Biljana Lukić is a Marketing manager | Supporting ethical businesses at Freelance. They is proficient in English and German.
Freelance
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Marketing ManagerFreelance May 2020 - PresentResponsibilities:- Developing marketing startegies and plans,- Generating new business leads,- Promoting businesses, services or products,- Managing marketing budgets and analyze trends,- Oversee the creation of marketing materials and content, - Social media advertising,- Undertaking market research,- Education of less experienced team members,- Performing all other relevant tasks essential for achieving the business goals.
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Adviser To The Director GeneralTriglav Osiguranje, Ad Apr 2016 - Apr 2020Banja Luka, Republic Of Srpska, Bosnia And Herzegovina- Developing business strategy,- Monitoring projects implementations,- Business processes synchronisation,- Providing opinion and suggestion for decision makings,- Counselling for complex business cases,- Monitoring the implementation of standards of Triglav group,- Taking care of achieving high grade of Organizational culture and vitality.
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Head Of Marketing/Pr/Communications DepartmentTriglav Insurance Company Jun 2010 - Apr 2020Banja Luka, Bosnia And HerzegovinaThe Triglav Group is the leading insurance-financial group in Slovenia and one of the leading groups in South-East Europe. It is present in eight markets and seven countries and employs over 5,410 people. Key responsibilities: • Planning, development and implementation of all of the Organization’s marketing strategies. • Financial management of the marketing and PR programme including budget planning, resource allocation and preparation of reports.• Analysing the results of all marketing activities and present findings and recommendations for product and Brand development.• Reviewing the quarterly and annual marketing plan detailing marketing initiatives and priorities that deliver growth in line with business plans. • Market research analysis to identify market requirements and work with the research teams exploring consumer insights.• Liaising with marketing and PR agencies as well as media.• Creating and managing department’s budget.• Manage corporate reputation, crisis communications and issues of interest for the company.Secondary responsibilities:• Approving social media calendar and content updates to corporate website from across the Organization; ensures consistency of messages and accuracy of information.• Responsible for editorial direction, design, production and distribution of all Organization publications.• Approving an events program, to ensure that brand presence is maximized and strategic objective are met.• Liaising and networking with a range of stakeholders including customers, marketing agencies, suppliers and partner organizations.• Cooperating with Triglav Group PR team managing to achieve frequent, timely and positive media coverage across all available media. • Acting as Organization’s representative with the media.• Developing and proposing CSR plan.• Proposing sponsorship and donor projects.
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Head Of Marketing&Pr DepartmentPevec Ltd. Jun 2008 - Jan 2010Banja Luka, BihPevec Ltd. is a large Croatian retail chain which offers a wide range of non-food articles.Responsibilities:• Responsible for the achievement of marketing/communications/public relations mission, goals and financial objectives. Ensure that evaluation systems are in place related to these goals and objectives and report progress to the CEO and Board.• Recommend short- and long-term Organization goals and objectives to the CEO.• Develop short- and long-term plans and budgets for the marketing/communications/public relations program and its activities, monitor progress, assure adherence and evaluate performance.• Creating, planning and launching marketing campaigns.• Responsible for editorial direction, design, production and distribution of all Organization publications and catalogues on a weekly basis.• Coordinate media interest in the Organization and ensure regular contact with target media and appropriate response to media requests.• Act as the Organization’s representative with the media.• Coordinate the appearance of all Organization print and electronic materials such as letterhead, use of logo, brochures, etc.• Leads projects as assigned, such as cause-related marketing and special events.• Ensure that the Organization regularly conducts relevant market research and coordinate and oversee this activity. Monitor market trends and competition. -
DirectorBhv Consulting May 2004 - Jun 2008Banja Luka, Bosnia And HerzegovinaBHV Consulting was established in Croatia in 1995. since young people from the region are referred to education abroad. Team of professionals and dedicated staff are improving every day in their work to meet the very high standards of their partners abroad that are eminent educational institutions, organizations, schools, universities, embassies, from all over the World.Responsibilities:• Responsible for setting up the business in Bosnia and Herzegovina.• Providing leadership to consistently meet and exceed the goals.• Promoting and selling educational programs abroad for partners and clients.• Daily correspondence with foreign partners from UK, USA and Switzerland.• Responsible for cooperation with government institutions.• Taking full ownership of direct sales in the region and reaching sales targets on a monthly basis.• Responsible for budgeting, financial forecasting, cash flow as well as accounts payable and receivable.• Driving all marketing and PR initiatives.• Coordinating operational activities.• Staff recruitment, development, and performance and salary reviews.• Ensuring excellent customer service and support.
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Garment Production ManagerLukić Products Aug 2003 - Mar 2004Kotor Varoš, Bosnia And HerzegovinaResponsible for managing production calendar – from purchase order placement through delivery to our fulfillment center.
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Commercial Sales - Part TimeAuto Info Oglasi Mar 2000 - Mar 2002Responsibilities:• Selling print adds. • Developing, servicing and maintaining a base of local clients and/or agencies that purchases advertising space.• Meet with customers to determine business objectives, develop sales proposals to help them meet objectives.• Present creative options to meet customer needs and up-sell products. • Build new client relationships and maintain existing long-term relationships.
Biljana Lukić Education Details
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American University In Bosnia And Herzegovina3.58/4 -
Triglav Marketing AcademyMarketing -
Triglav International Business AcademyInsurance -
Msc / Faculty Of TechnologyTextile Engineering -
University Of TechnologyTextile Sciences And Engineering
Frequently Asked Questions about Biljana Lukić
What company does Biljana Lukić work for?
Biljana Lukić works for Freelance
What is Biljana Lukić's role at the current company?
Biljana Lukić's current role is Marketing manager | Supporting ethical businesses.
What schools did Biljana Lukić attend?
Biljana Lukić attended American University In Bosnia And Herzegovina, Triglav Marketing Academy, Triglav International Business Academy, Msc / Faculty Of Technology, University Of Technology.
Not the Biljana Lukić you were looking for?
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Biljana Lukic
Bosnia And Herzegovina -
Biljana Lukić
Banja Luka -
Biljana Lukic
Zvornik -
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