• Directed the business unit following its acquisition through an M&A process, providing strategic guidance before and after the acquisition;• Oversaw business operations, driving growth initiatives, and ensuring seamless integration with the parent company;• Advised on strategic decisions and identified new market opportunities;• Collaborated with leadership to expand the business into new verticals;• Focused on optimizing performance, enhancing operational efficiency, and achieving business objectives.

Creation and conceptualization of a new product aimed at the technology market, as part of an initiative to expand the company's reach into new sectors beyond language education. Responsibilities included overseeing the entire project lifecycle, from initial concept to development and launch of the course. Worked closely with cross-functional teams to ensure the product met market needs and maintained high standards of quality. Played a key role in defining the strategic direction, curriculum development, and implementation of innovative solutions to deliver a cutting-edge educational experience.

Leading the design team to create innovative, user-centered digital products that enhance the learning experience. Responsible for the overall vision and execution of design strategies, ensuring alignment with company goals. Key responsibilities include team building, overseeing the design process from concept to launch, mentoring and developing design talent, and collaborating with cross-functional teams to drive product success. Played a pivotal role in the development of all major digital products, including Memhack, Yowza! (Fluency Talks), and the LMS.

Team building, strategic and financial planning without any initial investment, structure, or venture capital. Within 2.5 years, Pixelwolf achieved a solid annual turnover exceeding R$ 1,000,000.00, developing business with entertainment leaders such as Jovem Nerd (the portal of the largest podcast in Latin America) and Festival de Curitiba (the largest theater festival in Latin America), as well as financial businesses.Our business and team were acquired by Fluency Academy (a GA-funded company).

Responsible for concept development and creation of user interfaces for Pixelwolf's major clients. Focused on conceptualizing new projects, building a team of designers, and coordinating their efforts.

Providing strategic guidance and oversight to drive business growth and operational efficiency. Key responsibilities include advising on business development strategies, optimizing e-commerce operations, and enhancing customer experience. Collaborated with executive leadership to identify market opportunities, streamline processes, and implement innovative solutions.