Binh Ly Email & Phone Number

Hyattsville, MD, US

Landover, Maryland, United States

San Francisco Bay Area

• Managed projects through the dynamic leadership of professional designers, engineers, and coordinators to achieve performance targets, implement optimization strategies, and deliver comprehensive coaching programs.
• Coordinated logistics, diligently tracked project budgets, supervised installers, and ensured the completion of projects within established timeframes, costs, and scope parameters.
• Strengthened customer relationships using CRM, actively participating in every stage of product selection, utilizing Salesforce, and leveraging Studio CAD software.
• Oversee and spearhead multiple projects from initial conceptualization and product development to manufacturing and installation phases.
• Evaluated the organization's performance through KPI standards and provided national sales results in the TOP 2 out of 55+ dealership locations.
• Developed and implemented a transformative sales training program organization-wide, significantly revamping the sales process to increase revenue from $2 million to over $6 million within the first year.

Danville, California, United States

• Coordinated campaigns and identified critical sales activity for high-impact marketing messages that drive the buying cycle, generate new business, and nurture client relationships.
• Conducted thorough research and analysis to gather and synthesize data on local competitors, collaborating closely with sales teams to delineate competitive advantages and perform comprehensive product benchmarking.
• Collaborated with vendors, digital media experts, content creators, and photographers to curate bespoke products and services that resonate with a high-end market.
• Responsible for innovating and strategizing new growth avenues; I spearheaded developing and implementing creative growth strategies, overseeing their execution with cross-functional business and technical teams.

San Diego, California, United States

• ​ Entrepreneurship acquired the SPAWAR Naval Base Point Loma contract through meticulous business planning and strategic development. Made high-level decisions regarding operational policies and strategic planning and.
• ​ Strategically drive business growth by coordinating catering events and implementing foundational marketing strategies within strict timelines.
• ​ Manages all HR functions, including payroll processing, talent development, P&L analysis, advanced inventory reporting, and the retention of high-performing talent through effective workforce management programs.

San Diego, California, United States

• Analyzes market demand, global fashion and cosmetics trends, and the competitive landscape to develop innovative product strategies.
• Collaborating with marketing and creative departments to manage project timelines and deliverables.
• Designed compelling narratives in collaboration with Consumer Market Insights (CMI) and conceptualized broad strategic visions with a creative agency to propel brand storytelling and marketing innovation.
• Ensure the tracking of a new campaign or product.
• Unit forecasting (Total picture) and alignment with business planners and demand planning.

San Diego, California, United States

• Managed a team of seventeen associates and four managers.
• Drive sales through leadership, development, and providing world-class service.
• Volume of $5 million with commission structure, bonus, and spiffs.
• Work with brand representatives to tailor specific clientele needs.
• Market and host brand-watch events to drive businesses, such as local fashion shows.
• Implement marketing strategy to shopping centers, magazines, mailers, and host brand events.

San Diego, California, United States

• Developed and promoted four managers, strong in visuals, operationally sound, and audit compliance.
• Known for Sales Leadership and People. 100% shop score and super exceeds expectations in customer service with an increase of +40% in customer orders.
• LY $2.0 million vs. Goal of $2.1 million, trending 2.2 million (+10% comp), UPT +35% to LY, and ADT +40% to LY, Conversion +25% to LY w/ -10% in traffic.

B.A., Philosophy

Education record

Philosophy

Diploma