Curious, Collaborative, Empathetic, Iterative and Insight-driven... Key characteristics that best describe my approach as an Experience Strategist, Product and Service Designer. With a passion for investigating and understanding human behavior, my approach centers around discovery and the application of insights to continuously improve outcomes. Whether analyzing customer journeys, defining experience strategy, mapping product flows, designing user interfaces or evaluating performance, data guides my process and informs decision-making. Through many years in User Experience, I've developed a critical synergy of knowledge, discipline and skill across multiple verticals (strategy, research and design), able to effectively apply these capabilities across every stage of the product design and development lifecycle. These days I lean into strategic design, typically brought into the process at inception, leveraging generative UX research methods to explore, identify and frame the problem space. Working collaboratively, I apply design thinking techniques to foster an environment of co-creation while crafting strategic concepts to shape project vision, define experience strategy and gain leadership consensus. I'm exceptionally adept at working cross-functionally to champion CX/UX strategy, build stakeholder support and maintain alignment, while effectively galvanizing teams to execute.CORE STRENGTHS: Curious and intuitive human "observationist", effective communicator at all levels (exec, project team, customer), confident and persuasive storyteller, fearless experimenter, collaborative consensus builder, comfortable with ambiguity, expert at decomposing and transforming complexity into simple, feasible design solutions.ONE MORE THING...Like many, I've fallen down the rabbit hole of generative AI. I'm thrilled by the potential of tools like ChatGPT and Midjourney, offering completely new methods of creative expression that will fuel innovation. We'll soon see adaptive experiences that improve accessibility, increase productivity and enhance personalization like never before, improving ease-of-use, boosting user satisfaction and setting new standards for product and service experiences. While the potential dangers to our lives and livelihoods are real, I believe sound minds and smart governance will ultimately prevail. Either way, the train has left the station and only time will tell.