Bianca Satryb Email & Phone Number

Grand Rapids, Michigan, United States

As a Brand Manager at Great Lakes Wine and Spirits, I play a pivotal role in driving the success and visibility of our brand portfolio. My primary responsibilities include overseeing product management, where I ensure accurate pricing and setup for new items, maintaining a streamlined process for product launches.Collaboration is key in my role; I work closely with cross-functional teams, including sales, marketing, and supply chain, to ensure that our brand messaging is cohesive and impactful. My role is essential in maintaining the brand's reputation and driving sales growth, ensuring that Great Lakes Wine and Spirits remains a leader in the beverage industry.

Port Huron, Michigan, United States

In my role, I was involved in managing and refining the social media calendar, ensuring it was perfectly aligned with our monthly focuses, campaign needs, and overarching brand goals. I lead the optimization of our social publishing strategies across key platforms like TikTok, Instagram, and Facebook, while staying on top with the latest platform updates and algorithm shifts. Collaborating closely with live sellers and the employer, we brainstormed innovative content ideas that not only supported our brand goals but also leveraged current social media trends. My responsibilities also extended to social media content copywriting, where I ensured our messaging remained consistent in tone and voice. Beyond content creation, I led the planning and execution of photoshoots, capturing engaging content for our social media and live purchasing platforms. Engaging directly with our audience, I took part in live selling activities, employing persuasive communication to highlight our products and encourage purchases. Additionally, I directed the comprehensive reconstruction of our website, prioritizing aesthetic appeal and the meticulous organization of content to enhance user accessibility.

Bachelor'S Degree, Communication, General

Activities and Societies: Alpha Sigma Tau

High School Diploma