Björn Eriksson Email and Phone Number

Roq360 AB is on a mission to make anchorages more enjoyable, by developing radically new products for boats and yachts. The current solutions available in the market are rather basic and limited. Roq360 has taken a fresh look at the underlying needs to create new comprehensive solutions by combining physical and virtual technologies.

Sailed the Tyrrhenian, Ionian, Adriatic and Aegean seas. While enjoying navigational and cruising challenges, I started to experiment with a product idea. There were many opportunities to explore different solutions and gather market data for analysis. The result was positive and a startup company seemed to be the best way to turn the opportunity into reality.

Expanded the analysis methodology to new solutions such as e-commerce. Presentations high level management in retail chains in Europe and Asia.Project management of pilots and pioneer installations.

Enhanced the analysis methodology focused on estimating business value impact of implementing suggested solutions. Presentations high level management in retail chains in Europe.Project management of pilots and rollouts. Mostly for stores in large retail chains. Largest rollout was to 170 stores in Spain in three waves during 16 months (in time).

Developed analysis methodology focused on estimating business value impact of implementing suggested solution. Presentations high level management in retail chains in Europe and Asia. I was the business expert for our retail solutions.

Led the development group that grew from seven to 25 developers, plus consultants. Managed the development and maintenance of leading cash systems for retail checkouts. The scope was application and systems software, as well as mechanical and electrical engineering. The products were used in EMEA.The methodology shifted to agile development with a clear improvement. The development priorities were mainly new functionality, cost reduction and usability. Sometimes the development was done towards winning certain customer deals. During my tenure, we moved to a new development platform, introduced a new product generation and expanded significantly into new markets/countries.