*Lead day-to-day client relationships, proposal writing, account budgets, monthly billing and timelines for all clients I managed at the agency.*Managed account coordinators, account executives and project managers on all client projects - lead weekly internal status meetings with project teams and conducted bi-weekly 1:1s with account coordinators. *Lead website and advertising campaign reporting meetings and provided strategic recommendations with digital and creative team to improve campaign performance and client creative. *Lead client discovery workshops for new clients and projects for all solutions at the agency including marketing, branding, web design and development services.*Set expectations and assigned final project timelines and deliverables utilizing project management software to remain on time and under budget.*Found strategic marketing recommendations to help grow top tier AOR clients. *Prioritized client deliverables by importance, monetary investment and tenure with AOR.*Solicited, understood, and articulated client feedback on marketing deliverables to AOR internal creative teams.

*Managed, tracked, and reported on leads in CRM from purchased lists, digital marketing, and in-person events through the University’s recruitment funnel.*Wrote, scheduled, and managed direct email campaigns in CRM for the Office of Admissions to prospective students at various cycles of the recruitment funnel.*Managed recruitment events for the Office of Admissions based on analysis of student application data and student leads in CRM to move student prospects through the recruitment funnel.*Lead UNL’s online college tour program by scheduling admissions staff to give video presentations to students online and tracked students that visited the digital tours in CRM to encourage enrollment and create custom marketing campaigns.*Oversaw and implemented the training strategy of all UNL alumni volunteers working events for the Office of Admissions across North America. Ensured they abided by brand standards when representing UNL.*Delivered large group presentations about the University at key recruitment events across the United States.

*Scheduled and facilitated creative reviews between Minnow’s creative teams and clientele.*Collaborated with other members on the account team to adjust team schedules based on workloads.*Worked with diverse creative teams ranging in age and gender.*Served as the final editor on print proofs for client projects before a print project went into production.