– Introl brand development and website that elevates the company to feel more established and trustworthy. Photography was created in Midjourney– Ace Citizenship app branding, product design, and iOS engineering. The app is native and utilizes modern Swift UI for the interface. The illustrations were created via Midjourney, and sound design leverages generative AI from Suno and Elevenlabs

– Led design strategy and execution for a platform serving millions of job seekers and employers, contributing to company growth from $30M to $900M+ annual revenue– Scaled design team from 2 to 30+ members, including product designers, UX researchers, and design system specialists– Spearheaded development of company-wide design system, improving product consistency and development efficiency– Led cross-functional teams for innovative projects, such as Vision Sprint, eLLMo generative AI, Personal Recruiter, and Instant Interview, driving engagement and revenue growth– eLLMo generative AI lifted first-time job clicks by ~141% (from 1.2 to 2.9) and improved registration from 82% to 89%. Also, 86% user-satisfaction with job title recommendations

– Collaborated with C-suite on strategic initiatives such as rebranding and IPO preparation– Conceived and led development of "Get Recruited" feature, revolutionizing employer-candidate matching which increased candidate applications by up to 200%– Initiated and scaled UX Research function, enhancing data-driven design decisions– Drove adoption of design thinking methodologies, elevating design's influence on product strategy and business decisions

– Established and grew marketing and product design team, hiring and mentoring key talent– Led design efforts for core product initiatives, job seeker mobile apps, and employer tools, which to date facilitated over 9.1 million hires– Worked with product/engineering teams to optimize user flows and increase engagement

– Designed and developed critical features driving early company growth, including job alert emails and the first iOS app, which now has over 10 million downloads– Designed brand identity and marketing materials during the crucial growth phase

– Led group of 20+ designers and developers– Collaboration with world-class clients such as Apple, Disney, Marvel, Penguin Random House, and Harper Collins

• Product photography and installation illustrations• Product packaging and print design• Web design for internal and consumer-facing sites