• Ideated and implemented a client re-activation email campaign leading to an annual recurring revenue of $35,000+• Managed a dynamic newsletter reaching 15,000 subscribers, consistently delivering fresh, engaging content and achieving an average open rate of 34% and CTR of 1.5 -2.1 %• Revamped welcome sequences and lead nurturing campaigns, tailored to address specific pain points and aspirations of the target audience, resulting in lead conversions• Piloted creative concept for 35+ ads for Facebook ( resulted in 460+ leads ) • Successfully expanded company's LinkedIn page from 50k to 82k within a span of 10 months• Launched a partner program from scratch , effectively collaborating with 6 brands( via cold email outreach campaigns )• Directed employer branding initiatives on Linkedin and other platforms• Oversaw social media content curation and scheduling, ensuring consistent engagement across IG, Linkedin and Twitter

At Emoteecon, we strived to foster entrepreneurship by creating a marketplace where anyone can start an online merchandise store with zero risks by leveraging social media• Developed and executed over 110 email marketing campaigns using Klaviyo, achieving an average open rate of 24% and click-through rate of 2-3%• Coordinated with graphic designers to create visually compelling and responsive email templates, ensuring design integrity and brand compliance• Managed the end-to-end process of campaign flow design and implementation, resulting in 18% overall revenue from email marketing• Conducted A/B testing on email subject lines, content, and design, leading better engagement rates• Crafted compelling ad copy for more than 100 ad campaigns, consistently achieving impressive click-through rates ranging between 2% to 4%• Developed and implemented strategies to improve email deliverability, achieving an inbox placement rate of 98%.•Tested plain text emails which resulted in increased deliverability and primary inbox placement