Bill Mickey Email & Phone Number

• Direct all editorial operations for a higher-ed media portfolio that includes a monthly print journal, an online database, a website, e-newsletters, webinars, and award-winning podcasts
• Reorient Choice’s editorial strategy to generate new opportunities across a greater variety of content formats, subscription models, and advertising products
• Develop and launch new products, including a market research group, podcast series, weekly and monthly e-newsletters, and multimedia content hubs focused on DEIA initiatives and educational technology
• Supervise a team of full-time staff (6) and freelance editors and writers. Hire, train, and mentor staff
• Represent the brand at national conferences and other speaking engagements

• Direct editorial operations and strategy across Folio:'s brand platform, which includes a website, mobile products, e-newsletters, a print magazine, and events
• Conceive and launch new products and brand extensions, including live events, newsletters, data tools, research and new digital content verticals
• Work closely with advertising and marketing groups to conceptualize and implement branded content campaigns for our biggest advertisers
• Manage a team of editors, designers and a network of freelancers and industry contributors

• Oversaw content planning, design and production across e-media, print and events for two high-profile b-to-b media brands—Folio: Magazine and Audience Development Magazine
• Leveraged brands through social media
• Managed and monitored Web site content, audience engagement and traffic metrics
• Maintained fiscally responsible budget practices in a highly cost-conscious environment
• Supervised editorial staff, freelance writers and art directors, and recruited and managed bloggers
• Conceived and developed franchise editorial content: Surveys, special reports, trend pieces

• Led multiplatform content production for Expo Magazine and Audience Development Magazine
• Grew and engaged audiences through Facebook, Twitter and LinkedIn
• Managed editorial and art staff, recruited freelance writers and bloggers
• Wrote and edited content for 2 websites, 2 e-newsletters, 2 magazines, webinars and live events

• Managed editorial operations for Folio: and Audience Development magazines, including assignment and deadline scheduling
• Wrote multi-source articles in business, financial, technology, trend and best-practices for the magazine media industry
• Produced and edited weekly electronic newsletters, blogs, and posted content via Web CMS
• Managed freelance writers

• Developed ideas for feature and front-of-book articles for a monthly trade magazine
• Managed scheduling and assignments as department and columns editor
• Wrote multi-source articles in business, financial, technology, trend and best-practice categories
• Produced and edited weekly electronic newsletter, blog, and posted content via Web CMS
• Moderated Webinars, event panels and developed conference program content
• Oversaw freelance assignments

-Developed program content and recruited speakers for a conference about online virtual communities