Bianca Müller

Bianca Müller Email and Phone Number

Tourism & Marketing Manager Fränkische Toskana @ Tourist-Information Fränkische Toskana
Bianca Müller's Location
Nuremberg, Bavaria, Germany, Germany
Bianca Müller's Contact Details

Bianca Müller work email

Bianca Müller personal email

n/a
About Bianca Müller

Director of Marketing and Manager of bavarian destination management organisation. Proven track record in the positions of Hospitality Consultant, Marketing Manager, Director Public Relations, Director Research, Public Relations Senior Account Manager, Tourism Consultant. I've been working as a freelance marketing consultant for a construction company for more than six years. Customer-focused with strong analytical skills, hands-on mentality. I am a geographer (diploma) with a focus on tourism and economic geography (Catholic University Eichstaett) and studied Economics, French and Journalism. In 2019, I trained as a "Marketing Manager" (25 ECTS) at AKAD University Stuttgart (distance learning, self-financed). During Corona Lockdown in 2020, I finished "Digital Transformation" Nanodegree (5ECTS) at AKAD University Stuttgart. In July 2021, I have successfully completed further training as a "Digital Marketing Manager" (25 ECTS, AKAD University Stuttgart, distance learning, self-financed).Industry Experiences: Hospitality, Tourism, Consulting, Construction Company, Market Research, PR and Marketing Agency, International Hotel Chain.Experiences Company Size: International Corporation, Medium-sized enterprise, Agency, Start-up, Public Administration.My top 5 strengths (Gallup Clifton Strengths):1. Importance (Bedeutsamkeit)2. Future orientation (Zukunftsorientierung)3. Individual perception (Einzelwahrnehmung)4. Focus (Fokus)5. Top performance (Höchstleistung)My top 5 talent topics (Gallup Clifton Strengths):1. Striving for harmony (Harmoniestreben)2. Idea collector (Ideensammler)3. Sense of responsibility (Verantwortungsgefühl)4. Achievement orientation (Leistungsorientierung)5. Orientation towards the future (Zukunftsorientierung)Specialties: Strategic Marketing, Strategic PR, Marketing & PR concepts, Offline & Online Marketing, Public Relations, Social Media, Event Management, Market Research, Hotel Feasibility Studies. Branch focus on hospitality, tourism industry, destination management and real estate and construction marketing.Publication:Bianca Müller, 2021, Das Controlling der Social-Media-Aktionen im Paid- und Owned-Media-Bereich, München, GRIN Verlag, https://www.grin.com/document/1182146ISBN 9783346611819 Hobbies: Running, Tennis, Horse riding, Golf, Travel, Family.

Bianca Müller's Current Company Details
Tourist-Information Fränkische Toskana

Tourist-Information Fränkische Toskana

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Tourism & Marketing Manager Fränkische Toskana
Bianca Müller Work Experience Details
  • Tourist-Information Fränkische Toskana
    Tourism Manager Franconian Tuscany
    Tourist-Information Fränkische Toskana Jan 2016 - Present
    Bamberg Und Umgebung, Deutschland
    Strategisches Destinationsmanagement, Roll Out Tourismuskonzept, Marketingplanung, Budgetierung, operative Marketingmaßnahmen Offline / Online, Content Management, Website Relaunch, Social Media, PR und Öffentlichkeitsarbeit, Interne Kommunikation, Eventmanagement, Beratung von Existenzgründern und touristischer Leistungsträger, Produktentwicklung und Infrastrukturmaßnahmen.
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  • Raab Baugesellschaft Mbh & Co Kg
    Freelance Marketing Consultant
    Raab Baugesellschaft Mbh & Co Kg Feb 2018 - Sep 2024
    Ebensfeld, Bayern, Deutschland
    Marketingplanung, Interne Kommunikation, Marketing-Controlling, Content Management, Presse-und Öffentlichkeitsarbeit, Employer Branding. Award „Bauunternehmen des Jahres“ 2018, KMU Bereich Tiefbau. ZUKUNFTSPREIS 2021 der Handwerkskammer für Oberfranken, Kategorie Personalentwicklung / gelebter Umweltschutz.
  • Hotelbiz Consulting
    Director Public Relations
    Hotelbiz Consulting 2008 - Dec 2015
    München Und Umgebung, Deutschland
    Kundenakquise und Account-Management von Hotels und Hotelketten, kontinuierliche PR-Betreuung in D-A-CH, strategische PR-Konzepte, operative PR mit Redaktion von Pressemappen sowie Organisation und Durchführung von Pressereisen und Pressekonferenzen.
  • Hotelbiz Consulting
    Director Research
    Hotelbiz Consulting 2003 - 2008
    München Und Umgebung, Deutschland
    Projektleitung für Machbarkeitsstudien, Markt- und Standortanalysen für Hotelprojekte (Business und Leisure, Neubau und Conversions) in Europa mit Schwerpunkt auf Deutschland.
  • Accor Hotels
    Marketing Sofitel Hotels (5* Hotels) & Manager Research
    Accor Hotels 2001 - 2003
    München Und Umgebung, Deutschland
    Beim europäischen Marktführer der Hotellerie in der Deutschlandzentrale in München tätig, verantwortlich für den Aufbau der Marktforschungsabteilung, das zentrale Beschwerdemanagement sowie das Marketing für die 5-Sterne-Marke Sofitel in Deutschland.
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  • Hansmann Pr - Brunnthaler & Geisler Gbr
    Pr Consultant / Director Tourism Unit
    Hansmann Pr - Brunnthaler & Geisler Gbr 2000 - 2001
    München Und Umgebung, Deutschland
    Verantwortlich für internationales Account-Management inklusive Teamleitung: PR für Südtirol Tourismus Marketing, Innsbruck Tourismus, Salzburger Sportwelt Amadé, Bayerische Zugspitzbahn, Hoteldorf Grüner Baum Bad Gastein.
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  • Living Hotels
    Director Marketing & Pr (4* And 5* Hotels, Boardinghouses)
    Living Hotels 1998 - 2000
    München Und Umgebung, Deutschland
    Verantwortlich für strategisches und operatives Marketing von zehn Hotels und Long Stay Boardinghouses (4 und 5 Sterne) in Deutschland und Österreich, inklusive Pre-Opening von zwei Hotels in Berlin und Weimar.
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Bianca Müller Skills

Public Relations Marketingstrategie Eventmanagement Hotels Marktforschung Marketing

Bianca Müller Education Details

Frequently Asked Questions about Bianca Müller

What company does Bianca Müller work for?

Bianca Müller works for Tourist-Information Fränkische Toskana

What is Bianca Müller's role at the current company?

Bianca Müller's current role is Tourism & Marketing Manager Fränkische Toskana.

What is Bianca Müller's email address?

Bianca Müller's email address is bi****@****lbiz.de

What schools did Bianca Müller attend?

Bianca Müller attended Katholische Universität Eichstätt-Ingolstadt, Akad University, Université De Toulon/var / France, Akad University, Akad University.

What skills is Bianca Müller known for?

Bianca Müller has skills like Public Relations, Marketingstrategie, Eventmanagement, Hotels, Marktforschung, Marketing.

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