I'm dedicated to the art of weaving captivating stories around transformative products. At Mitsubishi Chemical Cleansui, a pioneering force in water purification powered by Hollow Fiber membrane technology, I've found my canvas. With a passion for making the complex simple, I've honed the skill of translating cutting-edge innovation into relatable narratives that resonate.Through collaboration and curiosity, my team and I have shaped marketing strategies that not only educate but genuinely connect with consumers. Every drop of water purified becomes part of a larger narrative of well-being and sustainability. Join me in exploring the boundless potential of product storytelling, where simplicity and modesty meet impactful transformations.

• Spearheaded the marketing efforts for Mitsubishi Chemical Cleansui, a leading water treating product with pioneering Hollow fiber membrane.• Conducted in-depth product research and analysis to transform technical details into customer-centric benefits, effectively communicating the unique value proposition of our products.• Proactively monitored and analyzed market trends to identify opportunities for product positioning and stay ahead of the competition.• Developed comprehensive product marketing strategies, encompassing pricing, advertising, and product launches, in collaboration with cross-functional teams including Creative, Sales, Technical, and Administration.• Crafted persuasive and engaging messages across various marketing channels, such as landing pages and ad campaigns, to capture the attention and interest of target audiences.• Created compelling marketing materials, including videos, catalogs, and photoshoots, to showcase the elegance and sophistication of Mitsubishi Chemical Cleansui products.• Conducted thorough testing of marketing product features, releases, and ad copy to optimize performance and maximize customer appeal.• Evaluated project success using relevant Key Performance Indicators (KPIs) and gathered feedback from existing and prospective customers, enabling continuous improvement and customer-centric decision-making.

Passionate about showcasing the beauty and wonders of Vietnam, I take on the role of a freelance tour guide for the Italian-speaking market, providing an immersive and unforgettable experience for travelers. With a deep knowledge of Vietnam's culture, history, and hidden gems, I accompany Italian-speaking tourists, ensuring they discover the best that Vietnam has to offer.

As a dedicated Product Marketing Executive at Viglacera, a leading company in the building material industry in Vietnam, I have been instrumental in driving the success and market positioning of the organization's product portfolio. With a deep understanding of the industry and a passion for delivering exceptional marketing strategies, I have played a pivotal role in promoting Viglacera's building materials to customers across various segments.

As a Project manager, I had opportunities to dig into sanitary ware production and market, to get know more about the products and product hierarchy as well.Being able to work with R&D team and Production team has given me an out-of-this-world experience.

As an Italian Language and Culture Instructor, I had the privilege of teaching and inspiring students from the 1st and 2nd year, fostering their passion for the Italian language and deepening their understanding of the rich Italian culture. My role encompassed not only teaching but also comprehensive lesson preparation and engaging students through Communication Media activities to provide them with practical hands-on experience in the field.