Bill Oldham Email & Phone Number

Wilmington, Delaware, United States

Existing Customer Marketing- Head of Balance Transfer

Card Portfolio Pricing, Revenue and Retention StrategiesResponsible for achieving revenue plan through the development and implementation of strategies that balance short and long term objectives.Work across the organization to gain consensus through the identification and communication of key financial, operational, public perception and regulatory risks. Balance needs of all key stakeholders including senior leadership, risk, law and compliance partners when making decisions.Establish a short and long term vision of revenue treatments to drive profitable growth and drive implementation of tactics.Work across other strategy areas across the business to ensure proper alignment of customer treatments. Responsible for the financial sizing and post implementation quantification for all pricing and fee initiatives, partnering with Finance to create detailed strategy level P&Ls and developing a best in class test and control analysis process for re-pricing and fee changes to understand actual performance.Ensure all strategies are implemented in compliance with all regulations. Manage a top performing team of 10 that identify, analyze, implement, and validate pricing and fee changes

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Senior Vice President, Manager- Existing Account Pricing and Fee Strategies/ October 2007 to June 2011Vice President, Analyst –Existing Account Pricing and Fee Strategies/ January 2004 to October 2007Senior Personal Banking Officer, Manager –Pricing/ Group Operations / September 1997 to January 2004Pre-approval Coordinator –Business Development/ October 1993 to September 1997