Bill T. Email and Phone Number

Responsible in developing data products to improve marketing effectiveness; providing strategic guidance. Data strategy for market mix modeling and design of experiments guidance and measurement support for various groups in the enterprise.

Worked directly with clients, project, and business leaders to identify analytical requirents designated for the project to produce the finest results. Partnered with each business unit Subject Matter expert to ensure procedures were created accurately to reflect current processes established within each department.

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