Tomáš Bláha Email and Phone Number
7+ years' experience in marketing especially in online marketing, strategic planning and creating marketing strategies, coordinating marketing specialists and managing projects. Passionate about trends in digital marketing and their implementation into marketing strategies.Experience / Knowledge / Skills:🔘 Digital marketing---➣ Strategic planning, creation of marketing strategies and the development of online communication---➣ Planning and steering performance of online marketing---➣ Developing digital marketing campaigns and tactical activities designed to support business objectives---➣ Delivering required performance KPI´s in the multichannel digital marketing world ---➣ Managing innovation processes in multiple disciplines including SEM, SMM, marketing automation etc.---➣ Supervising online advertising campaigns - Google Ads, Sklik, Facebook, LinkedIn including evaluation & reporting---➣ Creating and coordinating efficient marketing campaigns---➣ Content strategy based upon data🔘 Presentation and reporting directly to CMO🔘 Implementing and overseeing GDPR processes🔘 Creation of corporate identity 🔘 Complex SEO management and website administration🔘 Marketing Manager---➣ Budget management---➣ Leading and coordinating marketing agencies - content and performance online marketing, web development---➣ Coordination of marketing specialists---➣ Guiding the activities of the marketing team🔘 Business Development---➣ Planned activities focused on Lead Generation (MQL)---➣ Generating business leads---➣ Monitoring of competitors---➣ Communication and care of business partners---➣ Business Networking🔘 Project Management🔘 Event Management - Events and Communication🔘 Ensurance of tender suppliersAll this I do with vigour and my own personal approach. My goal is satisfying clients and satisfying bosses.I can work independently or lead small team with a responsible and proactive attitude. I am capable of learning new skills quickly, working in a cross-functional team and handling demanding tasks calmly.
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Marketing Manager, Seo Specialist, Digital ConsultantFreelance Jan 2016 - PresentThe complex marketing manager service with the passion of SEO, webpage projects, management of client’s websites with a focus on the KPI's and traffic on websites.I worked for international and Czech clients such as:> IKEA> Adastra> DoDo> Hotel Silva> Hotel Olympia> Gala Fashion> Toro Tech> Gordon Design> PADIA> Koloshop> Appleguru> Bontia> Feronathyssen> and another’sSome clients cooperate only with me, and some clients ordered wide range of service and I was just a one part of all service.I have started freelancer role like marketing manager who had experience in online and offline marketing before. The desire leads me to online environment and specialized in digital. The advantages of this work journey are overlaps to another discipline because I have worked like specialist (e.g., PPC specialist, e-mail specialist, social media specialist etc.) or I have cooperated with the marketing specialists.
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External Seo ConsultantIkea Aug 2021 - PresentThe aim is optimise all websites which are entrusted to me and help and advice with topics which are relevant with website, search volume research etc. Some of the activities:> Cooperation with copy, UX and UI to create articles and contents based on keyword analysis and SEO principles in order to deliver user-friendly and up-to-date content> Improving the existing content> Keyword analysis> On-Page & Off-Page optimization> Analysing data from various analytical tools -
Seo And Marketing ConsultantAdastra 2021 - PresentThe service include consultancy for company and for their clients. -
Growth Marketing AnalystAdastra Czech Republic Apr 2019 - Mar 2020I helped improve website traffic, brand awareness and company products with the target of generating relevant leads (business development & leads)Job Description:---➣ Generating business leads---➣ Presenting and reporting directly to CMO---➣ Coordination of marketing specialists in-house and externally---➣ Creation of marketing strategies ---➣ Content strategy based upon data---➣ Creating and coordinating effective marketing campaigns---➣ Communication with the editor in chief of digibiz.cz---➣ Member of the team which implemented the new website---➣ Ensurance of tender suppliers---➣ Help colleagues with offline marketing activities (e.g. event for Škoda Auto)---➣ Monitoring of competitorsMy job included the coordination of marketing specialists, PPC specialists, social media specialists, copywriters, graphic designers. I cooperated with the editor in chief of digibiz.cz, and we created a strategy to strengthen the marketing of adastra.cz and digibiz.cz.The generation of business leads consisted of creating strategies which could achieve KPIs. I prepared a marketing funnel for the next step and distributed tasks to specialists. The whole process was coordinated by me with continuous evaluation of results and presentation to the CMO.I was responsible for the technical SEO of the company's website throughout the launch of the new site. I coordinated the setup of analytics and legislation on the website (personal data).~ If you are interested and want to know more, contact me ~ -
Senior Seo SpecialistPerformics Apr 2017 - Mar 2019Prague, The Capital, Czech RepublicThe complex SEO management of client’s websites with a focus on the KPI's and traffic on websites. I worked for international and Czech clients such as Tchibo, Oral-B, Tena, 3M or Electrolux. Guided and supervised the activities of SEO members in the team.Job Description:---➣ Complex SEO management of client’s websites---➣ Delivery of presentations to clients (reports, upsell, etc.)---➣ Leading colleagues – coordination of small team---➣ Coordination with business partners---➣ Content strategy based upon data---➣ Monitoring of competitors---➣ The communication with IT developers and marketing managers---➣ The optimization of websites with a focus on the KPIs of clients (e.g. brand awareness, MQL, competitors)From the management point of view, I assigned tasks to members of the team and coordinated all tasks that the SEO team did. I also developed the knowledge and skills of each team member. The complex search engine optimization of client's websites included responsibility for: on-page analysis (complex website audit, technical SEO audit, site content audit, internal backlinking, etc.) and off-page factors (competition analysis, link building), keyword analysis, SERP etc.~ If you are interested and want to know more, contact me ~ -
Online Marketing - FreelancerPadia, S.R.O. 2016 - 2017Online marketing consulting and service with heavy focus on SEO. Keywords analysis, on-page, content on website + meta data (meta title and meta description), execution SEO (search engine optimization), PPC (Sklik and Google AdWords), Google Analytics.Job Description:---➣ The creation of an online marketing strategy---➣ Management of online marketing campaigns---➣ Consultations regarding online marketing---➣ Optimization of the webpage for searches -
Senior Marketing ManagerErudica, S. R. O. 2013 - 2016Prague, The Capital, Czech RepublicI was responsible for leading the marketing team which focused on B2B and B2C marketing. The first months I had to do all activities by myself and then started creating a marketing team step by step and delegated some operations tasks to members of the team.Job Description:---➣ Ensuring complete marketing (online and offline)---➣ Creation of marketing strategies---➣ Product marketing from A to Z (putting a new product on market)---➣ Leading a small team of colleagues and externals---➣ Creating and coordinating marketing campaigns ---➣ Representing the company at events---➣ Creation of corporate identity---➣ Responsible for reporting directly to the owner of the company---➣ Communication and care of business partners---➣ Business networking -
Project ManagerFond Dalšího Vzdělávání 2012 - 2013Prague, The Capital, Czech RepublicProject management in the training program Internships in companies. Projecting and coordination owners / managers of companies with interns.Job Description:---➣ Coordination of internships ---➣ Communication with providers and interns -
Leader Of WaitersZatisi Group 2007 - 2012Leading group of waiters during recipes,events, government meetings and diplomats.
Tomáš Bláha Skills
Tomáš Bláha Education Details
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Vysoká Škola Regionálního RozvojeRegional Development -
Oa Kubelikova, Prague
Frequently Asked Questions about Tomáš Bláha
What company does Tomáš Bláha work for?
Tomáš Bláha works for Ikea
What is Tomáš Bláha's role at the current company?
Tomáš Bláha's current role is 🎯 Marketing manager 🔘 Digital Marketing 🔘 B2B & B2C 🔘 Strategy Marketing 🔘 Marketing Consultant 🔘 MQL 🔘 Online Marketing.
What schools did Tomáš Bláha attend?
Tomáš Bláha attended Czech University Of Life Sciences Prague, Česká Zemědělská Univerzita V Praze, Vysoká Škola Regionálního Rozvoje, Oa Kubelikova, Prague.
What are some of Tomáš Bláha's interests?
Tomáš Bláha has interest in Osobní Rozvoj, Ppc, Sport, Energie (Lidé), Příroda, Online Marketing, Cestování, Psychologie, Html Začátky, Web A Související.
What skills is Tomáš Bláha known for?
Tomáš Bláha has skills like Marketing, Social Media, Strategic Planning, Research, Event Planning, Public Speaking, Event Management, Public Relations, Adult Education.
Who are Tomáš Bláha's colleagues?
Tomáš Bláha's colleagues are Stig-Magne Pedersen, Cédric Benaets, Idania Serrano, Elena Ivanotchkina, Rachel Keussen, Adi Mordoch Kaslasi, Arifudin Said.
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Tomáš Bláha
Prague, Czechia -
Tomáš Bláha
Liberec, Czechia -
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