Leveraging 10+ years of experience in commercial marketing, brand building, communications, and innovation to develop and execute impactful campaigns to drive growth. With a proven track record of delivering growth and exceeding targets across multiple markets and channels, including digital, social, ATL, and BTL across B2C and B2B.Following a series of challenging roles in FMCG, entertainment and events, and completing an MBA with Imperial College London Business School, I now pursue my passion for developing and driving growing global brands. I am an excellent relationship builder and effective networker. I am naturally enthusiastic about any initiative I am involved in and my focus towards continuous self-development means I am highly motivated, have a strong work ethic, and always deliver beyond expectation.Core skills and responsibilities include:- Brand strategy development and implementation- ATL / BTL planning, development and execution- Product Innovation development and activation- Digital Marketing (Paid / SEO / PPC)- Financial / Market data analysis- Financial forecasting and P&L management- Stakeholder influencing and management- Leading multiple external agencies- Strong internal and external relationship management- Developing, coaching and managing teams- Interpretation of financial, market and consumer data- Outstanding written and verbal communications- Delivery of key brand & financial metrics