Bill Davis Email & Phone Number

Kenosha, Wisconsin, United States

Hoffman Estates, Il

Lead the Srategy Development and Execution for the Industrial Channel and International Channel of the KCD unit of Sears Holdings. Responsible for the sales processes, programs and relationships as well as the marketing programs and materials designed to drive product placement, revenue and brand awareness.

Riverwoods, Il

Directed a team of talented marketing, channel and campaign managers in growing revenue in the printed and electronic professional tax and accounting publications market.

Responsible for the management of the mobility and bath safety categories as well as the medical binder category for this progressive healthcare supply manufacturer and distributor.• Created premium line of anti-microbial medical binders • Developed new line of bath safety products for compact home environments such as RV’s, apartments and mobile homes • Led the updated product mix and design of mobility and bath safety products for sale outside of traditional channels for the company

Managed brands to acheive operating plan profit revenue. Increased innovation to develop new business. Managed all elements of the brand including product selection, innovation, sourcing strategy, supply management, pricing, marketing and customer experience. Developed business plan to drive brand growth and strengthen brand position. Worked to differentiate brand from competition and identify future initiatives to create long-term growth. Utilized costomer input to refine the brand communication. Identified trends and set plan of action to leverage activity. Worked collaboratively with cross-functional business partners including category management, marketing, inventory planning, field sales, sourcing, pricing, advertising, and forecasting.

Directed the product selection, innovation, pricing and forecasting for broad line industrial distribution company. Led global sourcing initiatives, product expansion strategies, sales training, product promotion and margin enhancement activities of the organization. Initiated business unit collaboration and long-range planning activity. Mentor and coach to product development professionals.

Responsible for the development of private label product lines sourced through Grainger Global Sourcing. Launched and managed Westward Tools, managed private label sales support team and supported marketing activities for all private labels.

Managed the creation, communication and measurements of sales promotions, contests and product launches.