Bj Corey Email and Phone Number
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As a seasoned Marketing Executive with expertise in multi-channel marketing, capture strategies, target marketing/penetration, and awareness campaigns, I have a proven track record of driving revenue growth and achieving exceptional results in the CPG, health & fitness, and athletic apparel sectors.By leveraging my growth mindset, I have consistently identified innovative approaches to evolving external business challenges and successfully executed campaigns that significantly improved brand and product awareness. Through strong industry-wide relationships and partnerships, I have built communities of loyal consumers and advocates, resulting in enhanced user experiences and increased revenue.As a respected and collaborative leader, I have successfully retained exceptional talent and fostered team-centered environments that thrive on competition and creativity. My ability to position brands, tell compelling stories, and optimize revenue has resulted in recurrent career success and industry recognition.In summary, I am a results-driven Marketing Executive with a proven ability to deliver measurable outcomes, build strong partnerships, and lead high-performing teams to success.CAREER ACCOMPLISHMENTS Strategic Marketing Leadership: 18 years leading marketing teams across global apparel, fitness, and CPG companies. Drove product innovation and launched high-impact campaigns, resulting in 20-70% YoY growth.Revenue and Market Growth: Spearheaded marketing for America’s #1 Blender Brand, surpassing stretch revenue targets and growing social media engagement by 70% YoY.Brand Partnerships: Secured partnerships with industry giants like the NFL, MLB, NBA, Gatorade, and ESPN, executing omni-channel strategies for 300+ professional athletes and brands.Product Development Expertise: Managed the successful launch of new product categories, delivering 43% growth despite market challenges and navigating $75M+ in budget allocation.AREAS OF EXPERTISEMulti-Channel Marketing | Marketing Activation | Omni-Channel Marketing | Product Launch | Consumer Journey | Contracts & Negotiation | Lifestyle & Apparel Brands | Stakeholder Engagement | Brand Management | Metrics | Turn Around Strategist | Mentoring | C-Suite Presentations | Public Speaking | Retail Strategy | Global Markets | Portfolio Strategy & Management | End User Experience | Key Stakeholder Partnerships | Social Media Campaigns | Risk Identification & Mitigation | $MM Budget Management | Sports Marketing | High Impact Event Management
13Th Mile Marketing
View- Website:
- 13thmile.com
- Employees:
- 1
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Marketing Strategy Consultant And Founder And Owner13Th Mile MarketingBoston, Ma, Us
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Co-Founder & PartnerDuocore Solutions Jul 2024 - PresentBoston, Ma, UsDuocore Solutions is a US-based group specializing in marketing, branding, consulting, education, and networking services for health, fitness, and wellness industries. Our goal is to provide successful business strategies, engaging content, world-class education, and a vast network for all business needs.With over two decades of experience, we offer a comprehensive suite of services complimented by a vast network of industry leaders from PR, manufacturing, warehousing, distribution, and more to help brands solve any type of issue their business may encounter. -
Marketing Strategy Consultant & Founder/Owner13Th Mile Marketing Jan 2023 - PresentBuilding your brand is a marathon. We're here to help emerging businesses tell their story by delivering fractional CMO expertise, strategic counsel, and astute marketing consultancy services.• Deliver $9-figure capital infusion requests through compelling investment decks, elevating brand awareness and reach for national and global brands.• Design comprehensive marketing strategies, increasing audience engagement by leveraging multi-channel approaches (digital, social, and business strategies).• Lead teams in optimizing operational efficiency for emerging brands, delivering exponential growth and cost-saving solutions for clients with up to 8-figure revenue.
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Director Of Brand MarketingSharkninja Mar 2022 - Dec 2022Needham, Ma, Us• Led a high-performing global brand marketing team of 5 in marketing and commercialization efforts for the motorized appliance category, driving over $800M in annual revenue.• Engineered the launch of 3 new product subcategories, driving 43% YoY category growth during the pandemic by executing omnichannel campaigns and optimizing brand positioning.• Owned a $75M budget with full P&L accountability, showcasing financial acumen and boosting category margins by 330 basis points through pricing optimization.• Mentored and developed direct reports and cross-functional employees as a founding member of the SharkNinja mentor program, fostering talent and leadership across the organization. -
Senior Brand ManagerSharkninja Sep 2020 - Mar 2022Needham, Ma, Us
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Brand ManagerSharkninja Jan 2019 - Sep 2020Needham, Ma, Us
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Product ManagerSharkninja Oct 2016 - Jan 2019Needham, Ma, Us
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Marketing ManagerCybex International 2014 - 2016Medway, Massachusetts (Ma), Us• Established Cybex as an industry leader by pioneering a loyal B2C fitness community through targeted social media strategies, influencer partnerships, and content marketing.• Engineered and executed a global social media strategy, driving YoY growth on Facebook and Twitter, launching Instagram, and effectively aligning global sales teams to syndicate content.• Launched the Cybex Trainer Outreach Program, collaborating with over 100 trainers and influencers, amplifying Cybex's brand presence and increasing product visibility.• Designed and rolled out a Sales Presentation Builder Tool, establishing brand standards through a 250+ slide library of high-quality, consistent sales materials, streamlining global processes. -
Contract Technical WriterNeighborhood Health Plan 2013 - 2014Prepared and designed well-researched and written proposals, RFP's, PR communication and other materials.• Created a proposal database for all NHP RFP responses, informational documents, and business content for centralized housing and easy access for future reference needs.• Organized relevant information for state grants and created narrative documents for submission.• Wrote Broker Admin and User Info guides for distribution.
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Sr. Marketing Manager/Director Of Media & Events, Combine360Img 2010 - 2012London, Gb• Developed and launched the Combine360 accredited education platform, generating over $2M+ in revenue and certifying 1,500+ trainers in 18 months through innovative marketing and positioning.• Secured strategic partnerships with Gatorade, IDEA Health & Fitness, and TRX, strengthening brand credibility and enhancing Combine360’s industry footprint.• Led the planning and execution of large-scale global trade shows and certification events, demonstrating exceptional event management skills.• Produced and managed all global business communications, including press releases, marketing kits, and curriculum materials, ensuring consistent brand messaging and quality control.• Directed the Performance Training Council, composed of elite strength coaches and trainers from teams such as the Denver Nuggets, New York Yankees, and NFL/NHL/NCAA coaches. -
Marketing ManagerUnder Armour 2006 - 2011Baltimore, Maryland, Us• Spearheaded product launches, omnichannel campaigns, and national events, driving 20% market share increase and leading to a joint-venture partnership with IMG to develop the Combine360 Training Platform, strengthening Under Armour’s position in sports performance training.• Scaled Under Armour Combine global recruiting events, driving 30% YoY growth and attracting 10,000+ participants, enhancing the brand’s visibility and reach.• Activated corporate partnerships with NFL, MLB, NBA, NCAA, and ESPN, executing successful marketing strategies for 300+ professional and collegiate athletes, solidifying Under Armour’s presence in both national and regional markets.
Bj Corey Skills
Bj Corey Education Details
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San Diego State UniversityMba -
Bridgewater State UniversityCommunication And Media Studies
Frequently Asked Questions about Bj Corey
What company does Bj Corey work for?
Bj Corey works for 13th Mile Marketing
What is Bj Corey's role at the current company?
Bj Corey's current role is Marketing Strategy Consultant and Founder and Owner.
What is Bj Corey's email address?
Bj Corey's email address is bj****@****ail.com
What is Bj Corey's direct phone number?
Bj Corey's direct phone number is +150745*****
What schools did Bj Corey attend?
Bj Corey attended San Diego State University, Bridgewater State University.
What skills is Bj Corey known for?
Bj Corey has skills like Social Media Marketing, Marketing, Integrated Marketing, Event Management, Marketing Strategy, Online Marketing, Event Planning, Sponsorship, Public Relations, Sports Marketing, Sports Management, Leadership.
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