As a creative leader and entrepreneur, Bjorn bridges the gap between innovation and business acumen. As the Chief Operations Officer of Ambtel, a telecommunications company in partnership with Converge ICT Solutions, Bjorn has played a pivotal role in establishing and expanding the company, orchestrating complex operations, and leading teams to success in a highly competitive sector. His entrepreneurial journey has involved navigating the intricacies of building a business from the ground up, establishing key partnerships, and fostering an environment of growth and collaboration.Before stepping into telecommunications, Bjorn made a significant mark in the fashion industry as a creative director and photographer. His work in fashion communication and business management enabled him to merge creative vision with strategic execution, elevating brand experiences and contributing to major campaigns such as the digital transformation of SM Youth. He spearheaded impactful initiatives, including the widely successful SM Youth Go-See, blending creativity with business strategy to drive measurable results.Bjorn also contributes to his family’s diverse business portfolio, which aims to expand from telecommunications and real estate to hospitality, food and beverage, and integrated marketing. Whether leading digital transformations or building businesses from the ground up, his approach remains rooted in innovation, efficiency, and a deep understanding of market trends.Combining his creative prowess with a keen entrepreneurial mindset, Bjorn continuously seeks to create meaningful ventures and drive both personal and business growth across industries.
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Chief Operations OfficerAmbtel Aug 2022 - Present• orchestrated the seamless transition of over 60 employees from Converge ICT Solutions to Ambtel within an ambitious three-month timeframe, demonstrating strategic leadership in a complex operational landscape• spearheaded the establishment of Ambtel from inception, navigating the intricacies of building a telecommunications company from scratch and addressing the myriad stressors inherent in such a rapid startup• spearhead the operational strategy for the telecommunications company as a key partner of Converge ICT Solutions, ensuring alignment with overarching business goals and objectives• work closely with Converge ICT Solutions to establish and strengthen the collaborative partnership in the Province of Batangas, fostering effective communication and synergy between the two entities• collaborate with cross-functional teams to design, implement, and optimize operational processes, prioritizing efficiency and reliability in the nascent organization• champion initiatives to enhance the overall customer experience, employing data-driven insights to identify areas for improvement and implementing solutions that elevate customer satisfaction levels• lead the Human Resources department, overseeing recruitment, onboarding, and talent management activities to curate a skilled and motivated workforce and craft a cohesive and high-functioning organizational structure• conduct meticulous assessments of operational metrics, proactively identifying areas for enhancement and implementing strategic initiatives to elevate overall performance• cultivate a positive and collaborative work environment within Ambtel, championing teamwork and fostering employee engagement -
ConsultantSanjorn Aug 2022 - Present -
Chief Operations OfficerSanjorn Jan 2020 - Aug 2022 -
OwnerBjorn Michael Studio Nov 2010 - Present -
Digital Marketing Lead (Wears Group)Sm Retail Jan 2019 - Dec 2019• lead the digital team of all five wears departments of The SM Store: SM Men, SM Woman, SM Youth, SM Kids, and SM Babies• directly coordinated with the group marketing head and the overall business group head to produce strategies and designs that will advance the group's business and marketing objectives• assured consistent brand presence and reputation of all five departments online• managed digital production creative guidelines of the departments• produced social media campaigns, digital content, and cross-platform promotions that are aligned with brands' objectives -
Senior Digital Marketing Manager (Menswear)Sm Retail Jun 2016 - Jan 2019• lead the overall creative direction of all digital assets of SM Youth and SM Men• directly coordinated with the marketing head and business unit head to produce strategies and designs that will advance the brand's business and marketing objectives• ensured consistent brand presence and reputation online• managed digital production creative guidelines of the brand• produced social media campaigns, digital content, and cross-platform promotions that are aligned with brands' objectives• lead the online community management to achieve positive interactions, feedbacks, and recommendations for our products• managed the execution of production and design for digital media in coordination with the brands' suppliers• maintained assessments of metrics of all digital marketing activities with insights and in detailed format -
Digital Marketing Manager (Menswear)Sm Retail Jul 2014 - Jun 2016• lead the overall creative direction of all digital assets of SM Youth and SM Men• directly coordinated with the marketing head and business unit head to produce strategies and designs that will advance the brand's business and marketing objectives• ensured consistent brand presence and reputation online• managed digital production creative guidelines of the brand• managed the daily maintenance of all social media accounts of the brands: Facebook, Twitter, Instagram, and Youtube• produced social media campaigns, digital content, and cross-platform promotions that are aligned with brands' objectives• lead the online community management to achieve positive interactions, feedbacks, and recommendations for our products• regularly updated brands' websites content via HTML and WordPress• managed the execution of production and design for digital media in coordination with the brands' suppliers• researched on the latest digital marketing trends and technologies, monitors competitors' and consumers' behaviors in order to tailor fit the future campaigns to the market• conducted a monthly audit of the digital marketing efforts, identifying ways to sustain and improve• maintained assessments of metrics of all digital marketing activities with insights and in detailed format
Bjorn Michael Bedayo Education Details
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Entrepreneurship Acceleration Program -
Disruptive Strategy -
Multimedia Arts -
La Salle Green Hills
Frequently Asked Questions about Bjorn Michael Bedayo
What company does Bjorn Michael Bedayo work for?
Bjorn Michael Bedayo works for Ambtel
What is Bjorn Michael Bedayo's role at the current company?
Bjorn Michael Bedayo's current role is Multidisciplinary Creative and Entrepreneur.
What schools did Bjorn Michael Bedayo attend?
Bjorn Michael Bedayo attended Wharton Executive Education, Harvard Business School Online, De La Salle-College Of Saint Benilde, La Salle Green Hills.
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