Bjarki Óskarsson Email & Phone Number

Iceland

Controlant empowers the world’s leading pharmaceutical companies to reduce waste and ensure patient safety through real-time visibility and digital transformation.I was responsible for driving Controlant's product messaging and positioning in target markets. Among my responsibilities were the following:• Branding: Worked collaboratively and cross-functionally within the company to continuously strengthen and reinforce our branding internally and externally. • Content development: Partnered with subject matter experts, 3rd party vendors and graphic designers to create content, including white papers, social media, slides, ads, articles, webinars, infographics, and other material.• Customer communication: Gatekeeper on customers communication by supporting the Product team on releases and updates.• Product Marketing: creating demand for products through effective positioning, messaging and marketing programs.• Website: Made website changes, act as the webmaster, and update product positioning.• Marketing Operations: Managing marketing automation and CRM responsibilities for our online demand generation.• Events and conferences: Facilitated marketing efforts on events and conferences in collaboration with the sales and business development teams

Reykjavík, Iceland

In charge of all commercial developments related to the inflight entertainment system and Wi-Fi service at Icelandair. Responsible for implementing a new Wi-Fi service at Icelandair and introduced wireless inflight entertainment solutions for charter flight operations as well. Managed a 3 million USD yearly budget for services related to my role within the organisation and was in charge of contracts.

Reykjavík, Iceland

Responsible for marketing activities and promoting Tempo's software products. I crafted the messaging and positioning for the company's products. Developed innovative marketing programs that drove demand. Planned the launch of new products and releases.• Crafted go-to-market strategies for new releases and products, collaborating closely with product development teams.• Managed email marketing campaigns and executed marketing automation to ensure targeted outreach.• Developed multiple thought leadership pieces, training materials for customers, and ran engaging webinars.• Oversaw messaging across the website, social media, and various customer touchpoints for consistent brand communication.• Conducted customer research and interviews, providing valuable insights to product teams for informed decision-making.• Supported event planning and management, I represented the company multiple times at industry events, fostering valuable connections and maximizing brand visibility.

Reykjavík, Iceland

Ensured that customers experienced outstanding customer service. Gathered technical knowledge for support in Internet and TV services. Solved problems with customers and registered costumer feedback data. Provided a ground for long-term relationships and higher customer satisfaction.