Bjorn Michael Bedayo Email & Phone Number

• orchestrated the seamless transition of over 60 employees from Converge ICT Solutions to Ambtel within an ambitious three-month timeframe, demonstrating strategic leadership in a complex operational landscape• spearheaded the establishment of Ambtel from inception, navigating the intricacies of building a telecommunications company from scratch and addressing the myriad stressors inherent in such a rapid startup• spearhead the operational strategy for the telecommunications company as a key partner of Converge ICT Solutions, ensuring alignment with overarching business goals and objectives• work closely with Converge ICT Solutions to establish and strengthen the collaborative partnership in the Province of Batangas, fostering effective communication and synergy between the two entities• collaborate with cross-functional teams to design, implement, and optimize operational processes, prioritizing efficiency and reliability in the nascent organization• champion initiatives to enhance the overall customer experience, employing data-driven insights to identify areas for improvement and implementing solutions that elevate customer satisfaction levels• lead the Human Resources department, overseeing recruitment, onboarding, and talent management activities to curate a skilled and motivated workforce and craft a cohesive and high-functioning organizational structure• conduct meticulous assessments of operational metrics, proactively identifying areas for enhancement and implementing strategic initiatives to elevate overall performance• cultivate a positive and collaborative work environment within Ambtel, championing teamwork and fostering employee engagement

• lead the digital team of all five wears departments of The SM Store: SM Men, SM Woman, SM Youth, SM Kids, and SM Babies• directly coordinated with the group marketing head and the overall business group head to produce strategies and designs that will advance the group's business and marketing objectives• assured consistent brand presence and reputation of all five departments online• managed digital production creative guidelines of the departments• produced social media campaigns, digital content, and cross-platform promotions that are aligned with brands' objectives

• lead the overall creative direction of all digital assets of SM Youth and SM Men• directly coordinated with the marketing head and business unit head to produce strategies and designs that will advance the brand's business and marketing objectives• ensured consistent brand presence and reputation online• managed digital production creative guidelines of the brand• produced social media campaigns, digital content, and cross-platform promotions that are aligned with brands' objectives• lead the online community management to achieve positive interactions, feedbacks, and recommendations for our products• managed the execution of production and design for digital media in coordination with the brands' suppliers• maintained assessments of metrics of all digital marketing activities with insights and in detailed format

• lead the overall creative direction of all digital assets of SM Youth and SM Men• directly coordinated with the marketing head and business unit head to produce strategies and designs that will advance the brand's business and marketing objectives• ensured consistent brand presence and reputation online• managed digital production creative guidelines of the brand• managed the daily maintenance of all social media accounts of the brands: Facebook, Twitter, Instagram, and Youtube• produced social media campaigns, digital content, and cross-platform promotions that are aligned with brands' objectives• lead the online community management to achieve positive interactions, feedbacks, and recommendations for our products• regularly updated brands' websites content via HTML and WordPress• managed the execution of production and design for digital media in coordination with the brands' suppliers• researched on the latest digital marketing trends and technologies, monitors competitors' and consumers' behaviors in order to tailor fit the future campaigns to the market• conducted a monthly audit of the digital marketing efforts, identifying ways to sustain and improve• maintained assessments of metrics of all digital marketing activities with insights and in detailed format

Entrepreneurship Acceleration Program

Disruptive Strategy

Multimedia Arts

Activities and Societies: Student Council• granted with the SDA Scholarship - awarded to students who show exceptional talent in the arts.

Education record

Activities and Societies: Student Council, Photography Club• received the St. Mutien Marie Award (2010), Photography Club Award (2010).