Blake Kleaving Email & Phone Number

Bloomington, Indiana, United States

• Lead cross-functional teams to engage member cooperatives and innovate around emerging technologies, creating cutting-edge solutions that enhance member experience and satisfaction.• Deliver continuous member value through the development and implementation of user-friendly resources, programs, and services, ensuring high levels of member support and engagement.• Drive exploration of industry trends and opportunities, collaborating with senior management, distribution co-op leaders… Show more • Lead cross-functional teams to engage member cooperatives and innovate around emerging technologies, creating cutting-edge solutions that enhance member experience and satisfaction.• Deliver continuous member value through the development and implementation of user-friendly resources, programs, and services, ensuring high levels of member support and engagement.• Drive exploration of industry trends and opportunities, collaborating with senior management, distribution co-op leaders and peer G&Ts to identify unique initiatives and address potential issues, keeping the organization ahead of market trends.• Manage initiatives and resources to achieve both short-term and long-term goals, including the design and administration of innovative incentive programs focused on efficient electrification and emerging technologies. Show less

Loogootee, Indiana

• Managed Communication and Public Relations: Developed and implemented communication plans, created written content such as press releases and newsletters, and oversaw public relations activities to enhance cooperative visibility and member engagement.• Coordinated Marketing and Member Services: Promoted and tracked marketing and member service activities, managed social media and website content, and generated monthly effectiveness reports for senior management.• Supported Community… Show more • Managed Communication and Public Relations: Developed and implemented communication plans, created written content such as press releases and newsletters, and oversaw public relations activities to enhance cooperative visibility and member engagement.• Coordinated Marketing and Member Services: Promoted and tracked marketing and member service activities, managed social media and website content, and generated monthly effectiveness reports for senior management.• Supported Community and Youth Programs: Organized and managed youth programs, participated in local community boards, and assisted with economic development activities to foster community relations and support cooperative initiatives. Show less

Bloomington, Indiana Area

• Coordinated the C&I Energy Efficiency Programs: Implemented and evaluated commercial and industrial member-facing programs, ensuring alignment with strategic goals and achieving program milestones.• Provided Leadership and Support: Led and supported daily priorities across various sectors, including demand response and energy efficiency program assessment, design, and management, while fostering partnerships and enhancing member services.• Conducted Research and Developed Marketing… Show more • Coordinated the C&I Energy Efficiency Programs: Implemented and evaluated commercial and industrial member-facing programs, ensuring alignment with strategic goals and achieving program milestones.• Provided Leadership and Support: Led and supported daily priorities across various sectors, including demand response and energy efficiency program assessment, design, and management, while fostering partnerships and enhancing member services.• Conducted Research and Developed Marketing Initiatives: Performed gap analyses, designed and delivered education and training programs, and developed marketing strategies and branded materials to support member programs and enhance trade ally engagement. Show less

Poseyville, In

• Achieved Sales Targets: Exceeded sales quotas by leveraging in-depth product knowledge and strong relationships with large-scale agricultural clients, resulting in over $950,000 in sales in less than a year. • Provided Expert Consultation: Delivered tailored solutions and expert advice on John Deere’s large agricultural machinery, enhancing customer satisfaction and driving repeat business through effective needs assessment and product demonstrations.

Bloomington, Illinois

• Advised Members on Energy Use: Analyzed energy data to provide personalized energy use information and rate details, enhancing the Cooperative’s reputation as a trusted energy expert in the community.• Promoted and Delivered Energy Services: Conducted energy audits, facilitated demand response programs, and managed various energy initiatives, including natural gas marketing and electric programs, to improve member engagement and satisfaction.

West Lafayette, In

• Instructed over 150 undergraduate students as the primary lecturer for both COM114 - Introduction to Public Speaking and COM217 - Science Writing courses within the Brian Lamb School of Communication.

West Lafayette, In

Washington D.C. Metro Area

• Researched, interpreted and wrote 30+ electric and financial industry specific news articles for NRUCFC’s weekly online Solutions News Bulletin that was distributed to over 60,000 members • Designed and initiated the organization’s first social media strategy with LinkedIn, Twitter, & Facebook• Created and trained fellow employees on an Excel content calendar for all company publications

Washington D.C. Metro Area

• Assisted in the management and supervision of 1,600 youth participants at a leadership conference in Washington, D.C. and selected the national spokesperson for the NRECA Annual Meeting in Orlando, FL.

Saint Meinrad, In

• While working as a seasonal/part-time hospitality assistant, I was able to network, gain valuable public relation skills, and use skills corresponding with Microsoft Office programs such as Excel, Access, and Word.

Evansville, Indiana Area

• Interacted with prospective students and offered personal insight on the University of Evansville’s community through individual campus tours and hosting overnight visits.• Designed and initiated a monthly newsletter for ambassadors to stay up to date on campus and Office of Admissions’ events.

Bloomington, Indiana Area

• Performed 50 in-home socket saturation or light bulb surveys within co-op member homes and developed an Excel survey tool to ensure minimum project cost-benefit ratios were being attained • Influenced positive customer relations with members through shared experiences and knowledge while conducting surveys• Analyzed energy efficiency and demand-side management programs along with gaining a well established knowledge of new DOE lighting standards • Lobbied on behalf of the electric… Show more • Performed 50 in-home socket saturation or light bulb surveys within co-op member homes and developed an Excel survey tool to ensure minimum project cost-benefit ratios were being attained • Influenced positive customer relations with members through shared experiences and knowledge while conducting surveys• Analyzed energy efficiency and demand-side management programs along with gaining a well established knowledge of new DOE lighting standards • Lobbied on behalf of the electric industry on current policies in Washington D.C.as a part of meeting with Indiana senators and congressmen• Received an Indiana University Kelley School of Business Introduction to Project Management Certification. Show less

Nreca - Robert I. Kabat Management Internship Program (Mip)

Master Of Science (M.S.) In Communication, Public Relations & Energy Policy; Minors In Applied Communication & Research Methods, 3.86 / 4.0 Gpa

Activities and Societies: Communication's Graduate School Association (CGSA), National Communications Association (NCA), Annual CGSA.

Bachelor Of Science (B.S.) In Business Administration, Concentrations In Marketing And Finance; Minor In Political Science, Summa Cum Laude - 3.85 / 4.0 Gpa

Activities and Societies: Delta Sigma Pi, National Society for Collegiate Scholars - NSCS, National Society of Leadership and Success.

Grantham, England - Study Abroad, Intro To English Theatre, 4.0/4.0 Gpa

Studied, traveled and experienced traditional/modern English theatre productions in cities such as London, Stafford, Leeds, Sheffield.

Academic Honors