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Bill founded BackBay Communications in 2005 and has since grown the firm to be one of the top specialist financial services communications firms. With offices in Boston and London, BackBay is an integrated public relations, content marketing and branding firm focused specifically on the asset management, fintech, impact investing and private equity industries.As founder and CEO, Bill is in charge of BackBay’s strategic direction, setting core values, and overseeing execution of the firm’s mission to help clients identify and communicate their unique stories, generate meaningful results that build their brands and drive growth, all while delivering an exceptional client experience.Bill has more than 25 years of financial services branding, marketing and public relations experience and frequently speaks at industry events on financial communications strategies for leading investment companies. Bill’s prior experience includes Senior Vice President at Arnold Worldwide, Vice President at Scudder, Stevens & Clark, and Vice President at Ogilvy Public Relations in New York. Bill has received Series 6 and Series 63 licenses.Bill received an A.B. in Anthropology from Princeton University and an M.A. in International Relations from the University of Chicago. Bill enjoys traveling, reading and skiing and biking in VT and Colorado with his family.Specialties: Financial Services Branding, Marketing and PR Expertise, Positioning, Developing Marketing Plans, Developing Strategic Alliances, Public Relations, Advertising
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Managing Director, EvpGregory FcaBoston, Ma, Us -
Founder & CeoBackbay Communications Sep 2005 - PresentBoston, Ma, UsBackBay Communications is led by President & CEO Bill Haynes. Bill has more than 20 years of financial services branding, marketing and public relations experience. He has deep financial and professional services industry knowledge, and strong relations with top broadcast and print media.Bill's client experience includes ACG (Association for Corporate Growth), Adveq, Advisors Asset Management, Athena Capital, Ativo Capital, Baird Capital, BNY Mellon, Boston Partners, Bregal Sagemount, Brown Brothers Harriman, Chubb Corporation, Eagle Investment Systems, Fiduciary Trust, Goodwin Procter, Grant Thornton, Graycliff Partners, HarbourVest Partners, IRON Financial, Karen Clark & Company, Lava Trading, Linedata, Majestic Research, Meketa Investment Group, Monroe Capital, Nautic Partners, Pamlico Capital, Quad-C Management, Ridgemont Equity Partners, The Riverside Company, SBIA, Scudder, Stevens & Clark, SS&C Technologies, Stellus Capital, Sun Capital Partners, Swander Pace Capital, TA Associates and TD Bank.Bill holds a B.A. in Anthropology from Princeton University and an M.A. in International Relations from the University of Chicago. -
Board MemberAssociation For Corporate Growth 2004 - 2005Chicago, Il, Us -
Senior Vice PresidentArnold Worldwide 2000 - 2005Boston, Ma, Us -
Board MemberAcg Boston 2003 - 2004Wakefield, Ma, Us -
Vice PresidentWeber Shandwick 1999 - 2000New York, Ny, Us -
Vice PresidentScudder Stevens & Clark 1996 - 1999
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Vice PresidentOgilvy Public Relations 1990 - 1996New York, Ny, Us -
Vice PresidentOgilvy Adams & Rinehart 1990 - 1996
Bill Haynes Skills
Bill Haynes Education Details
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Princeton UniversityAnthropology -
University Of ChicagoInternational Relations
Frequently Asked Questions about Bill Haynes
What company does Bill Haynes work for?
Bill Haynes works for Gregory Fca
What is Bill Haynes's role at the current company?
Bill Haynes's current role is Managing Director, EVP.
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What is Bill Haynes's direct phone number?
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What schools did Bill Haynes attend?
Bill Haynes attended Princeton University, University Of Chicago.
What are some of Bill Haynes's interests?
Bill Haynes has interest in Photography, Skiing, Cycling, Reading.
What skills is Bill Haynes known for?
Bill Haynes has skills like Public Relations, Marketing, Private Equity, Crisis Communications, Strategy, Social Media, Investor Relations, Strategic Partnerships, Mergers And Acquisitions, Strategic Communications, Marketing Strategy, Corporate Development.
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