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Advising global early-stage startups on GTM, marketing, and fundraising.

VC-backed early-stage MarTech SaaS startup leveraging machine learning to provide companies with a whole new way to send business gifts at-scale.• As a founder and CEO I did everything from product strategy, marketing and sales to investor and partner relationships.• Highlights include: Running user and market research to position and differentiation Prazely effectively in a crowded market, building out a high performing, distributed team, closing $500k pre-seed funding, and closing 20+ enterprise clients with over $45k revenue within 6 months of release

First marketing hire pre-beta, built a high-performing teamDeveloped and executed a complete international go-to-market strategy and product messaging for both B2B and B2C products (including field, digital and content marketing)Implemented CRM and marketing automation software together with efficient sales and marketing processes.

First enterprise marketing hire, directly responsible for bringing in $55M in SQLs in 2 years;Developed and executed company’s enterprise go-to-market marketing strategy that helped establish company's brand and double SaaS revenue (internal/external branding, messaging, lead generation, events, digital marketing).Managed end-to-end marketing email campaigns and lead generation efforts;Organized external events including conferences, trade shows, sponsorships, partner events and webinars;Responsible for managing two external PR agencies and leading media and analysts relationships;Established and maintained a global social media presence via Twitter (50% growth in followers), LinkedIn (27% growth in followers), Youtube and blogs;Managed several external product launches including producing product collateral, videos and organizing live events;Collaborated with several partners on joint marketing messaging and activities;Produced sales-enablement briefs and tools;Introduced and drove the concept of social selling across the global sales teams;

Worked on strategic projects from the office of COO.Helped launch SAP HANA.Helped launch SAP for Startups community.Planned and organized specialized internal/external events for 1200+ attendees including content, operations and communications.

Developed and executed marketing strategy for Russian speaking markets;Lead communication with press and clients;Established and maintained social media presence via facebook, twitter and blogging;Managed marketing campaigns.

Created and analyzed financial reports;Responsible for controlling and lowering company's expenses;Communicated and negotiated with clients and suppliers.

Rotated and assisted buying, media-planning, research and account departments;Participated in executing a marketing project for Lancome account;Conducted research and participated in media planning for Hewlett Packard, Hochland and L’Oreal.