Imported data from multiple years into Netsuite from various departments (finance, development, operations, etc.)Cleaned data extensively in ExcelConsolidated and coordinated records between departments before uploadGeneral troubleshooting of data issues/system errors when uploading data to Netsuite

Produced data visualizations and reports detailing critical business KPIs, such as year-over-year growth and the evaluation of credit values for returned products.Rapidly developed comprehensive master/historical sheets for product categories, streamlining future working line plans.Developed working line plans for "Restored" (refurbished goods) and "Upcrafted" (bespoke SLGs/footwear/apparel) product lines.Continuously updated working line plans, diligently tracking product changes until launch.

Conducted comprehensive data analysis, prepared reports, and provided strategic recommendations based on Gift Card business KPIs.Achieved a 2x increase in digital gift card sales within internal channels and a 50% overall increase in digital gift card sales.Exceeded sales forecasts for the fiscal years 2021 and 2022, demonstrating a consistent track record of success.Orchestrated the implementation of new systems, optimizing efficiency and cost savings for digital and physical gift card fulfillment.Led the transition to paper cards and card products, resulting in eco-friendly savings of over 16,000 pounds of PVC plastic.

Collaborated with various teams, including Voice (ENG/SPA), Vet Diet, and Q&A/NPS, playing a key role in testing new workflows for vet diet orders.Selected as Brand Ambassador, disseminating critical information about new products, recalls, and product issues to the team.Successfully resolved customer issues across functions, utilizing all available tools for first-contact resolution.

Conducted in-depth margin analysis to identify optimal SKUs for integration into the site.Researched and engaged with drop-ship candidates for Wild Bird products.Provided comprehensive support and guidance to new candidates throughout the onboarding and item submission process.Contributed significantly to the growth and expansion of brands in the Wild Bird vertical of the website.

Gathered, analyzed, and compiled data to generate actionable insights and recommendations for clients' ad campaigns.Managed daily and weekly maintenance of PPC ad campaigns across various platforms (Google, Facebook, LinkedIn).Developed lead and conversion-generating digital ad campaigns, including landing pages, on multiple platforms for clients in diverse industries.

Played a crucial role in cross-selling and conducted metadata analysis to ensure the success of products.Led the creation, development, and launch of product and category pages through an e-commerce platform.Managed departmental merchandising on websites, aligning with factors such as chronological order, product changes, marketing campaigns, and site asset updates.