Blue Smith

Blue Smith Email and Phone Number

VP, Director of Project Management @ WEST BBDO
Los Angeles, CA, US
Blue Smith's Location
Los Angeles, California, United States, United States
About Blue Smith

Seasoned project management leader with ten years of agency experience delivering campaigns of all sizes and mediums, driving portfolio operations and account health, and improving ways of working on many scales. Focused on leveraging my broad experience to lead accounts and PM teams both in the weeds and in the clouds. Expertise in project management, program management, creative operations, creative production, digital production, web development, SOW development, scope management, staff planning, branding and design.Categories: automotive, QSR, finance, CPG, alcohol, OTC healthcare, nonprofit

Blue Smith's Current Company Details
WEST BBDO

West Bbdo

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VP, Director of Project Management
Los Angeles, CA, US
Website:
WestBBDO.com
Employees:
111
Blue Smith Work Experience Details
  • West Bbdo
    Vp, Director Of Project Management
    West Bbdo
    Los Angeles, Ca, Us
  • Bbdo La
    Vp, Director Of Project Management
    Bbdo La Apr 2023 - Present
    Los Angeles, California, Us
  • Energy Bbdo
    Senior Project Manager
    Energy Bbdo Apr 2020 - Jan 2023
    Chicago, Il, Us
    Clients: Molson Coors, Mars Wrigley, Bayer, Brown-Forman, Ocean Spray, Luxottica, National Safety Council• Creative operations, scoping and process across portfolios up to $10mm in size• Forecasted and optimized project pacing and staff planning; identified and mitigated risks• Balanced burn rates, minimized scope creep, helped secure incremental work• Managed projects and portfolios to scope• Authored and managed annual retainer SOWs and project-level time of staff estimates• Produced website builds, refreshes and maintenance; partnered with on- and off-shore developers• Produced animated HTML5 and rich media display banners• Helped roll out Adobe Workfront instance with multiple integrations• Created new process documentation and optimized existing ways of working• PMed agency’s all-time most awarded campaign, National Safety Council’s “Prescribed to Death” — winner of 3x Cannes Gold Lions, 1x Warc Grand Prix and numerous Golds at One Show, ADC, Effies and Clios• Managed and mentored junior PMs; oversaw ongoing development, learning and performance reviews
  • Energy Bbdo
    Project Manager
    Energy Bbdo Jan 2017 - Apr 2020
    Chicago, Il, Us
  • Ddb
    Project Manager
    Ddb Mar 2016 - Jan 2017
    New York, Ny, Us
    Clients: McDonald’s, Capital One, Emerson Electric Co.• PMed multi-channel creative development behind Omnicom’s winning pitch for consolidated McDonald’s North America creative business; managed 15+ teams across partner agencies around the world, driving creative development, reviews and approvals for internal and client presentations• Led social, digital, website, email and integrated campaigns from brief through delivery• Ensured internal approvals, secured staff and freelance resourcing, minimized scope creep, maintained project organization and distributed key internal communications• Collaborated with IAT and media agency partners to create realistic project plans, manage expectations and ensure delivery of creative product in line with client needs• Produced animated HTML5 and rich media banners; partnered with on- and off-shore developers• Revamped creative resourcing process across multiple accounts
  • Team One
    Associate Project Manager
    Team One Aug 2013 - Mar 2016
    Los Angeles, Ca, Us
    Clients: Lexus, Lexus Dealer Association• Produced hundreds of content and code solutions as lead Producer responsible for Lexus website maintenance; partnered with multidisciplinary team to address diverse issues; authored and managed $1mm annual development budget• Served as point person between 10+ Interactive Producers and Tech Managers to coordinate deployment timing and code freezes across parallel dev teams; ran client-facing IT status meetings and enforced ways of working• Led teams from brief through launch on Lexus digital, social, CRM, print and OOH campaigns; was responsible for key project operations including resourcing, schedules, approvals and financials• Collaborated with Product Information and Proofreading groups to standardize digital use of automotive legalese; became an expert on vehicle specifications and legal advertising constraints• Partnered with specialized CX, Strategy, Technology and Creative team to drive proactive customer journey projects, revamping the Lexus customer experience across all brand touchpoints

Blue Smith Education Details

  • San Francisco State University
    San Francisco State University
    Middle Eastern History

Frequently Asked Questions about Blue Smith

What company does Blue Smith work for?

Blue Smith works for West Bbdo

What is Blue Smith's role at the current company?

Blue Smith's current role is VP, Director of Project Management.

What schools did Blue Smith attend?

Blue Smith attended San Francisco State University.

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