Bill Behrens, Cmp Email & Phone Number

Columbus, Ohio, United States

Columbus, Ohio, United States

• Consultative management of a client base of 80 and worked with them for an average of 18 months. They were a mix of new and long-term annual customers who represented the full spectrum of market segments, having up to 10,000+ attendees.• Retained 97% of annual business, 2016-2019.• Collaborated with sales managers and the marketing team to provide clients with a targeted marketing plan to promote Columbus and increase attendance. Referred them to local business partners for the goods and services needed to produce an amazing event. Executed a customized welcome program to ensure that their attendees had an outstanding experience in Columbus. • Consistently achieved 112% of goal to refer business to our partners.• Created and led customized site visit trips for clients and their staff which included all logistics, vendor appointments and entertainment. Traveled to events the year before they were in Columbus to build excitement. Served on local organizing committees to guide non-professionals through the process.• Championed a culture of excellence and led a team of five hospitality professionals, with two positions added in the last five years. 0% department staff turnover, 2010-2020.• Actively involved in the creation and execution of organizational goals and objectives and departmental strategies and tactics. • Owner of the largest, most high-profile and most successful (according to the client) hospitality industry event ever held in Columbus. After a 3-year planning process, The American Society of Association Executives (ASAE) 2019 annual meeting brought more than 5,000 industry leaders and suppliers, 80% of whom had never held a meeting in Columbus. Staff from all levels of the organization, plus dozens of external partners and hundreds of volunteers, came together to showcase the best of Columbus over four days. The result was $16 million in economic impact and 18 million media impressions.

Managed the convention housing operation for 10-12 citywide events annually using Passkey GroupMax which is the largest SaaS solution for reservations. Supervised this area when I was promoted to Director.

Various rooms division management positions with increasing levels of responsibility including Housekeeping, Front Office and Reservations in Houston, San Antonio and Columbus.