Bianca Popescu

Bianca Popescu Email and Phone Number

Global Digital Marketing @BearingPoint | Social Media | Content Marketing | SEO | Analytics @ BearingPoint
amsterdam, noord-holland, netherlands
Bianca Popescu's Location
Bucharest, Bucharest, Romania, Romania
About Bianca Popescu

I am a digital marketing professional with 8 years+ experience in social media, content marketing, SEO, demand generation, & project management. I am used to working with international teams & enjoy using my german skills at work. My strongest assets would be detail-oriented, easy-to-work with & reliable.I am into sports & healthy lifestyle.

Bianca Popescu's Current Company Details
BearingPoint

Bearingpoint

View
Global Digital Marketing @BearingPoint | Social Media | Content Marketing | SEO | Analytics
amsterdam, noord-holland, netherlands
Website:
bearingpoint.com
Employees:
9010
Bianca Popescu Work Experience Details
  • Bearingpoint
    Senior Global Digital Content Specialist
    Bearingpoint Mar 2019 - Present
    Bucharest, Romania
    My main responsibilities are: regular website updates & improvements, social media, management of translations, SEO, reporting, CMS & Social Media training for local marketing. I work closely with our external digital agency, as well as field marketing across the world, to ensure transparency and consistency throughout all our digital presences (website, microsites, social instances).In addition, I do project management for various digital projects, such as launching microsites for BearingPoint Services, and follow up through to implementation.
  • Bearingpoint
    Global Digital Content Consultant
    Bearingpoint Mar 2016 - Mar 2019
    Bucharest, Romania
    I am in charge of the global content administration on the company's website, making sure that pages are optimised, user-friendly, drive traffic and are translated. I have both internal and external stakeholders such as the digital agency, local marketing teams, copywriter. I also create regular global social media posts and visuals for LinkedIn, Twitter and Facebook and provide monthly reporting for website and social media. In my day-to-day tasks, I use tools such as: Ecoma CMS platform, Google Analytics, Google Data Studio, SEMRush, Hotjar, Jira, Photoshop etc.In addition, I coach teams in English and German on how to use our CMS and advise on best practice.I also search for technical website improvements on a regular basis together with our digital agency and monitor their implementation through the JIRA ticket system.So far I was a key member of the website relaunch and brand refresh, and helped with the migration of several microsites on the main website.
  • Ibm
    Digital Marketing Optimization Specialist Dach
    Ibm Aug 2015 - Mar 2016
    Bucharest, Romania
    I am responsible for the management of the main components of the organic web demand, namely: Validation and deployment of the standard Web architecture for DACH region aligned to German language; Quality checking and correcting for German language : content accuracy, compliance with Web presence guidelines, contact modules, links to the local pages, social media properties, registration forms;Optimization of the website for Demand Generation: content management and editing, SEO, offer management;Client Journey OptimizationEnsure Response and Lead Management system;Team with the specialists in the other areas and local country marketing teams in order to deliver best results to the business
  • Oracle
    Social Media Demand Generation Coordinator
    Oracle Sep 2012 - Aug 2015
    București, România
    As a Social Media Demand Generation Coordinator for EMEA and APAC region, my job was to create engaging content, in order to promote Oracle Applications events via Social Media channels and generate leads. I was managing three hubs on Facebook and one LinkedIn Group. Also, I had to ensure seamless tracking for each post in each channel based on existing tools. Among other duties, I was responsible with german and french content creation and translation, Listening and Monitoring.I have worked on the implementation of the EMEA social media strategy, coordinating with EMEA Field Marketing stakeholders to ensure its effectiveness and encourage adoption across EMEA marketing and at country/cluster level.I have monitored pre-defined KPIs and effective benchmarks for measuring the impact of social media programs, and analyzed, reviewed, and reported on effectiveness of campaigns in an effort to maximize results.Weekly/Monthly/Quarterly reporting back to key stakeholders.
  • Silhouette Sportive
    Founder
    Silhouette Sportive Dec 2010 - Sep 2012
    Bucharest
    This was a personal project founded with friends, and included the first printed sports magazine for women in Romania, a website and an online sports shop. The magazine was sold throughout the country through Inmedio, Relay and Carturesti libraries. Because of the economic crisis, prints decreased much, and I decided with my team to move everything online. My main responsibilities were coordination of the magazine, writing of articles, contract negociations (including barters), events organization.
  • Schoenherr
    Internship
    Schoenherr Sep 2011 - Oct 2011
    Legal
    Due Diligence, research on New Civil Code changes, German and English document translation, litigation debates, real estate consulting
  • Bucharest Tribunal
    Internship
    Bucharest Tribunal Jul 2011 - Aug 2011
    Registry and archive work, working with Ecris, public meetings

Bianca Popescu Skills

Social Media Networking Web Design Blogging Digital Media Communication Skills Listening And Monitoring Negotiation Digital Marketing Advertising Demand Generation Online Advertising Microsoft Office Social Networking Design Thinking Wordpress Google Analytics Journalism Social Media Marketing Project Management Marketing Strategy Search Engine Optimization Employer Branding Storytelling

Bianca Popescu Education Details

Frequently Asked Questions about Bianca Popescu

What company does Bianca Popescu work for?

Bianca Popescu works for Bearingpoint

What is Bianca Popescu's role at the current company?

Bianca Popescu's current role is Global Digital Marketing @BearingPoint | Social Media | Content Marketing | SEO | Analytics.

What schools did Bianca Popescu attend?

Bianca Popescu attended Bucharest Academy Of Economic Studies, University Of Bucharest, Bucharest Academy Of Economic Studies, Deutsches Goethe Kolleg.

What skills is Bianca Popescu known for?

Bianca Popescu has skills like Social Media, Networking, Web Design, Blogging, Digital Media, Communication Skills, Listening And Monitoring, Negotiation, Digital Marketing, Advertising, Demand Generation, Online Advertising.

Who are Bianca Popescu's colleagues?

Bianca Popescu's colleagues are Suresh C, Jens Raschke, Jasper Quentin Quecke, Shaun Grant, Sandra Kausl, Vincu Silvia, Katharine Lynch.

Not the Bianca Popescu you were looking for?

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.