Binbin Wu Email & Phone Number

San Francisco, California, Us

Pleasanton, California, Us

• Recipient of CFO Group All-Star Award• Corporate Reporting o Supported month-end management review package and quarterly board deck reporting.o Managed quarterly earnings meeting by preparing financial materials (deck, script, and Q&A).o Partnered with Corp Communication function for financial metrics used in quarterly town hall.o Managed headcount: company-wide headcount consolidation and reporting, compensation & benefit analysis, open requisition reconciliation with HR.o Supported strategic projects to optimize company-wide financial reporting.o Assisted ad hoc management and investor request for P&L, Capex, balance sheet, cash flow.o Subject expert matter in FP&A team for GAAP accounting related matter.• Corporate planning and forecastingo Led in the development of the annual plan and quarterly forecasts for strategic free cash flow model ($2B+ revenue and $5B + asset). Key inputs include adjusted EBITDA, change in working capital, capital expenditure and debt financing activities.o Developed five-year model to support leadership team with long-range planning.o Collaborated with business partners over 30 reporting units and partnered cross-functionally with accounting, FP&A, treasury, tax, corporate development, and transformation office.o Directly presented to C-Suite executives.• Process Improvement and System enhancemento Supported ERP upgrade projects to enhance functionality of Host Analytics in the areas of data validation and reconciliation, segment mapping and report building.o Collaborated in finance transformation project to drive for reporting standardization and efficiency as well as business alignment with go-to market strategy.o Provided recommendation to improve the consistency and reliability of company-wide headcount reporting across human resource, accounting, and FP&A departments.o Initiated onboarding training package to optimize efficiency and support wining culture.

Seattle, Wa, Us

• Conducted financial due diligence and identified issues of valuation model input and budget achievability.• Analyzed financial metrics in the business initiatives, including monitoring key performance indicators and historical trends in sales, product, operating expenses and headcount. • Analyzed revenue and booking schedule by product/type, channel, customer and geographic region.• Developed insights of customer composition, including customer acquisition, growth, retention and churn.• Reviewed contracts for customer acceptance, product offering, pricing and renewal terms.• Lead the engagement team to deliver business insights to investors for decision-making.• Supported senior management for market proposal, including drafting presentation materials, setting up the scope of work and estimating the transaction fee.• Worked cross-functionally with various business partners.• Received highest performance rating for three evaluation cycles.• Obtained outstanding performance award for leading by example, including managing multiple projects, leading management meeting, communicating with the investor and coordinating with internal team.• Supervised junior members within US team and trained offshore resources in Philippine team

Worldwide, Oo

• Performed audits of financial statements, quarterly reviews and filings with the Securities and Exchange Commission. Client engagements include private and publicly held companies in high-tech, fin-tech, consumer business and financial services• Reviewed 409A valuation reports and built Black-Scholes models to test the application of ASC 718 to determine whether the company used appropriate assumptions and models to value equity.• Audited fieldwork for application of ASC 605 Revenue Recognition Standard to by performing test of details to ensure financial statements were free from material misstatements• Tested fair value of investments through researching public resource for level 1, level 2 securities and reviewing financial modeling for level 3 securities.• Performed analytical procedure audits to identify relationships among financial data; procedures included ratio analysis, trend analysis and reasonable tests• Executed SOX 404 testing of internal control over financial reporting; which included walkthrough of design and implementation with accounting department; testing of operation effectiveness; recommendations to accounting department for enhancement of business processes• Researched and understood professional accounting guidance through various resources for both US GAAP and IFRS• Coached and reviewed work of junior auditors on audit team; tasks included statistical sampling, trend analysis, account balance reconciliation

• Led different projects to improve operation efficiency in marketing department, projects including enhancing email delivery from 90% spam rate to 100% inbox rate, building marketing campaign, optimizing customer list via separating the list between transactional channel and promotional channel.• Established cross-function monitoring system to ensure continuity of customer retention process between finance, marketing and IT departments• Analyzed financial reports to provide valuable business insights, including budgeting, profit & loss and annual tax season reports

London, Gb

New York, New York, Us

• Conducted Ad-Hoc analysis to deliver business insights and made business proposal.• Supported manager with forecasting and budgeting adjustment• Engaged in cross functional projects, including tax, marketing and customer development department.

Master Of Accounting

Bachelor Of Business Administration (B.B.A.), Accounting And Marketing