As a seasoned Brand Development Manager and E-commerce Strategist with extensive experience in Amazon Marketplace and beyond, I specialize in driving brand growth and optimizing online presence through innovative strategies and meticulous market research. Currently, I manage brand development and strategy for Anmera Holdings LTD (STORLOCKER), focusing on Amazon Private Label. My role involves everything from handling brand registry and intellectual property to streamlining sourcing processes and executing effective marketing campaigns.In my consultancy role at Ease E-Commerce & Business Consultants, I provide expert advice on enrolling brands with various marketplaces, including Amazon, Walmart, and eBay. I also specialize in drop shipping consultancy, guiding clients through the complexities of these platforms. My expertise spans PPC advertising, brand strategy development, and optimizing product listings to enhance visibility and conversion rates.Previously, I have managed Amazon FBA accounts for YMKF Holdings LLC (Dampone) and led brand development and marketing for B2B Services Inc. (Richteriors). My approach combines comprehensive market research with strategic sourcing and inventory management to maximize revenue and build strong market positions.With a Bachelor’s degree in Electrical Engineering from the University of Management and Technology, I leverage analytical skills and a data-driven mindset to create impactful e-commerce solutions. My passion for brand development and commitment to excellence drive me to continuously seek new opportunities and challenges in the dynamic world of online retail.Let’s connect and explore how we can drive your brand’s success together!
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Amazon Brand ManagerAnmera Holdings LtdLahore, Pk
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Amazon Brand ManagerAnmera Holdings Ltd (Storlocker) Oct 2023 - Present• Account Level Management - Daily Checklist - KPIs & Account Metrics• Optimizing and Maintaining growth by keeping a close watch on different Metrics.• Building tailored strategies to Dominate KWs through various Ads type• Extensive use of tools like Helium10, DataDive, and Perpetua to create Goals and evaluate large-scale data.• Dominating KWs through KW Boost and TOS placement• Bulk sheet optimization & Reports audit to optimize campaigns and profitable opportunities• Portfolio Management with proper Nomenclature• Handling Account-level and campaign-level budgets• Case Ticket Creation - Appeals for reinstatement - Collaborating with SAS Issue Assistance & Business Critical team• Overseeing all team members responsible for each brand, ensuring seamless coordination and optimal performance.
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ConsultantEase E-Commerce & Business Consultants Aug 2023 - PresentPakistan• Advising brand managers on enrolling brands with various marketplaces including Amazon, Walmart, TikTok, and eBay.• Providing consultancy on brand development strategies tailored to each marketplace.• Managing PPC (Pay-Per-Click) advertising campaigns to enhance product visibility and sales.• Developing comprehensive brand strategies to optimize online presence and market competitiveness.• Planning and executing promotional deals and campaigns to drive sales and customer engagement.• Overseeing product sourcing and ensuring quality through rigorous product inspections.• Optimizing product listings to improve search rankings and conversion rates.• Collaborating on photography and visual content strategies to enhance product presentation and appeal.• Providing consultancy to their team members on various aspects of ecommerce including listing optimization, PPC management, and overall brand strategy.• Monitoring marketplace trends and competition to adjust strategies and tactics accordingly.• Providing ongoing support and guidance to ensure effective implementation of ecommerce best practices. -
Brand ManagerYmkf Holdings Llc (Dampone) Jan 2021 - Oct 2024United States• Led a team of 3 Brand Managers and 6 interns, overseeing Accounts & Advertising Setups for the entire Company.• Implemented best Amazon Brand Growth & Advertising Strategies which included Market Research using DataDive to Capture Significant Market Share for our Hero Products, Dominating Organic Ranks on Top Keywords, PPC Campaign Portfolios, Strategic Budgeting, and Growth Strategy.• Conducted Audits of multiple accounts, delivering valuable insights and actionable plans to clients.• Authored comprehensive Amazon Brand & Advertising SOPs (Standard Operating Procedures) for the Entire Company, ensuring clarity and consistency in Advertising Practices.• Successfully managed PPC campaigns for multiple accounts in diverse Niches with the Ads Spend of $50K, ensuring optimal performance and ROI.• Led the launch of several Amazon Stores with over 25 SKUs, implementing effective PPC Strategies to drive Visibility and Sales• Weekly Brand Positioning/KW positioning & Product Performance Meetings - SAS CORE meetings.• Achieving Milestones and Goals on a Daily Basis - Assigning/Executing Tasks by collaborating with multiple Departments
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Amazon Fba Private Label ManagerB2B Services Inc. (Richteriors) Nov 2021 - Mar 2024Canada• Managed Brand for the company in Canada Marketplace.• Developing, researching, and building relevant SEO and Keyword research for backend and frontend integration.• Generated Sales of $100k for the brand with minimum ads spend.• Developed objectives and plans for the upcoming months, to boost sales by 15% to 20%.• Working on Marketing and advertising to grow Revenue in sales.• PPC Daily Optimization of 20+ SKUs.• Sourcing and Building smooth streamlining for Inventory Management.• Listing Optimization by implementation of SEO.
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Brand ManagerUnity Home Collections Feb 2019 - Dec 2020England, United Kingdom• Product research within production capabilities of organization to expand ecommerce business.• Oversaw a single brand in UK market.• Listing photography and EBC creation.• Produced sales of 100,000 pounds for the brand with little advertising expenditure.• Developed goals and strategies to increase sales by 15% to 20% in the next months. • Daily PPC Optimization for over 5 SKUs and their variations.• Use supply chain management and inventory forecasting to prevent out of stock• Listing optimization through the use of SEO.• Supervise sample evaluation, production, labeling, packaging, inspection and shipping for all ASINs
Bilal Akram Education Details
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Electrical And Electronics Engineering
Frequently Asked Questions about Bilal Akram
What company does Bilal Akram work for?
Bilal Akram works for Anmera Holdings Ltd
What is Bilal Akram's role at the current company?
Bilal Akram's current role is Amazon Brand Manager.
What schools did Bilal Akram attend?
Bilal Akram attended University Of Management And Technology - Umt.
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Bilal Akram
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Bilal Akram
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