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I am passionate about creating attractive interfaces that empower users and reinforce brand identity. I have provided user experience design and branding to games and entertainment for 20 years. During that time, I have had the chance to lead numerous creative teams and contribute to 100+ games and apps across PC, Console, Mobile and Web. In addition, I am a full-stack artist capable of illustration, graphic design and animation, which allows me to work flexibly and solve creative problems of all types.I am currently the Director of Brand & UX at Airship Syndicate where I oversee the UX and Branding across all projects.KEY TECHNICAL SKILLS● UX Design, Product Wireframes & Prototyping● Interface Design, Key Illustration and Graphic Design● Brand Development and Logo Design● Motion Graphics, 3D/2D Animation and Infographics● 3D modeling, texturing, rendering and photo compositing● Adobe Illustrator, Photoshop, XD, AfterFX, 3ds Max, Unity3D, Unreal 4 UMG
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Director Of Ux & BrandAirship Syndicate Oct 2022 - PresentAustin, Tx, Us -
Ux Design LeadAirship Syndicate Jul 2018 - Nov 2022Austin, Tx, UsIn my current role at Airship Syndicate, I oversee User Experience, providing creative and technical specs that drive the player experience and 2D menu based systems. Additionally, I contribute to key brand development, graphic design and illustration. ● Shipped PC and Console Games: Wayfinder, Ruined King: A League of Legends Story, Darksiders Genesis, Battle Chasers: Nightwar● Develop branding and identity for multiple IPs, integration into the UI visual direction● Cross discipline coordination and documentation● Unreal 4 & Unity3D - UI implementation and scripting● User flows and interactive prototyping using Adobe XD● Manage internal and external creative teams for asset deliverables -
Ux Design LeadArtcraft Entertainment Jun 2014 - Jun 2018At ArtCraft Entertainment I have leveraged my all-encompassing creative skills to drive UX design across web, mobile and game products. In addition I provided marketing collateral, visual branding and identity for those products. My work was pivotal in the company launching a successful Kickstarter crowdfunding campaign where it received $1.7 Million dollars domestically in a 30 day period. ● User Experience Design and Visualization Lead● Develop branding and identity for multiple product lines● Designed teaser site, full site, Kickstarter site and e-shop for CROWFALL● Unity3D - UI integration and interactive production● Responsive design for desktop and mobile web products -
(Contract) Ux Design & ArtAirship Syndicate Apr 2016 - Nov 2017Austin, Tx, UsI had the fortune of working with the Airship Syndicate Team on Battle Chasers: Nightwar for PC, PS4, Xbox One, and Nintendo Switch. I helped develop the UI after their successful Kickstarter, through numerous iterations and milestone releases. -
(Contract) Brand DevelopmentPowerhouse Animation Studios, Inc. Jan 2017 - Feb 2017Austin, Tx, UsLogo design for NETFLIX series, Castlevania, based on classic video game franchise. -
Creative DirectorThunderdog Llc Dec 2012 - Jun 2014I co-founded Thunderdog in order to bring my UX and game design experience to a broader audience. This boutique studio specialized in lifestyle app and website design, alternative game products and interactive prototyping for gaming clients. Our specialty was creating higher engagement mechanics by applying gaming interaction design into non entertainment apps. ● Partnered with CEO and COO to develop product and branding strategies● Established corporate branding and marketing collateral ● Established new intellectual properties for first party entertainment products● Contributed game design, 3D asset production, user experience design, interface design, concept art and level building for web and mobile apps● Provided Ice Cap Games with premium templates and tutorials for the GameSalad Creator app development platform● Contributed server based lifestyle apps for Sonar Design, Founder’s Card and Get Washed● Designed and directed Jenny’s Neighborhood, a bicycle safety web game● Provided social radio company, Zello, with web interface and graphic design
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Creative DirectorGamesalad, Inc Mar 2011 - Jan 2013Austin, Texas, UsAt GameSalad I led the internal game development team where we created internal and public apps that proved the technology of the GSCreator platform. In this role, I directed dozens of games where I applied my UX and game design background to quickly wireframe and prototype end to end designs for the game team to carry out. ● Partnered with CEO, CPO and COO to develop internal and external product strategies● Provided direction and usability design for GameSalad Creator development tools● Contributed to strategic partnerships with Microsoft, Tencent, Tizen, Intel, Amazon and Google● Contributed to day one launch products for Windows 8 App Store, Google Web App Store, Tencent Application Center and Kindle Fire App Store● Shipped nearly 30 mobile and web products in less than two years● Multiple titles reached top 100 paid and free categories● Designed and directed 2 Broke Girls web and mobile game to accompany TV debut● Managed 3-way licensing deal between Zumiez, Neff Clothing and artist Deadmau5● Designed and directed training applications for Alaska Airlines and Horizon Air ● Monetization and retention design for sponsored features, advertising and free to play games● Managed creative specialist team to rapidly develop and publish apps, community documentation and provide usability testing for engineering staff● Provided official documentation, tutorials, webinars, best practices and creative content to community of 500k+ app developers● Contributed to formation of Ice Cap Games publishing brand● Created and managed community engagement podcast “GameHunks” ● Provided on-site game design seminars at various universities around the United States● Managed booth presentations at consumer trade showsNotable Releases: CBS 2 Broke Girls mobile app, Alaska Airlines and Horizon Air Turn Pro Training apps, Jay & Silent Bob in Too Fat to Fly, Jay & Silent Bob in Let Us Dance!, Shred Neff Land ft. Deadmau5, Popular Mechanics Be The Spark for iPad. -
Creative DirectorPerfect Dork Studios May 2007 - Jan 2013I founded Perfect Dork Studios to explore various professional avenues for my various creative offerings. While in operation I was able to produce highly detailed 3D renderings and simulation for non gaming clients, art and design outsourcing for web and game clients, and lastly create fully independent games and apps for PC, Home Consoles, Palm, and iOS.● Outsource art development for 3rd party console and mobile game products● Led a multi disciplined team of designers, engineers and testers ● Designed and directed School of Rock Little Wing game and companion app for iOS● Provided visual development for Stan Lee’s The Traveler mobile app● Created a series of high quality 3D visualizations for Parker Drilling Company saving millions by virtually prototyping rig functionality and site planning● Managed licensed content for Right Guard, Sesame Street, Zhu Zhu Pets, Magnolia Film, and Boom Comics● Provided Black Lantern Studios with over 200 original Sesame Street illustrations in under two weeks ● Provided Hellfire Games with a full user interface design and graphics package for Playstation Home game Novus Prime in under two weeks● Designed and directed eight independent game products including Bumble Tales, Headstone Harry and Blade of Betrayal on iOS, Android and PC● Managed booth presentations at consumer trade showsNotable releases: Sesame Street Elmo's A to Z Adventure (Wii, DS, PC), Cookie Monster Counting Carnival (Wii, DS, PC), Zhu Zhu Pets & the Wild Bunch (Wii), Novus Prime (PSHome), Bumble Tales (PC, iPhone), Headstone Harry (iOS), Blade of Betrayal (Pocket PC, Android, iOS), Aim For The Brain! (iOS), Hobo With A Shotgun (iOS), Stan Lee's The Traveler: Split Second Mayhem (iOS)
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IllustratorMultimedia Games Oct 2009 - Mar 2011Las Vegas, Nevada, UsMultimedia Games provided me the foundation for my strong UX and graphic design skills. I worked at this gaming company for 7 years and shipped many dozen original Class II and III titles. Every product required unique branding which I established with the art directors. Eventually my interests at the company began to branch out into game design where I worked more closely with producers and mathematicians and successfully pitched a number of released games. ● Designed and developed visuals for over 50 original casino game products and ports● Partnered with Game & Art Directors to establish scope, wireframes and visual guidelines● Symbol Illustration, Interface Design, Logo Design, Character Illustration, 2D Animation ● Provided documentation and best practices for internal tools ● Experienced in casino gaming regulations for Class II and Class III products● Format graphics for screen, glass and print -
Production IllustratorMultimedia Games Apr 2006 - Sep 2009Las Vegas, Nevada, Us -
Production ArtistMultimedia Games Sep 2004 - Mar 2006Las Vegas, Nevada, Us -
Multimedia Artist (Contract)Zukor Entertainment & Marketing May 2004 - Dec 2007Responsible for a variety of tasks from print layout to comic book narrative illustration.
Billy Garretsen Skills
Billy Garretsen Education Details
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The University Of Texas At AustinStudio Art -
Tecnológico De MonterreyComputer Technology And Applications
Frequently Asked Questions about Billy Garretsen
What company does Billy Garretsen work for?
Billy Garretsen works for Airship Syndicate
What is Billy Garretsen's role at the current company?
Billy Garretsen's current role is Director of UX & Brand @ Airship Syndicate.
What is Billy Garretsen's email address?
Billy Garretsen's email address is bi****@****ail.com
What is Billy Garretsen's direct phone number?
Billy Garretsen's direct phone number is +151258*****
What schools did Billy Garretsen attend?
Billy Garretsen attended The University Of Texas At Austin, Tecnológico De Monterrey.
What are some of Billy Garretsen's interests?
Billy Garretsen has interest in Leadership, Writing, Mobile Development, Udon, Houston, Multimedia Games, Graphic Design, Character Design, Animation, New Techlogies.
What skills is Billy Garretsen known for?
Billy Garretsen has skills like Creative Direction, Art Direction, User Experience Design, User Interface Design, Vector Illustration, Graphic Design, Game Design, Game Development, Animation, Video Games, Mobile Games, Gameplay.
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