John Birks

John Birks Email and Phone Number

Specializing in Scaling Brands in E-commerce & Lead Generation @ All Out Ads
John Birks's Location
Eugene, Oregon, United States, United States
John Birks's Contact Details
About John Birks

Performance Marketing Agency - Increasing Growth Through a Controlled and Scalable Brand First Conscious Environment.We believe in more than just a company to client relationship - we work with you as our partner. As a partner, we will ensure the growth and success of your brand. We will help you on various fronts whether it’s to grow your company for a merger, buy-out, IPO, revenue growth, mass marketing, branding, or anything in between. This is accomplished by providing a full scale and customized solution with an array of full management services, front to back, on all aspects of your brand in a controlled environment to create consistent and stable growth.

John Birks's Current Company Details
All Out Ads

All Out Ads

View
Specializing in Scaling Brands in E-commerce & Lead Generation
John Birks Work Experience Details
  • All Out Ads
    Chief Executive Officer
    All Out Ads Feb 2018 - Present
    Eugene, Oregon, Us
    Performance Marketing Agency - Increasing Growth Through a Controlled and Scalable Brand First Conscious Environment.One of the first Performance Partner Agencies. We have the largest inventory of influencers, affiliates, and online publications and can put your brand in front of millions of new customers. Our business model is designed to generate pure cash flow for your business and be almost completely hands off for you so you can focus on growing your business. On average we generate 7-8 figures a year in additional revenue using our horizontal and vertical scaling methods that yield an average of 50-77% gross margin. There are no setup fees or hidden costs. We operate on a full transparency business model.Everything is fully managed from technology, platforms, customer service, accounts, fraud, brand bidding, CAN-SPAM compliance and so on. With us you don't have to hire 10-20 additional employees as we will fill that need so you can focus on running your business.We will help you on various fronts whether it's to grow your company for a merger, buy-out, IPO, revenue growth, mass marketing, branding, or anything in between. This is accomplished by providing a full scale and customized solution with an array of full management services, front to back, on all aspects of your brand in a controlled environment to create consistent and stable growth.
    View
  • Snow
    Director Of Performance Partners
    Snow Oct 2021 - Feb 2023
    Phoenix, Arizona, Us
    Oversee, Manage, Acquire, and Build new relationships with performance partners such as: Online Publications, Affiliates, Influencers, Celebrities, and Traditional Media managing over 8 figures in partner payouts.
    View
  • Adquadrant
    It Project Manager
    Adquadrant Jun 2018 - Jul 2019
    Irvine, California, Us
    View
  • Clickbooth
    Director Of Mobile
    Clickbooth Mar 2017 - Feb 2018
    Recruited to initiate and build brand new mobile department. Analyzed opportunities for improvements with mobile advertisers and affiliates, including API integration, pixel tracking, reporting, and technological integration. Primary lead in preparing platform to absorb eventual merger with proprietary platform. Helped Develop SDK for proprietary platform. Lead integration of our proprietary platform with TUNE, Kochava, Adjust, and AppsFlyer. Recruited advertisers into network to supply network with top mobile apps and inventory. Worked with advertisers on increasing caps and budgets on apps such as: Letgo, Uber, Starz, HBO, HelloFresh, Wish, and more.Results:➢ Selected from over 80 employees to build entire division from scratch for future merger and acquisition of Adperio -- a top 10 mobile advertising company.➢ Generated $42,000 in daily revenue through new client sourcing and affiliate onboarding.➢ Boosted revenue stream by 40% by creating infrastructure to support the acquisition of another company➢ Planned for strategic merger to migrate a $30M/year industry-leading mobile advertising company.➢ Managed relations with 35 advertiser accounts and 20 affiliate accounts during live run acquisition test.Strategies:➢ Leveraged social media to build new client relationship for onboarding affiliates and mobile app owners.➢ Worked closely with tech team to build out our proprietary platform to handle increased traffic as client base grew and to handle increased attribution for detailed results of mobile deep linking.➢ Secured quarterly budgets from mobile advertisers through phone and in person meetings to which budget was then met by marketing through affiliate and programmatic marketing channels.➢ Used paid advertisement through social media platforms and e-mail drip campaigns to build a list of potential clients combined with remarketing to increase our client/inventory base for our network along with referrals.
  • Convert Cold Media
    Chief Operating Officer
    Convert Cold Media May 2016 - Feb 2017
    Developed and executed plans for growth. Managed company profit and loss. Oversaw all hiring and onboarding for what became a team of 11 employees across multiple departments. Helped grow client revenue through media buying via Social Media and Native platforms such as: Facebook, RevContent, Taboola, Outbrain, Content.ad, and MGID. Reported directly to CEO/Co-Owners.Results:➢ Increased daily revenue from $9,000 to $24,000 in 6 months with media buying through optimization and scaling. ➢ Increased overall ROI from 20% to 33% through marketing efforts.➢ Grew revenue over 375% through retraining, hiring, and promotional ideas.➢ Decreased costs and improved budget analysis through Quickbooks to improve cash flow.➢ Initiated client contracts with over $100,000 in monthly gross spending.➢ Administered benefits and on-boarded new employees in compliance across the U.S. and Canada.Strategies:➢ Hired designated creative team to design new images and write compelling copy to increase click through rate of ads and landing pages which resulted in lower ad spend and increased sales. This is how we increased from $9,000 to $25,000. Our ROI went up 13%, increased cash flow, and allowed for greater ad spend.➢ Restructured the company’s QuickBooks which provided complete insight to our financials. QuickBooks was laid out with 3 categories not including a COGS category and needed about 40 categories. With accurate insights we were able to have better control on our controllable expenses and marketing efforts.➢ Leveraged current relationships for referrals to help increase client base.➢ Used paid advertisement through social media platforms and email drip campaigns to build list of potential clients and combined with remarketing to increase client base. Ran internal affiliate media campaigns as well.
    View
  • Above All Offers
    Chief Operating Officer & Shareholder
    Above All Offers Nov 2012 - May 2016
    Quickly promoted to COO because of rapid growth achievement. Managed hiring, training, and development for 12 employees. Handled all financial recording. Recruited new advertisers and publishers, and supervised all traffic source marketing. Audited company daily through tracking platform and Quickbooks. Helped affiliates grow revenue through media buying on various traffic networks such as: Social Media, Native, E-Commerce, E-Mail, and Google.Results:➢ Grew company from $8M to $29M in annual revenue – highest profitable year to date.➢ Increased cash flow 2x by optimizing payment terms with advertisers.➢ Decreased affiliate traffic fraud from 7% to under 1% by creating and building out an operations department.➢ Had zero employee turnover the entire time I was there.➢ Created an entire company culture, handbook, policies & procedures, and training platform.Strategies:➢ Reevaluated higher risk accounts of advertisers and put new contracts in place that prevented less credit being extended by decreasing length of payment terms. This resulted in more cash flow and less write offs.➢ Built an operations department that specialized in tracking and tech. On a daily basis they audited pixel tracking, digital marketing fraud, server uptime of 500+ of our advertisers, SSL errors, and to aid in client onboarding if need. This was an impact of 20% in growth and more than paid for the department.➢ Had weekly, quarterly, and 1 on 1 meetings with employees to set clear expectations of where the company was heading and to set goals and how to achieve them. The weekly meetings were so we could constantly review our progress and have open table discussions. The transparency also helped employees feel more valued.➢ Traveled to trade shows, myself and employees were very active in marketing groups on social media, asked for referrals, ran paid media for promoting the company, and overall great service to sustain continual growth of affiliates and advertisers.
  • Easyhome
    Franchisee
    Easyhome Aug 2011 - Nov 2012
    Mississauga, On, Ca
    Awarded store through superior results in nationwide contest, against 3,000+ industry leaders. Supervised a team of 5 furniture, electronics, and appliance leasing. Directed all hiring and training efforts. Operated all financial processes, including purchasing, bills, vendor negotiations, and merchandising.Results:➢ Generated over $100,000 in residual monthly revenue from scratch in 13 months.➢ Acquired 700 new clients in 13 months – above industry average.➢ Produced enough contracts to breakeven in less than 1 year.➢ Initiated and executed marketing plans – digital media, radio, mailers, TV, door-to-door, and in-store. ➢ Traveled to 4 locations across the U.S. and Canada to assist with new store openings and trainings.Strategies:➢ Ran direct response promotions for 8 weeks prior to grand opening. This included radio, TV, and door hangers.➢ Increased Monthly Recurring Revenue by upselling into bigger packages and including add-ons.➢ Made sure of time orders and order bulk of certain products to incur a price break to make sure that depreciation was always at its lowest.➢ Incentivized employees for hitting sales goals and collection of monthly payment goals. Always made sure the incentivized goal was geared to motivate the employee.➢ Had drivers door hang neighborhood after they did a delivery or return.
    View
  • Aaron'S, Inc
    General Manager
    Aaron'S, Inc Aug 2005 - Aug 2011
    Atlanta, Ga, Us
    Directed a team of 8 in sales and account renewals. Managed all daily store operations, including sales, product services, accounts, and deliveries. Personally handled all customer returns for maximized satisfaction.Results:➢ Doubled monthly recurring revenue – from $80,000 to $170,000 – through training/development programs. ➢ Secured 460 new contracts and managed relations with over 900 total clients.➢ Reviewed between 13-25 contracts daily and converted over 86% of in-store cold traffic into sales.➢ Selected to evaluate and reestablish culture and operations in two locations.Strategies:➢ Evaluated high risk accounts and either set them on new payment plans or made the decision to return the accounts before the account had to be written off.➢ I inherited the staff at this location and retrained the entire staff. Went through proper sales, retention, and delivery methods. Mainly did this via role playing and through training documentation that was available to me through the company.➢ Created a bucket system for our past due accounts and split them out by days past due. Labeled as low, medium, and high risk and had action plans based on how many times they hit days past due. Sometimes it was just a due date adjustment and sometimes it was setting expectations which led to having one of the lowest collection percentages in the company and allowed for increased sales.➢ Increased sales through creating marketing programs. Such as calling X amount of past customers per night and X amount of current customers to add-on products. Also heavily pushed on referral programs.➢ Worked with sales department on closing deals while the customer is in the store and how to overcome the ‘I”ll be back later’ by using methods that would steer customers to say ‘Yes’ to your questions and also to package in add-ons. ➢ Used drivers to market neighborhoods after deliveries. Also used radio, TV, and social media.
    View
  • Officemax
    Regional Trainer/Manager
    Officemax Dec 2001 - Aug 2005
    Us
    Managed a team of 25 employees on store operations, sales, product knowledge, extended warranties, up-selling, cultures, and standards. Conducted daily strategy meetings and weekly trainings.Results:➢ Grew store and copy center profit by 7-11% year over year for high-margin products.➢ Managed store resets, plan-o-grams, and inventory control to increase sales and decreased cost – maintaining a focus on maximizing profit and minimizing loss.➢ Traveled to vendor fairs quarterly to assist in training efforts and product knowledge development.➢ Traveled to multiple locations to retrain, develop, and maintain culture with employees.Strategies:➢ Built strong vendor relations through event attendance, including Chamber of Commerce meetings.➢ Used retraining to increase extended warranty sales which were 100% profit margin items.➢ Built customized LMS program with modules pertaining to each employees department.➢ Created Guerilla Marketing programs for B2B which consisted of sample services and swag for reminders.
    View

John Birks Skills

Online Advertising Online Marketing Sales Email Marketing Customer Acquisition Crm Affiliate Marketing Management Sem Online Lead Generation Leadership Social Media Ppc Business Development Seo Lead Generation Training Conversion Optimization Advertising Landing Page Optimization Operations Management Account Management Pay Per Click Recruiting Business Relationship Management Staff Development P&l Management Mobile Advertising Mobile Marketing Full P&l Responsibility Mobile Technology Facebook Marketing Digital Marketing Mobile Platforms Customer Relationship Management Search Engine Optimization Search Engine Marketing Marketing Strategy Media Buying Customer Service Digital Media E Commerce Web Analytics Digital Strategy Public Speaking Sdk Social Media Marketing Strategic Planning Google Analytics Strategic Partnerships

John Birks Education Details

  • University Of Oregon
    University Of Oregon
    General
  • Sutherlin High School
    Sutherlin High School
    General Studies

Frequently Asked Questions about John Birks

What company does John Birks work for?

John Birks works for All Out Ads

What is John Birks's role at the current company?

John Birks's current role is Specializing in Scaling Brands in E-commerce & Lead Generation.

What is John Birks's email address?

John Birks's email address is jo****@****ers.com

What is John Birks's direct phone number?

John Birks's direct phone number is +150379*****

What schools did John Birks attend?

John Birks attended University Of Oregon, Sutherlin High School.

What skills is John Birks known for?

John Birks has skills like Online Advertising, Online Marketing, Sales, Email Marketing, Customer Acquisition, Crm, Affiliate Marketing, Management, Sem, Online Lead Generation, Leadership, Social Media.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.