Biren Shah Email & Phone Number

Fremont, California, Us

Los Angeles, Ca, Us

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Los Angeles, Ca, Us

Perseid offers data-driven consulting services to help clients move metrics. Our services include BI engineering, analytics architecture, product management services, training and team development.

KHG acquires optimizes and re-sells late-stage mobile games.

Data Cortex's Analytics Stack offers a complete, out-of-the-box solution, including data ingest, storage and reporting. We enable the advanced analysis that data-driven product managers need by offering full SQL access to your data, web-form query building reports (slicers), and a growing library of custom reports that let you dig deep on day 1. Our services help companies develop data-driven capabilities in their organizations. We offer training and consulting to help teams learn how to use data to optimize their metrics and dominate their niches.

Burbank, Ca, Us

Games Launched:• Dodo Pop• Checkout Challenge• Colorpop• Don't Break the Bank• Lost Light• Blocksum• Stack Rabbit• Where's My Water? 2 Responsibilities • Full analytics pipeline management: system design, event-specification, QA, report-creation• Reporting on product health and performance • Team development & mentoring• Launch-readiness planning • Install, DAU, and revenue forecasting• Pipeline management using a metrics-driven approach

Acting Lead Product Manager on CoasterVille, which became the #1 game on Facebook, with over 35 million MAU.As Lead Product Manager: - Drove stabilization of revenue from -8% w/w decline to just -2% decline--increasing weekly average Rev / DAU by over 20% in 4 weeks and adding over 6 months to the lifespan of the game- Set priorities for PM team's analysis, feature work, and skill development- Owned content cadence roadmap and feature pipeline for a studio with over 40 personnel to drive key game metrics - Communicated roadmap, key game performance metrics, and upcoming plans to key executivesAs Product Manager:- Coordinated work of 6-person product management team on content cadence- Audited design of features, quest tasks, and tuning to optimize key metrics- Worked closely with the design team on feature concepting, core loop design, and economy management- Documented game design best practices gleaned from direct experimentation and company-wide learnings- Promoted twice in first 10 months at the company

Design and production of a 3D mobile game built on Unity technology. Took lead role in game design, engineering roadmap, and coordinating animation / dev workflows.

• Worked with clients to document product requirements, create functional specifications, and prioritize feature development in Agile development processes.• Designed and wireframed inventory sorting workflow to enable temp workers to capture workflow data in real time, enabling client to charge 50% more for services.• Conducted usability testing on prototypes and completed websites.• Developed UML use cases for activity-based social network, RIA web application, and inventory management system.

San Jose, Ca, Us

• Envisioned and implemented database-driven workflow to track and analyze over $1 billion in revenue across 200+ consumer product SKUs• Achieved 14% reduction in hours spent by finance and operations teams in bi-weekly forecasting cycle.• Integrated feedback from top management, finance, operations & supply chain management, marketing in developing analysis models that served strategic, operational, and marketing decisions.• Provided business analytics for consumer Software as a Service offering with over 10,000 subscribers to identify niches, price elasticity, customer lifetime value, and retention factors.

• Oversaw the integration of NoCat Networks customers in Bel Air’s network after Bel Air acquired NoCat.• Revamped inventory, installation, and network-maintenance processes to support newly acquired entertainment customers.• Oversaw integration of NoCat Networks infrastructure with Bel Air Internet’s, without losing a single customer.

• Created and sold the leading wireless ISP in Santa Monica, CA by identifying and dominating the small entertainment company niche.• Managed direct mail campaign and performed A/B testing to improve response rates to 3.87% on shoestring budget. • Differentiated commodity product by identifying key customer requirements: same day installation, high-availability customer service, and burstable bandwidth.

• Successfully took over $500,000 in contract engineering projects through the entire product development lifecycle. • Projects included biomedical device, medical compliance database, home automation control, and fax over IP adapter.• Served as main client-contact point for developing functional specifications and maintaining Product Requirements Documents.• Maintained project schedules and worked with engineering team and clients to make appropriate tradeoffs to complete projects on time and within budget.

• Raised over $300,000 in startup capital• Created product concept and specifications for a VoIP system focused on college students• Built and oversaw a team of 14 engineering and marketing personnel• Successfully created a product prototypes ready for launch

Mba, Entrepreneurial And Small Business Operations

B.S. Biomedical Engineering