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As a strategic technologist and leader, I have time and again found my greatest strengths in developing, enabling and technical selling of strategic and disruptive products, from core to cloud.Professional Insights:● Developing and delivering new strategies and programs, in areas of product marketing, technical marketing and product positioning to drive results producing significant sales opportunities and revenue growth.● Deep product and positioning knowledge across enterprise products in Storage, Cyber and Data Protection, Hyper-Converged and many other technology areas.● Working in highly cross functional teams and Equipping teams with hands-on leadership and the tools and positive culture to succeed. ● Assessing changing market and product requirements and emerging trends to create positioning and strategies which are structured to drive multi-million-dollar revenues streams and opportunities.● Building and managing relationships with End Users, Strategic (OEM), Channel (VARS & Resellers), providing enablement and ongoing support to help drive sales and product acceptance within those partners eco systems.● A highly accomplished speaker and presenter delivering hundreds of both in person and virtual events to many thousands of people and companies in small personal briefings to large on stage productions. ● Versed in many product market areas, including: Enterprise Storage, Data Protection and Cyber Recovery, Hyper Converged Infrastructure, Cloud/Hybrid/Multi-cloud and virtualization technologies.
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Sr. Director Product MarketingInfinidat Jan 2022 - PresentWaltham, Massachusetts, Us -
Product Director - Major AccountsFirefly Holding Us Feb 2019 - Jan 2022Responsible for working with our major account clients to develop marketing and technical marketing-based programs and materials for targeted end users sales acceleration. These programs drive highly positive results in different stages of the sales cycle, from top of funnel product positioning and awareness to in process deal acceleration, dramatically reducing sales timelines and increasing wins! The major accounts are enterprise technology leaders, such as Dell, VMware and Lenovo. The programs I oversee and also deliver as a speaker/instructor require the insights and experience to provide extensive positioning both in market and technical product areas. These are highly focused on products in the following market segments: Enterprise Storage, HCI and Server Technologies, Cyber and Data Protection, Cloud, multi-cloud and hybrid-cloud based solutions. We work collectively with our major accounts in highly cross functional teams in the programs being developed.
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Instructor & Course DeveloperFirefly Educate Sep 2018 - Jan 2022Chandler, Az, UsProviding Pre-sales Technical enablement to The DellEMC customer base with DellEMC and their partner eco system, with a focus on Unity and PowerMax products. So glad to be working in conjunction with the DellEMC storage teams again! -
Director, Customer Success (Contractor)Citus Data May 2018 - Sep 2018San Francisco, Ca, UsAs the Director of Customer Success, I was responsible for helping drive product awareness and sales to the enterprise customer segment and develop a pipeline of opportunities for customers looking to use the Citus Data product directly vs a SaaS model. Developed over a mulit-million dollar pipeline in less than 5 months. -
Senior Manager – Advanced Technology CenterHewlett Packard Enterprise Apr 2016 - Nov 2017Houston, Texas, UsLed a team of 15 highly skilled architect level engineers (storage tiger team) focused on the 3Par product line. Our team was responsible for development and use of tools, processes and enablement for performance and problem analysis and sizing. The team was also highly sought after for providing marketing and technical marketing content and deep product insight. Throughout my time in this role, I also created new IT vision and strategies and delivered comprehensive solutions to a wide range of clients.Our team was also in assisting support and engineering during critical customer escalation situations and seeing this through to resolution. This encompassed managing the escalation and problem analysis through to final resolution. This was accomplished by working closely with support and clients to fully understand the nature of the problem and the most effective troubleshooting methods and managing all expectations and timelines. -
Vice President Of Solutions EngineeringTarmin May 2015 - Apr 2016Boston, Ma, UsAs the Vice President of Solutions Engineering, I was responsible for the development and positioning of our product solutions sales positioning, solution architecture development and messaging , and driving our professional services operations. This multi-faceted role also included working closely with product development and marketing teams as we incorporated customer feedback into product features.An example of my achievements includes:● Acquiring full leadership over the negotiation of a new OEM agreement with Dell, Inc. for a new company specific platform for solution delivery. This included utilizing my communication and negotiation abilities as I secured the most cost-effective terms and distribution processes.● Creating new product demonstrations and proof of concept for reference architectures.● Planning and facilitating C-level meetings and large-scale audience presentations which marketed the benefits of our products and services to potential clients. -
Director Of Technical Product MarketingEmc Apr 2011 - Mar 2015Round Rock, Texas, UsDuring my tenure in this position, I created and implemented the strategies needed to support the continued success of a multi-billion-dollar division’s marketing team. This included developing highly competitive product features and roadmaps while facilitating product delivery launch operations.Achievements earned in this position include:● Spearheading the completion of a major project involving the complete overhaul of the technical marketing group. This reorganization resulted in the delivery of more effective materials and full alignment between presales and sales strategies and processes.● Introducing the “Taking It to the Streets” enablement program. This innovative program delivered deep technical enablement to 6K+ attendees for over 3 years and resulted in $250K positive cash in its final year.● Utilizing new initiatives which championed a focus on customer needs and increased visibility for division product and feature value propositions both internally and externally. -
Storage Solutions ArchitectHewlett-Packard Sep 2010 - Apr 2011Houston, Texas, UsWith HP, I ensured the timely completion of pre-sales support operations and possessed full accountability over the continued success of $40M in annual sales goals.Accomplishments include:● Identifying and capitalizing upon areas of improvement in pre-sales strategies which resulted in 126% of target revenue in the first quarter of my tenure in this position.● Driving highly effective sales teams who regularly exceeded quarterly quotas. -
Vp Technical ServicesTarmin, Inc Sep 2008 - Sep 2010Boston, Ma, UsTarmin is a startup software company developing enterprise class archiving and information lifecycle storage solutions optimized for heterogeneous storage environments. -
Director Of Technical ServicesAsempra Technologies 2007 - 2008Santa Clara, Ca, UsAsempra was a high tech startup company with leading edge technology that allows for the near Zero Data Loss data protection. Director of Technical Services Sole engineering and presales support for the US Sales Team. - Built internal support, external systems engineering teams, implemented remote management and install support tools.- Ensured that critical items were identified, escalated and tracked through closure- Key role of providing product direction and customer needs for product development- Lead regular customer quality meetings and created and delivered product training demonstrations -
Director Of Technical ServicesTimespring Software Corp Jun 2004 - Sep 2007TimeSpring was a high tech startup company with leading edge technology that allows for the Continuous Data Protection of customers’ mission critical transactional data environments, such as databases and MS Exchange Email systems. Director of Technical Services.Sole Engineering and presales support for nationwide sales team of 6- Core Management Team Member of the Executive Staff- Built internal support, external systems engineering teams, implemented remote management and install support tools- Ensured that critical items were identified, escalated and tracked through closure- Key role of providing product direction and customer needs for product development
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Director Of Systems EngineeringAvamar Technologies Aug 2001 - Jun 2004Provider of enterprise-class data protection software featuring industry-leading data de-duplication technology.Director of Systems Engineering. Responsible for building and managing the field systems engineering and services team, and managing the QA department on an interim basis supporting and assisting the delivery of a high quality product to market.- Led and managed a team of 5 direct reports in presales and engineering support- Nationwide presales and engineering support for 6 sales reps - Key player in sales and deployment of all major account sales opportunities
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Director Of Systems EngineeringLegato Systems 1994 - 2001Round Rock, Texas, UsProvider of enterprise-strength storage management software for the network computing market.Director of Systems Engineering.- Hired as the first field based systems engineer for the company and made and immediate impact within my territory quickly turning it into the number one territory for the Company- Built and maintained the Engineering and Presales team to 28 direct reports covering both national and international territories and supported a sales team of over 100 representatives- Led and managed Legato’s extreme growth from $5 Million in annual sales to over $200 Million in annual sales- Elected to President’s Club every year of eligibility- Maintained a zero attrition for over 4 years while building the field pre-sales organization- Managed and implemented initial Professional Services offerings and delivery- Managed technical partnership accounts for the Business Development organization- Designed and implemented all internal operational support to include Compensation Plans, Employee Review Process and all administrative development for the Engineering Organization
Bill Basinas Skills
Bill Basinas Education Details
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University Of Massachusetts Lowell
Frequently Asked Questions about Bill Basinas
What company does Bill Basinas work for?
Bill Basinas works for Infinidat
What is Bill Basinas's role at the current company?
Bill Basinas's current role is Sr. Director Product Marketing - Infinidat.
What is Bill Basinas's email address?
Bill Basinas's email address is bb****@****ate.com
What is Bill Basinas's direct phone number?
Bill Basinas's direct phone number is +185735*****
What schools did Bill Basinas attend?
Bill Basinas attended University Of Massachusetts Lowell.
What skills is Bill Basinas known for?
Bill Basinas has skills like Storage, Virtualization, Enterprise Software, San, Professional Services, Pre Sales, Vmware, Cloud Computing, Saas, Storage Solutions, Data Center, Storage Virtualization.
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