Bill Travis

Bill Travis Email and Phone Number

Digital Experience Lead @ Charles River Laboratories
251 Ballardvale Street Wilmington, Massachusetts 01887 United States
Bill Travis's Location
Wilmington, Massachusetts, United States, United States
Bill Travis's Contact Details
About Bill Travis

Dynamic, qualified, and creative Digital Experience Lead with extensive experience in using technology to design unique high performing digital marketing products. Certified to produce PWA apps, personalized dynamic websites, 3D animations, interactive graphics, and digitally enhanced multimedia. Highly motivated creative leader who cultivates strong relations with colleagues, clients, vendors, sales teams, buyers, and sourcing teams to create intuitive marketing solutions using business insights from trade show displays to full digital marketing campaigns. Expert at using an extensive knowledge of software, hardware and marketing to develop and construct strategies based on innovative technical industry trends and inspiration to enhance your UI, UX, CX, SEO/M/A, SMO/M/A, and most importantly ROI to make a company thrive.

Bill Travis's Current Company Details
Charles River Laboratories

Charles River Laboratories

View
Digital Experience Lead
251 Ballardvale Street Wilmington, Massachusetts 01887 United States
Website:
criver.com
Employees:
10
Company phone:
+1 781-222-6000
Company email:
info@caprotec.com
Bill Travis Work Experience Details
  • Charles River Laboratories
    Digital Experience Lead
    Charles River Laboratories Jul 2019 - Present
    Wilmington, Massachusetts, Us
    I lead the website personalization and local/technical SEO initiatives at criver.com. Using Acquia Lift, Sales Force, ParDot and Medalia on a Drupal CMS. I reduce our bounce rate and increase our page performance while delivering actionable data to our sales force. I deployed and monitor over 125 global GMB accounts that have increased our Google local search traffic by over 30%. I also spearhead technical SEO audits of all our internet assets that have decreased our load time by over 3 seconds using SEMrush, GSC, Conductor etc..
  • Ledvance
    Digital Marketing Specialist
    Ledvance Feb 2019 - Jul 2019
    Garching Bei München, Bayern, De
    In one year I increased organic traffic by 100%, organic keywords by 300%, NPS (net promoter score) by 20 and CAST (customer satisfaction score) by 30 for sylvania.com. I supported 6 different corporate and ecom sites with over 200,000 unique visitors per month on multiple CMS/DAM systems. I also developed a cutting edge 3D lighting application imagery catalog for custom customer applications and a full-service information PWA app for sales staff and distributors.
  • Victory Personnel Services, Inc.
    Digital Marketing Specialist
    Victory Personnel Services, Inc. Jan 2018 - Feb 2019
    Maintained and updated existing SYLVANIA/LEDVANCE Sharepoint CMS. Design and developed a new customer-driven retail website using UI/UX, FirstSpirit/Sharepoint CMS, Pixelboxx DAM, and SEO in an AGILE environment. Ensured branding control and stability throughout all marketing materials, social media, and email campaigns.
  • Billtravis.Net
    Digital Marketing Specialist
    Billtravis.Net Apr 2017 - Jan 2018
    Provided a full-service digital marketing agency that combined technology, strategy, and creativity to create meaningful stories for clients. Deliverables included branding, trade show booths, publishing, social media, 3D/2D animation, augmented reality, video/audio, and UI/UX.
  • Draper Laboratory
    3D / Media / Graphic Designer
    Draper Laboratory Nov 1999 - Apr 2017
    Cambridge, Ma, Us
    Utilized a keen eye for detail and organization skills to successfully elevate the level of design and product quality on a variety of projects. Leveraged multimedia expertise in digital arts, 3D modeling/animation, video/audio editing, illustration, and visual design to lead the team in creating complex interactive experiences for applications, software, and web interfaces. Delivered creative solutions for $200K-$1.5M major corporate exhibits, including The Tech Expo & Engineering Possibilities.Collaborated with team to design creative digital commercials with budgets of $100-200K per project.Managed technical project details as the “One Man Resource Center & Go To Person” specializing in software and hardware, research and development of high-tech equipment, leases, and material purchases. Worked within annual budget of $500K.Interfaced with potential clients and project engineers, and used technical language knowledge and goals within each group to execute projects and enhance research proposals by offering quick, detailed simulations to spearhead the bidding process.Organized an array of media assets by using dedicated file servers and Digital Asset Management software. Introduced a high-end DV editing and high quality web video services program which were distributed company-wide. Created a company information system to facilitate streamlined message distribution throughout the company.
  • Tes Multimedia
    3D / Media Designer
    Tes Multimedia 1998 - 1999
    Partnered with clients and a team of engineers to create detailed and effective, multimedia training and sales aids. Provided direction to designers while exhibiting a solid understanding of client-side technologies. Utilized expertise in 3D design, video editing, audio editing, 2d design, and interface scripting to expertly design numerous multimedia products for a wide range of oil field industries with annual revenues in the billions.Designed interactive multimedia training and sales aids; a $300K project for Schlumberger Oil Company.Spearheaded the Quality Control initiative within the company and creatively designed a modernized fault recording system to prevent duplicated product issues from occurring.
  • United States Air Force
    Visual Information Specialist 3V071
    United States Air Force 1995 - 1998
    Randolph Afb, Tx, Us
    Executed necessary upgrades to bring the division up to speed and improve the entire product catalog by purchasing equipment, training, and materials budgeted annually at $500K. Developed advanced navigation systems, interface designs, and screen layouts using excellent creative and problem solving skills.Upgraded 3 supported conference rooms with digital projection systems and delivered high-end video teleconferencing support which resulted in savings of $250K+ per year in travel costs for the wing.Oversaw the central print processor and high-end file server; streamlined workstations productivity and allowed for high quality output through digital negative printing, wide format printing, and high quality color laser output.
  • United States Air Force
    Visual Informationspecialist 3V051
    United States Air Force 1991 - 1995
    Randolph Afb, Tx, Us
    Established the Air Intervention Visual Documentation Team (AIVDT) and led digital media projects with annual equipment purchases of approximately $250K.Supervised the video unit which produced training, protocol, and documentation videos using high-end technology.Edited/produced base cable access channel. Oversaw local LAN and computer systems. Specialized in aerial video recording in high-G environments.

Bill Travis Skills

Multimedia Illustration Graphic Design Graphics Adobe Creative Suite Animation Photoshop Mac Illustrator Web Design Drawing Packaging Video Editing Digital Photography Layout Flash Dreamweaver After Effects Creative Direction Editing Photography Actionscript Css Management Computer Hardware Installation Web Authoring Troubleshooting Html Maya User Experience Maxon Cinema 4d Adobe Premiere Adobe Indesign Social Media Typography Logo Design Product Management Brand Management Digital Marketing B2b Marketing Project Management Advertising Search Engine Optimization Social Media Marketing Writing Marketing Strategy Business Strategy Web Analytics Content Marketing Email Marketing Mobile Marketing Content Management Systems Drupal B2c Marketing Enterprise Marketing Brand Marketing Google Analytics Small Business Marketing Lead Generation

Bill Travis Education Details

  • Southern New Hampshire University
    Southern New Hampshire University
    General Studies - Communications
  • University Of Massachusetts Lowell
    University Of Massachusetts Lowell
    Information Technology
  • Usaf Airmen Leadership School
    Usaf Airmen Leadership School
    Leadership And Communications
  • Concord Regional Technical Center
    Concord Regional Technical Center
    General Production
  • Hillsboro Deering High School
    Hillsboro Deering High School
    General Studies

Frequently Asked Questions about Bill Travis

What company does Bill Travis work for?

Bill Travis works for Charles River Laboratories

What is Bill Travis's role at the current company?

Bill Travis's current role is Digital Experience Lead.

What is Bill Travis's email address?

Bill Travis's email address is tr****@****ast.net

What is Bill Travis's direct phone number?

Bill Travis's direct phone number is (770) 941*****

What schools did Bill Travis attend?

Bill Travis attended Southern New Hampshire University, University Of Massachusetts Lowell, Usaf Airmen Leadership School, Concord Regional Technical Center, Hillsboro Deering High School.

What are some of Bill Travis's interests?

Bill Travis has interest in Science And Technology, Arts And Culture, Economic Empowerment.

What skills is Bill Travis known for?

Bill Travis has skills like Multimedia, Illustration, Graphic Design, Graphics, Adobe Creative Suite, Animation, Photoshop, Mac, Illustrator, Web Design, Drawing, Packaging.

Who are Bill Travis's colleagues?

Bill Travis's colleagues are John Johnson, Anielka Romero, Laura Martínez González, Meagan Machholz, Karine Petitclerc, Ian Wyper, Sandra Iacampo.

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