A true passion for strategic marketing solutions and innovative communications that solve problems, move the needle and make a difference. Over 20 years of success as a marketing professional – marketing B2B and B2C products and services, and creating exceptional customer experiences. I have built and lead high-performing teams, developed marketing campaigns for some of the largest companies in the world, managed multimillion-dollar budgets and built a communications solution with a multibillion-dollar impact. I develop marketing strategies, communications and creative solutions that drive desired behaviors, solve customer problems, increase profitability and generate serious revenue. My marcom experience spans everything from complex financial products to wellness programs – for consumers, customers, producers and employers. From acquisition to retention, adoption to engagement, operational and transactional... I bring a true holistic view of the end-to-end customer journey.I’m energized by…• A good challenge: Bring me a problem and I’ll get you a strategic solution.• Testing & learning: When things go well (or don't) - always test & learn. There is no finish line.• Influencing behaviors to drive results: Creative communications, predictive analytics and behavioral science blended together to get the right message, to the right person, at the right time.• Exceptional customer experiences: Building relationships, providing solutions, demonstrating value and transparency while ensuring the customer always remains front and center.• Working with great people: Collaborating, mentoring, learning, celebrating wins (big & small) and having some fun!• Coffee: I do love a good cup of coffee.I bring a unique blend of both creative and analytical skills, an unrelenting curiosity and demonstrated leadership abilities. I’ve successfully managed numerous high-profile initiatives with significant financial and/or reputational impact. I’ve done a lot, and learned a lot – but what it really comes down to is this... a positive attitude and a strong work ethic will always pay dividends.