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Senior executive focused on the intersection of digital and physical with expertise transforming brands and driving growth at scale. Proven background in the development and implementation of customer-facing growth initiatives spanning merchandising, marketing, technology, and market development strategies for the specialty retail, apparel & footwear, home and luxury categories. Adept at breaking down barriers and leading cross functional digital transformation. Passionate about building and leading high performing, collaborative teams where talent can do their best work. *Proven record as a CEO and Senior Executive of building scaling, and managing global, branded businesses to $1B+ as well as leading teams of 10,000+ within customer focused, results-driven brands*Broad experience in board level strategic planning, development and execution within both Public and Private Equity owned organizations *Adept at scaling, managing, and leading multi-disciplined teams thru both high growth and turn around situations*Balanced skill set spanning merchandising, marketing, creative, operations, and technologySpecialties: General management; Retail Merchandising; Marketing, CRM, and Brand Management; Omnichannel and eCommerce Management; Digital Transformation; Strategic Planning and Corporate Development; Partnerships and International Expansion.
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Founder, PrincipalTrademark Partners GlobalNew York, Ny, Us -
Chief Executive Officer, Board DirectorBrooklinen Jul 2023 - PresentBrooklyn, New York, UsFounded in 2014, Brooklinen is the largest and most awarded (over 200 and counting!) direct to consumer brand in the soft home category. Come join the fun! -
Founder, PrincipalTrademark Partners Global Feb 2021 - PresentTrademark Partners Global (TPGlobal) is an advisory firm focused on consulting, due diligence, and risk mitigation services for both public and private entities -
Member, Board Of AdvisorsJay H. Baker Retailing Center - The Wharton School - Us Feb 2020 - PresentPhiladelphia, Pennsylvania, UsThe Jay H. Baker Retailing Center, established in 2002, is an interdisciplinary industry research center at the Wharton School of the University of Pennsylvania. Its mission is to be the global leader in retail knowledge and education by bringing together diverse viewpoints to discuss and debate the opportunities and challenges around trending topics. -
Chief Customer OfficerUrbn (Urban Outfitters, Anthropologie Group, Free People & Nuuly) Nov 2022 - Jul 2023Philadelphia, Pennsylvania, UsLed and managed all customer facing aspects of the Urban Outfitters business as well as accountability for brand financial performance. -
Chief Customer OfficerJ.Crew Jul 2019 - Feb 2021New York, New York, UsResponsible J.Crew brand financial performance, including management of $1B+ enterprise P&L. Named Executive Officer and member of 5-person leadership team. Led all customer facing aspects of the business including ecommerce, stores, marketing, creative, analytics and customer insights. Participated in Chapter 11 restructuring while driving day-to-day operations and developing multi-year value creation plan focused on accelerating digital transformation of the brand, customer, and end-to-end customer experience. Transitioned to advisor post-restructuring. -
Chief Executive Officer, Board DirectorSur La Table Jul 2017 - Jul 2019Seattle, Wa, UsFor nearly half a century, Sur La Table was a leader in specialty, premium kitchenware and distinctive culinary experiences. Founded in 1972, the company operated 138 stores including 82 cooking school locations, employed nearly 3000 associates at its peak, and served customers through an integrated operating model. Successfully re-capitalized business in collaboration with private equity sponsors, debt holders, and board of directors by recasting the strategic plan, rebuilding the leadership team, and reconstructing the day-to-day operations with a bias towards digital and omnichannel. -
Vice Chairman Board Of Directors - Shop.OrgNational Retail Federation 2012 - 2019Washington, Dc, Us -
Senior Outside AdvisorBeanstalk Ventures Jan 2015 - Dec 2018New York, New York, UsOutside advisor to Founder and Managing Partner. Beanstalk is a venture capital firm focused on early stage companies that are (a) developing software that powers retail's digital transformation, or (b) primarily engaging in eCommerce or powering eCommerce companies. -
Senior Vice President - Marketing, Direct-To-Consumer, Omnichannel, And Corporate DevelopmentAbercrombie & Fitch Co. Dec 2014 - Feb 2017Columbus, Oh, UsGeneral Manager and Marketing Lead for customer focused, digitally led capabilities across all brands and geographies. Grew omnichannel and ecommerce revenue to nearly 1/3 of company sales and influenced 75% of total enterprise value. Developed and scaled brand and digital marketing capabilities including the launch of two loyalty programs globally - Club Cali in Hollister and The A&F Club in Abercrombie & Fitch. CEO direct report and member of executive leadership team. Led marketing, ecommerce (Direct-To-Consumer) and Omnichannel with P&L oversight for Abercrombie & Fitch, abercrombie kids, Hollister, and Gilly Hicks brands digitally. Built team to 200+ and oversaw international expansion across 20 countries including 30+ websites and local operations in Europe & Asia, as well as within China inclusive of Alibaba / Tmall. Directed all business-driving activities spanning creative and user experience design; digital marketing, customer acquisition, retention, CRM / loyalty / rewards, display and social media; merchandising, planning and allocation; site operations, product management and customer support; and analytics & testing. Led research, customer insight and corporate development functions including growth initiatives and branded partnerships. Developed and scaled wholesale & franchise channel expansion encompassing relationships with Asos and Zalando in Europe, Zalora in Southeast Asia, and MAF Fashion in the Middle East. Led digital transformation efforts in support of corporate and brand strategy. Progressive promotions with continued expansion of responsibilities under 3 different leadership structures. Chose to exit the company following role elimination. -
Group Vice President - Digital, Direct-To-Consumer, And CrmAbercrombie & Fitch Co. Mar 2013 - Nov 2014Columbus, Oh, Us -
Vice President - Digital And Cross-Channel Marketing And Direct-To-ConsumerAbercrombie & Fitch Co. Nov 2010 - Mar 2013Columbus, Oh, Us -
Global Vice President, Ecommerce And General Manager, Digital Center Of ExcellenceAdidas May 2008 - Nov 2010Herzogenaurach, Bavaria, DeLed adidas Group global digital strategy with P&L oversight for ecommerce, customization, and digital businesses including shopadidas.com, reebok.com, miadidas.com, yourreebok.com, and emerging platforms such as social and mobile. Managed global digital marketing, CRM, creative and user experience, merchandising, planning, operations, analytics, and technology. Directed distributed centers of excellence and teams in 5 locations globally. Reported to Chief Strategy Officer. -
Director - Ecommerce Strategy, Innovation, And MarketplaceSears Holdings Corporation 2006 - 2008Chicago, Il, UsManaged the development and execution of new e-commerce and multichannel business models that encompass merchandising, marketing, operations, IT, and customer experience. Directed and led Marketplace by Sears assortment expansion program. Additional projects included strategic planning (interactive, catalog, direct), new business modeling, emerging marketing (wireless / mobile, social shopping), and gift / gift registry. -
Director - Multichannel Marketing And EcommerceLowe'S Companies, Inc. 2003 - 2006Mooresville, Nc, UsOversaw all aspects of the company's digital marketing and ecommerce initiatives (www.lowes.com) including creative, merchandising, acquisition / retention, and website development inclusive of IT and user experience. Also guided multichannel (buy online / pick-up in-store, kiosk, gift registry, wireless, etc.) strategy development and opportunity testing. Supported development of B2B strategy (www.lowesforpros.com). Broad experience in strategic planning, digital marketing, online merchandising, and CRM. -
Manager - Business StrategyDiamond Management & Technology Consultants 2000 - 2003Chicago, Il, UsExperienced strategy consultant managing growth projects encompassing marketing, sales, and customer development activities for retail, high tech, and telecommunication clients. Progressive promotion from Senior Associate (00-02) to Engagement Manager (02-03). -
Summer AssociateA.T. Kearney 1999 - 1999Chicago, Illinois, Us -
National Account Manager - Retail And Consumer ProductsDigex 1996 - 1998UsDeveloped and implemented industry-specific account strategy focused on Fortune 500 retail and consumer products companies seeking to outsource the management and maintenance of their websites. Clients included NIKE, JCrew, VF Corporation (parent of Wrangler, Lee, Jantzen, and Jansport), Edmunds, Oakley, Universal Studios, and the USOC. -
Buyer - Better FootwearHecht'S 1993 - 1996UsHecht's was the largest division of The May Department Stores Company. - Managed better footwear business, finishing 2nd in profitability and 2nd in total sales volume out of 8 corporate divisions for 1995. - Planned and managed 1995 promotional campaign for entire $120 million footwear division.- Promoted and given buying responsibility first from training class of twenty.
Billy May Education Details
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University Of VirginiaHonors And Distinction -
Indiana University - Kelley School Of BusinessStrategy And Marketing
Frequently Asked Questions about Billy May
What company does Billy May work for?
Billy May works for Trademark Partners Global
What is Billy May's role at the current company?
Billy May's current role is Founder, Principal.
What is Billy May's email address?
Billy May's email address is bi****@****bie.com
What is Billy May's direct phone number?
Billy May's direct phone number is (614) 283*****
What schools did Billy May attend?
Billy May attended University Of Virginia, Indiana University - Kelley School Of Business.
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