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Benjamin Prusko Email & Phone Number

Uncovering Consumer Insights and Loyalty Drivers through Data at Numerator
Location: Greensboro--Winston-Salem--High Point Area, United States, United States 8 work roles 2 schools
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Current company
Role
Uncovering Consumer Insights and Loyalty Drivers through Data
Location
Greensboro--Winston-Salem--High Point Area, United States, United States
Company size

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Benjamin Prusko is listed as Uncovering Consumer Insights and Loyalty Drivers through Data at Numerator, a company with 1362 employees, based in Greensboro--Winston-Salem--High Point Area, United States, United States. AeroLeads shows a matched LinkedIn profile for Benjamin Prusko.

Benjamin Prusko previously worked as Senior Manager, Consulting at Numerator and Senior Consultant, Consumer Insights at Numerator. Benjamin Prusko holds Candidate, Master Of Business Administration - Mba, Business Analytics from University Of North Carolina At Pembroke.

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Numerator

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Profile bio

About Benjamin Prusko

• Uses available data to drive customer loyalty.‬ ‬‬‬Passionate for understanding human behavior.• Focuses on client communication and finding actionable insights; does not just report the news.• Empathetic people manager and leader. Strong belief in service and interdependence.Key Skills: Loyalty Consulting, personalized marketing, CRM, audience and segment strategies in marketing and merchandising applications, household sales metrics, market research, customer journey, competitive blunting, category reviews, brand rationalizations, customer profiling, storytelling, project management, consensus building.Technical Interests: Relational Databases (Access, Brio), Basic SQL, Excel, Macros, Pivot Tables, Dashboards, Scorecards, Data Visualization, Digital Marketing.

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Numerator
Numerator
Uncovering Consumer Insights and Loyalty Drivers through Data
chicago, illinois, united states
Website
Employees
1362
AeroLeads page
8 roles

Benjamin Prusko work experience

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Senior Manager, Consulting

Current

Greensboro--Winston-Salem--High Point Area

Jun 2023 - Present

Senior Consultant, Consumer Insights

Greensboro/Winston-Salem, North Carolina Area

  • Leverage Numerator’s consumer panel and survey data to deliver analytic insights and data-driven stories that address client goals of driving increased sales and improved marketing effectiveness.
  • Interface directly with consumer insights, shopper insights, category management, brand management, and field teams, supporting their most pressing business questions and challenges of both CPG and CPG Retail clients.
Sep 2019 - Jun 2023

Senior Manager, Cpg Retail Strategy

Greensboro/Winston-Salem, North Carolina Area

Lead the Oracle Data Cloud’s onsite analytical and consulting team at Lowes Foods, a 75 store grocery retailer based in Winston-Salem, NC. ‬‬‬‬‬Responsibilities+ Utilizes household level point of sale scan data combined with customer segmentation and data appends, to identify unique opportunities for marketing and merchandising activations. Most recently.

Apr 2015 - Aug 2019

Consumer Insights Manager

Jacksonville, Florida Area

Datalogix acquired Spire, LLC in February of 2014.Oracle acquired Datalogix in April of 2015Lead and manage the Oracle/Datalogix/Spire onsite analytical team at the country's 5th largest grocery chain, Bi-Lo Holdings, LLC. Responsibilities+ Liaison for the retailer, their CPG manufacturers, and Datalogix/Spire to help the clients understand who their.

Dec 2012 - Apr 2015

Market Analysis Supervisor

Developed sales and marketing analysis aimed at understanding market trends, competitive factors, demographics and buying patterns of consumers, and how that relates to the needs/performance of the company’s customers. My department’s goals included being subject matter experts in a data starved industry.This role included the oversight of a team of.

Apr 2008 - Nov 2012

Financial Analyst

Primary function was in database management for financial reporting, specifically defined benefit & defined contribution cash flow and account values. Database contained plan, client, and segment data. Brio and MS Access were used to query the finance database, in addition to being used to develop automated reporting.

Sep 2007 - Apr 2008

Letter Of Credit Specialist

Moosic, PA

Nov 2003 - Jul 2005
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2 education records

Benjamin Prusko education

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What company does Benjamin Prusko work for?

Benjamin Prusko works for Numerator.

What is Benjamin Prusko's role at Numerator?

Benjamin Prusko is listed as Uncovering Consumer Insights and Loyalty Drivers through Data at Numerator.

Where is Benjamin Prusko based?

Benjamin Prusko is based in Greensboro--Winston-Salem--High Point Area, United States, United States while working with Numerator.

What companies has Benjamin Prusko worked for?

Benjamin Prusko has worked for Numerator, Oracle Data Cloud At Oracle, Datalogix, Paper Magic Group, and Prudential Financial.

Who are Benjamin Prusko's colleagues at Numerator?

Benjamin Prusko's colleagues at Numerator include Scott Boles, Shreyansh Shah, Ravindra Parmar, Katie Ledwon, and Kunj Panchal.

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What schools did Benjamin Prusko attend?

Benjamin Prusko holds Candidate, Master Of Business Administration - Mba, Business Analytics from University Of North Carolina At Pembroke.

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