Bill Wrubel Email and Phone Number

Working on National, Regional and Partner accounts hunting new business opportunities utilizing solution development style to grow revenue and profits.

The Business Development role will be responsible for prospecting and managing enterprise accounts. The segments are divided into two core groups, Business to Business, and Key and National Accounts. The Business Development role will assist in driving the identification of the Total Available Market (TAM) and assist in developing plans to provide solutions to increase market share in each segment. Key Responsibilities:• Maintain organizational focus on customer satisfaction and ensure superior business management direction and execution towards that goal.• Identify Total Available Market (TAM) for responsible business segments. Develop and implement market share strategy to maximize customer participation. Segments include Business to Business and Key Accounts.• Develop solution-focused strategy to enable market share expansion. Create value based selling that insures customers are receiving 8:1-4:1 return on their investment. Leverage existing assets and identify new opportunities to drive product and service expansion. • Manage existing enterprise accounts to ensure full customer satisfaction. Develop relationship management and feedback processes.• Develop prospect list and drive two core segments with dedicated teams to optimize new sales opportunities.• Provide visible and effective leadership within Identifix as well as with customers, partners, and the external community.

Manager, Field Service (Feb. 2011 – Jan. 2013)Primary responsibilities were selling parts inventory, tools and equipment to newly signed distributors. Secondary responsibilities included hiring and training field service specialists as well as identifying, evaluating and contracting new distributors to support products. • Successfully created strong customer relationships with OEMs such as Freightliner and Autocar Truck.• Developed and implemented field service team strategy.• Empower team though goal setting, monitor results track, milestone achievement and success recognition.• Refined operations strategy in developing new-to-market product for heavy and medium duty trucks.• Designed, developed and operated training programs for Aftermarket sales, parts, service, repair, to OEM’s and distributors.• Represented company at trade shows and association meetings.

Regional Account Manager (professional development)• Managed sales and customer service in an 8 state region.• Added 6 new accounts (examples Penske Leasing, Chrysler) worth $500K while increasing sales with existing customers by 24% in first year.• Oversaw regional and local sales managers and their staffs.• Prepared regional budgets and approved expenditures.• Trained dealers and distributors on policies and operating procedures to ensure functional effectiveness.

Sales and Marketing company representing products and services offered to automobile dealerships.Consulting business to the automotive industry focused on process improvement, increased profit and production. Offering sales and customer care instruction.

Manager – Aftermarket Service, North America (Jan. 2005 – Oct. 2008) Delphi Product & Service SolutionsLed NA field training program for aftermarket division; managed the program from pilot through launch and subsequent progressive growth.• Negotiated prices, terms of sale and service agreements.• Developed and implemented marketing strategy, resulting in distributor inventory 5 turns in 6 months.• Managed delivery of 450 field events in 2007 training of 12,000 NAPA, CATQUEST, Advanced, United Auto Parts customers, on time and within budget. • Developed and implemented tracking and feedback mechanisms for all field training events.• Created and delivered technical sales presentations and proposals to NAPA, United Auto and CARQUEST.• Attended sales and trade meetings.

Director Sales and Marketing (Oct. 2001- Dec. 2004)Delphi Integrated Service SolutionsResponsibilities included developing sales strategy, creating marketing plans, recruiting and hiring sales and marketing team. Develop and deploy national advertising program to launch first wireless hand-held PC based system in the world.• Developed and deployed new aftermarket sales and marketing strategy, resulting in 25% annual sales increase.• Hired and deployed North American sales team of 4 regional managers and 10 sales agencies.• Organized, implemented cost control plans and consolidated suppliers, resulting in 13% savings.• Developed and implemented sales agency training and quota programs to augment regional sales and marketing efforts.• Delivered sales presentations to NAPA, CARQUEST, AutoZone, and Advanced Auto Parts.