see in this day and age. I have also collaborated with other retail brands to create content for their products, which has enabled me to enhance my collaborative and communicative skills. Within the next five years, I envision myself fully engaged in the world of fashion and beauty, either within an agency or driving social media marketing strategies for a leading fashion brand or entertainment platform on the client side.Excited to see what the future holds for me! Happy to connect and learn new knowledge about this industry!
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Business Affairs CoordinatorGut MiamiMiami, Fl, Us
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Media Department LeadThe Agency At Uf Aug 2024 - PresentGainesville, Florida, United States• Organized and co-led professional media department meetings and team bonding events to foster collaboration and creativity.• Conducted recruitment interviews and onboarded new media hires to ensure a strong and cohesive team.• Reviewed applications and selected top talent to join The Agency at UF, contributing to the growth and success of the media department. -
Media CoordinatorThe Agency At Uf Mar 2024 - PresentGainesville, Florida, United StatesThe Agency At UF is a 100+ student-run marketing and communications firm. As a Media Coordinator, I utilize brand strategy to craft engaging social media content, optimize client presence, and stay aligned with industry trends and data insights. I work closely with the research and creative teams to bring campaigns to life.
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Marketing DirectorAlessandra'S Collection Aug 2019 - PresentMiami, Florida, United States• Curated social media presence across various platforms to increase brand visibility and engagement.• Created an e-commerce website for Alessandra's Collection to drive online sales and enhance customer experience.• Assisted in buying decisions and ran private shows for VIP clients to strengthen relationships and drive sales. -
Director Of Internal ProductionsUf Advertising Society Feb 2024 - PresentGainesville, Florida, United StatesAs a Director of Internal Productions, I work on the creative side for the club. I focus on graphics, presentations, fliers/posters, and the website and its motion graphics. I utilize Adobe Photoshop and Illustrator as part of my position. -
MemberUf Advertising Society Jan 2024 - PresentGainesville, Florida, United StatesAttended biweekly meetings to hear from different professionals in the communications industry.
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MemberUniversity Of Florida Retail Society Sep 2022 - PresentThe Retail Society brings in guest speakers from a variety of retailers to discuss their jobs and internship programs with the organization. The society is also an outlet for anyone interested in going through the job or internship search, providing students with information to help them to be successful. -
Amazon Influencer ProgramAmazon Jun 2022 - PresentOnce I was accepted into this program, it allows me to create an amazon storefront. With my storefront, my followers and the audience it has reached will be able to shop my top picks. If the customers purchase an item through my amazon storefront, I earn commission. -
Digital + Vip InternAzione May 2024 - Aug 2024As a Digital + VIP Intern, I worked throughout three different portfolios of fashion, beauty, and wellness. Some of these brands include Draper James, HOKA, ALDO, Farmacy, and Pressed Juicery. -Updated social tracker by clipping, reporting and monitoring social platforms for coverage -Created influencer and VIP target lists tied to specific launches or initiatives-Drafted pitches and gifting asks for talent outreach -Created face sheets for brand events, and mood boards for clients-Updated Lookbook's for clients by adding new styles -Compiled campaign insights for wrap report -
Offline By Aerie Sales AssociateAerie By Aeo, Inc. Sep 2023 - Apr 2024Gainesville, Florida, United StatesAs a brand ambassador for Offline by Aerie, I welcome all customers as they enter the store, provide assistance with their shopping experience, answer any questions that they may have, and give recommendations based on their preferences. I utilize social media and word of mouth in order to create awareness for the brand and inform customers of the newest merchandise. -
MemberUf Prssa Jan 2023 - Jan 2024UF PRSSA is a pre-professional society for students at UF. It was founded in 1968. This society is for those who are interested in public relations and communications. -
Fashion Design InternWhy Wait Till Friday Apr 2023 - Aug 2023Miami, Florida, United States- Design merchandise for the upcoming launch of the company through the use of mood boards and brainstorming sessions
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Fashion Retail Management Student At Fly Consignment BoutiqueFlorence University Of The Arts May 2023 - Jun 2023Florence, Italy Metropolitan Area- Gained 150 hours of retail experience from the school's fashion consignment store- Managed inventory- Designed visual merchandising- Priced and organized items in the store - Picked up and delivered materials from local stores to the fashion consignment store- Communicated with locals to provide further assistance in their shopping experience -
MemberFlorida Running Club Jan 2023 - May 2023University Of FloridaI serve as a teammate on the University of Florida's running club. The club team has practices every day as well as events in which you can race in. The club team practices both long-distance and short-distance running.
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Greek House Campus Manager Rep.Greek House Jun 2022 - Jan 2023• Share the online platform to promote apparel sales. • Plan and hold sales meetings with decision-makers in organizations such as fraternities and sororities -
Merchandise DirectorKappa Alpha Theta- Delta Dec 2021 - Nov 2022Gainesville, Florida, United States-Designed Merchandise for the Delta Theta Chapter-Worked with suppliers to create the chapter merchandise
Bianca Palacio Education Details
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Innovation Minor -
Fashion Merchandising
Frequently Asked Questions about Bianca Palacio
What company does Bianca Palacio work for?
Bianca Palacio works for Gut Miami
What is Bianca Palacio's role at the current company?
Bianca Palacio's current role is Business Affairs Coordinator.
What schools did Bianca Palacio attend?
Bianca Palacio attended University Of Florida College Of Journalism And Communications, University Of Florida Innovation Academy, Florence University Of The Arts, Our Lady Of Lourdes Academy.
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Bianca Palacio
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New York, Ny
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