Billy Massih is the founder and owner of Urban Protection Group, a security company that is seeking to change how business use and perceive security providers. With a unique 25 year background in providing security at some of the premium retail, warehoused and entertainment licensed venues in Sydney, Billy founded Urban Protection in 2010 as a specialist provider that goes beyond the traditional role of a security company, a company that seeks to provide no cost value ads for their clients whilst challenging what companies should expect from their security providers.Urban Protection Group has a unique in-house capability and training system quickly identifies the right guard for any security specific operation. Combining technology solutions, ongoing guard training and customer centric thinking, Urban Protection has changed how people feel about security companies. For many business, the security operative on the point of entry is their first and last experience of that business and the goal is that every customer touch point be a positive one, whether its operating a weighbridge at a high volume distribution centre, keeping workers safe in a high risk environment or providing crowd control outside a busy city night venue: Urban Protections’ people are not just trained to be friendly supportive and helpful, they can only work for Urban Protection if it is in their very DNA.With a team of specialists who come with extensive knowledge of a wide range of industries Urban Protection is able to provide bespoke solutions across retail, corporate, events, hospitality, construction, supply chain and many more sectors.