Lead a team of product managers, project managers, UX designer, and QA specialist to manage content and data based SaaS products for the legal industry.ALM is a data and media company supporting both the practice of and business of professionals in the legal, financial services, insurance, commercial real estate and benefits industries.

Directed product management for Media Monitors and Mediabase, overseeing AI-driven measurement solutions for broadcast, podcast, digital, and music media. Leveraged technologies such as speech-to-text, image recognition, and text recognition to enhance media measurement capabilities. Collaborated with and managed a skilled team of product managers, engineers, data scientists, and data quality specialists to ensure product excellence.

Wearing two hats, one for product management and the other for data quality, successfully steered the planning and execution of product roadmaps for both new and existing products. Collaborated with diverse group of stakeholders to prioritize features and define scope. Partnered with Global Data Center operations to ensure data quality.

Successfully orchestrated the launch of Media Monitors 2.0, a major enhancement in functionality and user experience of a SaaS advertising measurement platform.Led the development of an automotive analytics product, enabling in-depth analysis of advertising messages and providing valuable competitive insights to brands, dealer associations, and local dealers at a granular level.Conceptualized and created a business intelligence solution featuring interactive dashboards that utilize advertising occurrence, expenditure, and impressions data. This user-friendly tool empowers end-users to efficiently dissect data for rapid sales lead analysis and comprehension of competitive advertising strategies.

Managed data pipeline, from sourcing to product ingestion, of social media data harvested with in-house technology and third-party data. Created a data valuation framework to identity data sources with high ROI and managed on-boarding data from Twitter Decahose, YouTube, Wordpress, Disqus, IntenseDebate, and Flickr allowing our clients to extract quantitative and qualitative insights in real-time.Networked Insights is a leading social media analytics company that uses artificial intelligence (AI) to understand what is relevant to brands and agencies to find their ideal audience, content that matters to them, and target them with the right media at the right time.

Served in various leadership positions, encompassing diverse responsibilities:1. Brand Licensing: Led efforts to modernize the royalty management system, enhancing workflow efficiency and promoting long-term sustainability.2. International Operations: Acted as the project manager for establishing the Latin American HQ in Miami, FL.3. Manufacturing: Improved the productivity of shipping re-manufactured engines (Evolution and Twin Cam)

Played a pivotal role in the expansion of Ad-Insights, a comprehensive suite of SaaS products delivering advertising intelligence, media planning, and buying measurement tools tailored to Ford Motor Co. Led a team that consistently secured annual performance bonuses for the ad agency from Ford Motor Co., through exceptional performance.Y&R is a global marketing and communications company specializing in advertising, digital and social media, sales promotion, direct marketing and brand identity consulting.