Senior Marketing Manager
CurrentRemoteMarketing Manager for Unified Computing System (UCS x86 servers) X-Series Modular, B-Series Blade , C-Series Rack , S-Series Storage , AI PODs for Inferencing, and Fabric Interconnects & VIC adapters for unified fabric networking.Produce collateral to help position, evangelize, and message UCS’s business advantages and technical differentiation for customers, internal sales, and partners. • Presented Cisco UCS: Changing the Economics of the Datacenter at Cisco Live for four times • 85 blog posts (http://blogs.cisco.com/author/billshields) • Synthesize Cisco Intersight SaaS messaging into hardware collateral for complete value prop messaging • Joint marketing materials with technology partners Intel, AMD, & NVIDIA • Team with Cisco Partner Marketing to customize collateral • Competitive battle cards • Sales accelerators • Solution Overviews & Briefs • Campaign call guides • Videos • And much more!Program manager, project manager, and vendor manager for UCS Business Value Tools. • Analyze Cisco account team and partner TCO/ROI analyses to ensure completeness / accuracy and present findings to customers. - Tools have generated ~$309,670,000+ in revenue & created a pipeline of ~$353,470,000+• Develop and deliver TCO/ROI tool training to internal teams and partners allowing them to produce the best results and win the business. - Increased TCO tool usage by 45% in six months through targeted communications and training.• Automated TCO tool pricing updates reducing task time by 98%.• Enhance TOC/ROI tool capabilities and determine future need. - Write and ensure vendor understands project scope. Negotiate program costs and schedule. - Track vendor’s performance and adherence to budget.Ran three UCS User Groups in Texas• Held quarterly with 40+ attendees per event in Houston, Austin, and DFW• Secure budget, venues, and speakers• Meetup membership of ~900 members