Bina Amin Email and Phone Number
Bina Amin work email
- Valid
- Valid
- Valid
- Valid
Bina Amin personal email
- Valid
- Valid
Bina Amin phone numbers
Sales-focused Product Marketing leader with 15+ years of experience spearheading the design and execution of successful go-to-market strategies for tech products and portfolios. Specialize in forging high-performance, collaborative Product Marketing frameworks that ensure product evolution is in lockstep with financial objectives while fostering strong cross-functional alliances with Product, Sales, and Marketing organizations. Renowned for an agile approach, profound influence on SaaS development phases, and a proven track record of transforming data-driven customer insights into actionable, innovative product features.AREAS OF EXPERTISEPortfolio Strategies | Product Marketing | GTM Strategies | Product Definition | Value Prop Development | Brand & Positioning | Customer Insights | Customer Experience/Support | Competitive Research | Product Commercialization | Sales Enablement | Customer Acquisition / Retention
-
ProveWestport, Ct, Us
-
Sr. Director, Product Marketing - Experian Marketing ServicesExperian Feb 2022 - Feb 2023Costa Mesa, Ca, UsLed the creation and integration of a new Product Marketing team to refine and promote a differentiated value proposition for the Experian and Tapad product suite. Repositioned over 1000 product offerings into a streamlined customer-centric narrative, increasing sales and marketing efficacy. Established a cross-functional market readiness framework and implemented strategic technical systems to manage launch processes and enhance global product strategy communication. Executed comprehensive market research and GTM strategies for MVP launches, addressing digital activation and cookie-less solutions, among others. Spearheaded EMS workstream on the impact of consumer privacy regulations, safeguarding client and public trust. -
Unreasonable MentorUnreasonable Jul 2021 - Feb 2022Boulder, Colorado, UsServed as a mentor for a Fellowship of 277 growth-stage entrepreneurs operating across more than 180 countries and positively impacting the lives of more than 720 m people. -
Director, Product Marketing | Direct-To-Learner Products And Platforms (Higher Ed & Career Learning)Pearson Sep 2019 - Feb 2022London, GbModernized and scaled Product Marketing team responsible for bringing learner-focused digital platforms and products in the higher education and career skills category to market. Informed customer touchpoints through all phases of product development as portfolio transitioned to new direct-to-consumer solution sets, and guided legacy teams through the launch process.Member of Workforce Skills Tiger Team Participated in a 10-week ideation session amongst internal subject matter experts led by the Chief Strategy Officer to formulate product strategy for brand new division focusing on career-based learning. Core member of team tasked with developing concept for a direct-to-consumer learning experience, and winner of “Dream Team” award for “utilizing all team members and their skills to smash goals and pitch their ideas with enthusiasm and gravitas”. -
Director Of Product MarketingPublicis Media May 2019 - Sep 2019London, England, GbHelped outline strategic value prop, GTM needs and roadmap to build/unify Verified, Precision Analytics Suite and Knowledge Center into consolidated platform product offering.Garnered industry trend, competitive and buyer insights, then translated analyses into UX needs and positioning assets/marketing collateral for key personas/markets.Worked with Executive Leadership to plan GTM for self-service offering. Produced sizzle reels, roadshows/events, awards submissions, speaking engagements and thought leadership content in preparation of stealth launch. -
Associate Director Of Product MarketingPublicis Media Apr 2018 - May 2019London, England, GbEstablished mechanisms to gather customer needs and feedback for requirements and features (i.e. Focus groups, Product Councils, 𝜷-testers, etc.).Developed product brand and visual identity (name, logos, graphic elements, etc.).Mapped buyer journeys and identified key decision makers; armed Groupe-wide evangelists with suite of content to effectively communicate value prop and enable onboarding at all relevant touchpoints. BOMs included training programs, vertical-specific presentations with case studies, demo videos, website, and technical onboarding workflows.Presented capabilities to clients and prospects alongside Solutions SMEs, Agency account teams, and Leadership to drive awareness and adoption.
-
Ad Product Marketing ManagerCondé Nast Aug 2017 - Dec 2017New York, Ny, UsLead the commercialization of social ad products and scalable solutions across the organization (22+ brands & titles) , developing go-to-market and AM training strategy to drive both internal and external product adoption. Work closely with key internal stakeholders (Digital Strategists, Ad Ops, Rev Ops, etc.) to create a seamless client service experience. -
Director Of Integrated Sales DevelopmentMoko Social Media Jul 2014 - Dec 2015Alexandria, Virginia, UsDirectly responsible for evolving ad sales strategy across all digital and mobile assets including development of competitive marketplace position, "story-telling" vis-à-vis brand marketers/agencies, and integration of products/technology. Oversaw Ad Ops and Analytics, creating workflow to manage revenue operations. -
Founder | Retail Business (Specialty Gourmet & Housewares)Copper Kettles Llc Jun 2010 - 2014Launched a gourmet retail business, cultivating deep relationships with artisanal vendors and sources to deliver highly-curated, desirable merchandise assortments. Built and managed e-commerce store-front, leveraging customer journey data/trends to shape seasonal buying strategies, features/enhancements, and customer acquisition plans. Designed and executed cross-platform marketing strategy including email newsletters and experiential programs.
-
Brand Solutions DirectorBurst Media Nov 2008 - Apr 2010Worked directly with Publisher Network of 40+ exclusive sites in Gaming/Entertainment vertical to productize inventory, ideate/implement integrated sponsorship packages and develop custom digital ad solutions. Ran client-facing Ad Sales support functions (Brand Strategy + Account Management) that handled pre- and post-IO processes.
-
Account ExecutiveBurst Media Apr 2008 - Nov 2008Cultivated strategic relationships across brands and agencies, building a thorough knowledge of their business to drive Ad Sales revenue. Basically, hopped the fence for a first-hand perspective on the front-line.
-
Senior Digital Account/Client Services ManagerMaxim Digital Feb 2006 - Mar 2008New York, New York, UsPartnered with Digital AEs on pre- and post-IO processes, serving as primary liaison between internal and brand/agency units on the ideation, packaging and execution of large-scale integrated marketing programs. Managed RFPs (scalable media plans + .ppt decks), internal brainstorms, IOs, client tags/assets, optimizations, wrap-up presentations and invoicing. >> Improved process efficiency which directly helped scale revenue from $6M to $20M in <2 years. -
Business Development Coordinator – New MediaLifetimetv.Com Mar 2004 - Feb 2006Coordinated production of all integrated advertiser programs and online sweepstakes, including on-air promo spots, mobile alerts and house campaigns.
-
Executive Assistant – Sales & MarketingArixtra Llc, Organon/Sanofi Jul 2003 - Mar 2004
-
Marketing AssociateDawn To Dusk Inc. Dec 2001 - Jul 2003North Bay, Ca, Us -
Specialist - Organizational Effectiveness GroupGoldman Sachs Jul 2000 - Dec 2001New York, New York, Us -
E-Commerce Project ManagerThe National Neurofibromatosis (Nf) Foundation Jul 1999 - Jul 2000
Bina Amin Skills
Bina Amin Education Details
-
New York UniversityComputer Science
Frequently Asked Questions about Bina Amin
What company does Bina Amin work for?
Bina Amin works for Prove
What is Bina Amin's role at the current company?
Bina Amin's current role is Product Marketing leader with 15+ years of experience.
What is Bina Amin's email address?
Bina Amin's email address is bi****@****son.com
What is Bina Amin's direct phone number?
Bina Amin's direct phone number is +191769*****
What schools did Bina Amin attend?
Bina Amin attended New York University.
What are some of Bina Amin's interests?
Bina Amin has interest in Interior Design, Cooking, Gardening, Reading, Food, Travel, Kitchenalia.
What skills is Bina Amin known for?
Bina Amin has skills like Marketing, Marketing Strategy, Advertising, Retail, Account Management, Social Media Marketing, Digital Media, Email Marketing, Strategy, Merchandising, Management, Sales.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial