Blaise Mcgowan Email & Phone Number

London, Gb

London, United Kingdom

• Successfully developing and driving creative and commercially astute digitalmarketing campaigns which exceed audiences’ expectations.• Innovatively supporting clients to stay ahead of the cultural curve with prevalence - notjust relevance.• Collaborating to bring clients’ ideas, passions, and business objectives to life withinthe digital landscape, from concept to delivery, across multi-platform channels.• Harnessing the power of client communities to build out successful brands.Clients include: Amanda Holden, Andi Peters, Angela Scanlon, Ant & Dec, Ant Middleton, Alex Jones, Ben Shephard, Clare Balding, Claudia Winkleman, Davina McCall, Emma Willis, Fearne Cotton, Gabby Logan, Georgia Toffolo, Holly Willoughby, Jake Humphrey, Keith Lemon, Mary Portas, Marvin Humes, Paddy McGuinness, Peter Jones, Phillip Schofield, Reggie Yates, Rylan Clark-Neal, Rochelle Humes, Stacey Solomon, Stephen Mulhern, Tess Daly, The Hairy Bikers, Tom Daley, Vernon Kay.

London, United Kingdom

Managing editorial content and digital platforms across a wide range of high-profile UK talent within the broadcast, music, literary and sports sectors.Using experience with key digital platforms, broadcasters, producers and talent managers to develop talents'​ online profile and audiences. Digital Management & Strategy:• Providing multi-platform support across programming, publication, brand and charity campaigns.• Producing fully integrated social media schedules to drive audience engagement. • Management of client's online image.• Scoping and delivering websites and digital portfolio – from concept to launch. • Increasing visibility of our talents' key social platforms and SEO.• Providing analytics and audience response. Adapting and reacting to audience response and behaviour.• Increasing clients’ appeal to potential brand partners through audience engagement and original content ideas. Original Content Creation & Audience Development:• Developing, scoping and delivering original multi-media content ideas across a range of digital platforms to creatively promote talent's on-air and off-screen activity, brand commitments and commercial obligations.• YouTube certified - specialising in audience development and channel management, including; YouTube Platform and Channel Strategy, Content Strategies for Sustainable Viewership, Audience Development Strategy and Methods, Best Practices for Multi-Channel Networks, Copyright, Monetisation and Partner Sales, and Rights Management. Digital Marketing: • Facilitating and supporting below the line brand campaign promotions and paid post promotion.• Affiliate link marketing and reporting.• CRM management

London, United Kingdom

Including ITV.com, I’m A Celebrity... Get Me Out Of Here!, The Only Way Is Essex, The X Factor, Britain’s Got Talent, Dancing On Ice, Celebrity Juice• Developing, scoping and delivering compelling online content and multimedia campaigns across ITV’s product set and social channels. • Creating ideas and content that engages and entertains our audiences whilst keeping commercial opportunities in mind.• Managing the day-to-day delivery and publication of various content including video, images and copy as well as subbing content created by colleagues.• Expert experience of physical website builds using CMS and UX skills.• Responsible for the day-to-day running of the social media feeds of ITV’s key Entertainment brands.• Working closely with television commissioners, executive producers and the wider production team to bring the show’s multimedia ideas to life.• A key point of contact with Press, Brand and ITV Pictures to deliver projects to deadlines in accordance with transmission, press and marketing activity.• Identifying and securing opportunities for on-air calls to action and writing on-air call to action scripts that will drive maximum traffic to sites.• Creating and selecting content for the ITV.com homepage and ITV newsletters on a daily basis.• Managing relationships between ITV and third party production houses such as Apple, Fremantle Media UK, Lime Digital and SYCO, to organise the delivery of projects and content to time as well as to ITV’s standards.• Overseeing editorial control of outsourced and collaborative projects.• Editorially responsible for compliance of content, competitions, user registration, data protection and other legalities across our sites. • Cross-promoting with News, Daytime, Food, Soaps and other areas of ITV to expose our assets as effectively as possible for maximum reach.

Elstree Studios, United Kingdom

Big Brother 11 || Celebrity Big Brother 7• Writing, proofreading and uploading news style articles with a journalistic approach; using CMS to upload to the website throughout the day and night. • Selecting and pushing key stories as promos on our various landing pages. • Editing, encoding and uploading video content.• Picture editing and graphic design.• Researching, setting up and shooting VTs to support our online brand. • Management of social networks and viral marketing.• Working in a demanding around-the-clock environment where the uploading of content is extremely fast-paced, constant and unpredictable – yet not letting this jeopodise our standards or quality. • Interacting with viewers in real-time to our nightly Highlight shows using feeds such as Twitter, Facebook and Live Chat. • Sound understanding of editorial, legal and compliance issues surrounding online publishing and being editorially responsible for output.

Elstree Studios, United Kingdom

Celebrity Big Brother 5 || Big Brother 8 || Big Brother: Celebrity Hijack || Big Brother 9 || Celebrity Big || Brother 6 || Big Brother 10• Logging sync and action live. • Editorially noting key themes, shots and stories within the house. • Compiling daily Behaviour Logs, referring up any potentially offensive material to the gallery producer. • Referring up sensitive, legal and compliance issues to the gallery producer. • Compiling a Handover document for producers and production team, detailing the main narrative from the house and highlighting significant footage. • Researching clips for the daily TX, within a tight turnover.

London, United Kingdom

London, United Kingdom

The Paul O'Grady Show - Series 8• Researching VT ideas in the UK and internationally. Finding activities, organising recces, sourcing locations and contributors for shoots. Self-shooting on Z1. • Researching into contributors and celebrity guests for biographies. • Briefing contributors and guests for interviews and studio items.

London, United Kingdom

Cirque De Celebrité

London, United Kingdom

Celebrity Fame Academy

London, United Kingdom

London, United Kingdom

Leeds, United Kingdom

Ba In Broadcasting, Media & Comminications

BA in Broadcasting, Media & Comminications

High School, General Studies

A Level: A, B, B AS Level: A, A, B GCSEs: A*, A*, A, A, A, B, B, B, B, B, C