I am a seasoned growth marketer with experience in driving acquisition and retention for clients in various industries, including tech, healthcare, professional services, and building & construction, for both B2B and B2C. Experienced in building and leading teams to grow brands and products. I work with teams of marketers, sales, engineers, designers, and customer support to drive brand awareness, revenue, and provide users with the best experience. I am passionate about growth strategies, from acquisition to retention, and using data analytics to inform marketing directions and creative campaigns. Graduated with double Bachelor degrees in Law and Chemical Engineering and practiced as an Attorney prior to entering into Marketing. Key specialties: building teams and management, user acquisition & retention, search marketing, SEO, conversion rate optimization, web and product analytics, marketing automation, partnerships, and growth.