Blair has more than 25 years’ experience leading teams of professional services functions, providing strategic direction, ensuring alignment with the company’s vision, mission, and strategic objectives. He has worked across multiple industries, including banking and finance, technology consultancy and in the media and broadcast industry. He has extensive experience in portfolio and programme management leadership roles, with a proven track record of recovering failing businesses and programmes and delivering large-scale technology solutions and services in global, complex, and dynamic environments.With a robust background in leading substantial transformation projects, his most recent role at NEOM involved spearheading initiatives to evolve the Saudi economy. His team's mission was to diversify and energise a sustainable future, navigating the shift from oil dependency by implementing strategic leadership and fostering business and technological integration.Previously facilitating transformation at Microsoft and founding Gneiss Belvoir Ltd, his expertise lies in optimising investments and managing change effectively. At NEOM, his focus was on collaboration with various divisions and government agencies, ensuring the successful definition and development of transformation programs, whilst also creating new business opportunities and advancing external client relations.