Bianca Tatum, Cspo

Bianca Tatum, Cspo Email and Phone Number

Brand Reputation Strategist @ Witherite Law Group
Texas, United States
Bianca Tatum, Cspo's Location
Dallas-Fort Worth Metroplex, United States, United States
Bianca Tatum, Cspo's Contact Details

Bianca Tatum, Cspo work email

Bianca Tatum, Cspo personal email

n/a
About Bianca Tatum, Cspo

I’m a strategic marketer who loves to work with a range of brands (tech, beauty, faith-based, and service-based, you name it!) to turn their flagship events into unforgettable experiences that last far beyond the actual event.I’ve done this for RenderATL 2024, Moodeaux at Essence Festival BeautyCon 2024, Camille Rose at Woman Evolve 2024, 4ortyForUs, Flourish Conference, and Black Women Marketers.With an emphasis on community engagement, real-time social amplification, and ambassador program development, I create a plan for everyone to talk about your event far after attending.For the last 7 years, I’ve found this work to be my passion-–the fuel that keeps me going.If you’re passionate about building communities and fostering connections, I’d love to connect. Let’s turn ideas into impact!

Bianca Tatum, Cspo's Current Company Details
Witherite Law Group

Witherite Law Group

View
Brand Reputation Strategist
Texas, United States
Website:
witheritelaw.com
Employees:
409
Bianca Tatum, Cspo Work Experience Details
  • Witherite Law Group
    Brand Reputation Strategist
    Witherite Law Group
    Texas, United States
  • Govtechcon
    Digital Marketing Consultant
    Govtechcon Oct 2024 - Present
    As a Digital Marketing Consultant for GovTechCon, I lead the strategic amplification of our brand across digital platforms, ensuring alignment with our refreshed messaging. My role includes overseeing ambassador engagement, guiding community initiatives, and managing all marketing materials to create a cohesive and impactful experience for attendees.
  • Black Women Marketers ®
    Head Of Community Engagement
    Black Women Marketers ® Sep 2024 - Present
    I lead initiatives for a vibrant 1,000+ member network of Black women marketers, fostering connection and driving engagement through strategic virtual and in-person events. By partnering with marketing and sponsorship teams, I help align community activation strategies with broader goals to deepen brand loyalty and increase member retention.
  • Event Marketing & Community Activation Consultant
    Freelance Marketing And Community Engagement
    Event Marketing & Community Activation Consultant Jan 2024 - Present
    As a freelance consultant, I develop and execute social media strategies and live event coverage for diverse events. My work includes amplifying brand presence at corporate events like Essence Festival BeautyCon, Woman Evolved, and virtual events like the Make, Manage, Multiply Challenge, helping clients enhance engagement and achieve measurable results.
  • Renderatl (Render Atlanta)
    Product Marketing Manager
    Renderatl (Render Atlanta) Jan 2024 - Jun 2024
    Atlanta, Georgia, Us
    I played a key role in achieving 50% YoY sales growth by enhancing social media strategies and launching a vibrant Ambassador Program with over 150 members, significantly broadening our digital footprint. These initiatives drove ticket sales, amplified brand reach, and deepened community engagement. I also introduced interactive attendee guides, which streamlined pre-event communication and elevated the overall attendee experience, ultimately contributing to higher satisfaction and a more cohesive event atmosphere.
  • October Social Media
    Senior Marketing Copywriter
    October Social Media Sep 2023 - Apr 2024
    Atlanta, Georgia, Us
    At October Social Media, I co-developed a toolkit for the Election Assistance Commission, helping officials educate voters and foster civic engagement. I crafted over 150 customizable social media posts that boosted adoption and provided essential guidance on social media strategies for election officials.
  • Microsoft
    Marketing Project Manager
    Microsoft Apr 2023 - Jun 2023
    Redmond, Washington, Us
    In this role, I supported Microsoft Surface's Fall launch through a comprehensive marketing strategy, utilizing social media, SEO, YouTube, and paid media to elevate brand visibility and drive sales. By collaborating across Product Marketing, Web Development, and Creative Studio, I ensured consistent messaging and alignment across partner channels. I also developed a SharePoint hub to streamline communication and centralize resources, boosting campaign execution efficiency by 25%, which facilitated cohesive storytelling and optimized alignment with campaign goals
  • Versus
    Marketing Project Manager
    Versus Jun 2022 - Mar 2023
    Birmingham, Al, Us
    I managed data organization and Salesforce implementation for Versus, leading to improved data integrity and customer relationships. By collaborating with stakeholders, I helped deliver tailored solutions that expanded market reach and enhanced user experience.
  • Rebirth Marketing & Consulting
    Marketing Project Manager
    Rebirth Marketing & Consulting Jan 2022 - Apr 2022
    Birmingham, Alabama, Us
    In this role, I managed client projects, achieving on-time and within-budget delivery while boosting efficiency and reducing project timelines. I partnered with organizations, including the Sickle Cell Foundation of Alabama and the A.G. Gaston Business Institute, to develop community-focused marketing campaigns that increased engagement by 40% and expanded audience reach. I also crafted impactful ad copy and managed multi-platform social media campaigns, delivering an average engagement increase of 15% for high-value clients.
  • Bianca Tatum Creative
    Head Of Marketing
    Bianca Tatum Creative Mar 2019 - Dec 2021
    In this role, I built and executed brand strategies for clients in the finance, service, and beauty sectors, focusing on audience research, messaging, and content planning to boost brand cohesion and increase social media engagement by 20%. I also led the development and launch of over 10 digital products, generating $50,000+ in revenue through targeted marketing campaigns. My client-centric approach resulted in an 85% satisfaction rate, with repeat business driven by the effectiveness of my strategies.
  • Summitmedia, Llc
    Integrated Marketing Specialist
    Summitmedia, Llc Sep 2019 - Apr 2020
    Birmingham, Alabama, Us
    I led multi-channel marketing campaigns that increased engagement across B2C, finance, and non-profit sectors. My strategies drove recurring revenue and market growth, underscoring the value of targeted campaigns and strategic in-person events.
  • Sociallyin
    Social Media Manager
    Sociallyin Apr 2019 - Aug 2019
    Atlanta, Georgia, Us
    In this role, I optimized client onboarding and content management, reducing task completion time by 62.5% through standardized processes and detailed SOPs. My strategic approach to social media content aligned with audience trends, leading to a 30% boost in engagement. Additionally, I drove new revenue by upselling clients through a lead-generation strategy that resulted in $25,000 in added revenue.
  • Healing Hands Rehabilitation Services, Llc
    Social Media Manager
    Healing Hands Rehabilitation Services, Llc Jun 2018 - Mar 2019
    Developed, implemented, and managed the primary social media market campaign for the physical therapy center startup. Established a successful Instagram and Facebook account for online business and increased new clientele and brand awareness. Results: Grew client referrals to 250+, recruited four additional team members and secured five referral partnerships with local hospitals and clinics.
  • Tower Loan
    Branch Manager & Lending Specialist
    Tower Loan Aug 2016 - Mar 2018
    Flowood, Mississippi, Us

Bianca Tatum, Cspo Skills

Fundraising Data Entry Microsoft Word Microsoft Excel Community Outreach Microsoft Office Program Management Public Speaking Convio Event Planning Nonprofits Research Volunteer Management Powerpoint Leadership Social Media Public Relations Program Development Editing Grant Writing Leadership Development Social Networking Event Management Time Management Facebook Training Customer Service Team Building Coaching Student Development Student Affairs Community Development Staff Development Marketing Teamwork Creative Writing Grants Supervisory Skills Team Leadership Conflict Resolution Social Media Marketing Recruiting Tutoring Workshop Facilitation Outlook Strategic Planning Budgets Data Analysis Adobe Creative Suite Graphic Design

Bianca Tatum, Cspo Education Details

  • Mississippi State University
    Mississippi State University
    Marketing

Frequently Asked Questions about Bianca Tatum, Cspo

What company does Bianca Tatum, Cspo work for?

Bianca Tatum, Cspo works for Witherite Law Group

What is Bianca Tatum, Cspo's role at the current company?

Bianca Tatum, Cspo's current role is Brand Reputation Strategist.

What is Bianca Tatum, Cspo's email address?

Bianca Tatum, Cspo's email address is bi****@****.com.ph

What schools did Bianca Tatum, Cspo attend?

Bianca Tatum, Cspo attended Mississippi State University.

What skills is Bianca Tatum, Cspo known for?

Bianca Tatum, Cspo has skills like Fundraising, Data Entry, Microsoft Word, Microsoft Excel, Community Outreach, Microsoft Office, Program Management, Public Speaking, Convio, Event Planning, Nonprofits, Research.

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