Blaine Labron Email & Phone Number

Santa Monica, Ca, Us

At Bright Horizons Media, I’ve leveraged my expertise in digital marketing and business operations to significantly increase our agency's revenue by securing high-profile clients.Key Contributions:- Client Acquisition: Onboarded clients with annual revenues in the 8 to 9-figure range, driving substantial growth.- Service Diversification: Expanded our service offerings to include in-house media buying, digital transformation, and innovative virtual kitchen management solutions, enhancing our competitive edge.- Cross-functional Collaboration: Led the development and execution of integrated marketing campaigns that focused on e-commerce and merchandising strategies, leading to increased client satisfaction and success.

Santa Monica, California, Us

In my role at Pressed Juicery, I was directly responsible for leading a team across multiple departments, including Web Development, Marketing, and eCommerce Fulfillment, while reporting directly to the CEO.Key Achievements:- App Development: Spearheaded the development of the Pressed App, achieving a stellar 4.8 rating with over 26,000 reviews on the Apple App Store.- Revenue Growth: Successfully grew the "Pressed Post" virtual location revenue from inception to $4.5 million with a 40% margin by executing comprehensive GTM plans.- Operational Efficiency: Improved eCommerce channel margins from 4% to 35% by expanding the nationwide shipping platform and opening a second distribution center.

Santa Monica, California, Us

During this period, I was instrumental in driving significant growth in digital transactions and enhancing the overall customer experience.Key Contributions:- Digital Growth: Increased digital transactions from 2% to 65% by leading comprehensive e-commerce marketing campaigns.- Customer Engagement: Achieved a 195% higher AOV for digital orders compared to in-store by implementing customer-centric marketing plans.- Technology Integration: Migrated Pressed from a legacy CRM platform to Braze and integrated the Segment CDP to power customer targeting and communication.

Santa Monica, California, Us

I led Pressed Juicery through 9 consecutive quarters of positive same-store sales growth by strategically directing digital marketing efforts.Key Contributions:- Marketing Strategy: Developed and executed strategic digital media spend, including leveraging emerging marketing channels like UberEats and DoorDash.- Team Building: Built and led a high-performing in-house web development team, covering engineering, product management, and UX.- Customer Engagement: Enhanced digital marketing effectiveness for both e-commerce and in-store customer engagement by utilizing data insights and customer feedback.

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At Proactiv, I played a pivotal role in driving significant marketing initiatives that led to increased conversion rates and lifetime customer value.Key Achievements:- Conversion and LTV: Increased conversion rates by 25% and lifetime value by 33% through comprehensive marketing plans.- Revenue Growth: Added eight figures in annual revenue by enhancing website performance and customer experience.- Cross-functional Leadership: Improved team efficiency and collaboration by directing cross-functional teams and aligning marketing strategies with business goals.

El Segundo, Ca, Us

During my tenure at Guthy-Renker, I co-managed a significant marketing budget and increased online sales by driving innovative marketing strategies.Key Achievements:- Budget Management: Co-managed a $92M digital marketing budget, overseeing media buying, web development, and merchandising initiatives.- Sales Growth: Increased online sales by 25% through targeted e-commerce marketing campaigns.- Integrated Strategy: Led integrated marketing strategies across multiple channels, including TV, Search, Social, and Email.

El Segundo, Ca, Us

I led the development of Guthy-Renker’s digital division, driving significant revenue growth and customer acquisition.Key Achievements:Revenue Growth: Grew digital revenue from $5M to over $150M by shifting from traditional TV advertising to digital marketing strategies.- Customer Acquisition: Achieved a 30% growth in customer acquisition through targeted digital marketing plans.- Brand Visibility: Boosted brand visibility through innovative marketing campaigns and strong collaboration with senior leadership.

Dallas, Tx, Us

In my role at One Technologies, I was responsible for optimizing marketing channels that directly contributed to a significant portion of the company's revenue.Key Achievements:- Revenue Contribution: Managed primary marketing channels that contributed to 70% of the company's $500M revenue.- Budget Management: Managed an $80M marketing budget, optimizing spending to maximize ROI.

Colleyville, Tx, Us

Boutiqe Ad Agency specializing in regional marketing of medical professionals in the feild of LASIK and Bariatric Surgery. As an Account Executive, I played a crucial role in increasing media coverage and optimizing advertising budgets for my clients.Key Achievements:- Media Coverage: Secured a 20% increase in media coverage for my clients through targeted media buys.- Budget Optimization: Optimized advertising budgets by 15%, ensuring effective resource allocation.

In this role, I secured strategic licensing deals and successfully launched multiple projects by leveraging strong project management skills.Key Contributions:- Licensing Deals: Secured licensing deals with major studios, contributing to the successful launch of multiple projects.- Project Management: Oversaw the development and execution of projects, ensuring successful outcomes.

Bachelor Of Science In International Business, Marketing

Bachelor Of Science (B.S.), International Business