· Promotional Campaigns & Performance Tracking:Executed holiday campaigns, including Christmas (free holiday hats with bottled drinks) and Chinese New Year (scratchie promotion), increasing sales by 25% and customer traffic by 30%. Launched a $5.90 student promotion to engage youth and introduced Mojito drinks for summer to capitalize on seasonal demand. Generated reports to track campaign metrics and optimize workflows, resulting in a 30% improvement in business performance.· Partnership Initiatives & Brand Visibility:Managed partnerships with MUJI and an indoor entertainment park, distributing 1,000 free drink vouchers with a 65%+ redemption rate. These collaborations boosted brand visibility and customer engagement, with data-driven insights informing future strategies.· Operations & Team Management:Supervised daily operations, ensuring quality management and exceptional customer service. Led a team of 10+ employees, providing training and support. Launched free delivery within the shopping center to enhance convenience and resolved customer issues promptly, with productivity analysis contributing to a 20% improvement in customer satisfaction.

• Data Crawling and Compliance EvaluationApplied Selenium to crawl 15,000+ electrician service posts from Gumtree, AirTasker, Hi-pages, and Facebook Marketplace, identifying 35%+ posts as unlicensed or non-compliant with guidelines.• ETL and Advanced Feature Engineering- Performed ETL processes involving data quality management, cleaning, and transformation, using LDA-based feature extraction for topic classification with 87% accuracy.- Employed word2vec for semantic vectorization and trained a binary model to detect violations with 92% accuracy, exceeding conventional detection methods by 10%.• Data Visualization and Reporting AutomationDeveloped and deployed 25+ interactive Tableau dashboards with automated updates, improving reporting efficiency by 30% and supporting ESV in real-time compliance monitoring.

· Analyzed Oat Exports: Conducted in-depth analysis of oat exports by destination and packaging format, uncovering a 15% higher demand for retail-packed products in key Asian markets. Provided actionable insights to optimize product packaging and distribution strategies.· Researched Plant-Based Processing Trends: Identified a 12% annual growth in deep-processed oat products by examining industry trends, market reports, and key manufacturing hubs. Recommended strategic positioning for expansion based on the growing consumer demand for plant-based products.· Applied Porter’s Five Forces and SWOT Analysis: Aligned product strategy with emerging market trends through a comprehensive analysis of competitive forces and internal strengths. This strategic alignment led to a 10% enhancement in product-market fit, ensuring better responsiveness to consumer needs and market opportunities.